Should You Run a Live Event?

Align + Attract

I recently ran a successful live event in Melbourne and I share some of my learnings here.
Have you considered running live events? Perhaps it's time to run one now. I'm certainly seeing a lot of people are craving in person experiences and for those of us who predominantly work online (like me!) creating an event can be a really fresh and beautiful way to connect with existing and new clients.
Might running a live event be right for you?
We'll work through these considerations:
1 - Do you want to run an event? If you're feeling a "yes" - keep going!
2 - Get clear on the purpose - for example, attract more clients, value add for clients, community, provide an experience, teach specific type of work, decide if you like running events, find a purpose for you running the event.
3 - Think through logistics. Feel into the size and price point of the event - what do you want the experience to be like for participants? Your clients - what do they want and need.? What do you want and need? How profitable does it need to be? Be wary of undercharging.
4 - Check for interest, run numbers against minimums etc. Approach people directly. Speak to your clients.
5 - Take action - fill your gaps!
Love to hear your thoughts - connect with me on Instagram: http://instagram.com/kerryrowett
In this episode I mentioned fabulous Tina Tower: https://tinatower.com/ and Victoria Gibson: https://victoriagibson.com/
Find me online here: https://www.alignandattract.com
Book in to work with me here: https://www.alignandattract.com/private-sessions