110. My Dirty Little Secret | What it Takes to Build a Multi-6 Figure Business

Unjaded: Human Design for Intentional Entrepreneurs

My Dirty Little Secret | What it Takes to Build a Multi-6 Figure Business

Ever wonder what it really takes to build a multi-six-figure business? In this episode of Unjaded, Vickie Dickson pulls back the curtain on her "dirty little secret"—a rare skill that’s fueled her ability to create not one but four thriving six-figure businesses across multiple industries. But it’s not all sunshine and rainbows; Vickie dives into the doubts, societal conditioning, and lessons she’s faced along the way. If you’re ready to rewrite the narrative of success and step into the role of the heroine in your business, this episode is a must-listen.

Before we get started… I love hearing from you! 💙 Is this episode inspiring you? Did you get an insane take away? Know someone who would also love it? Take a screenshot and tag @vickie.dickson on your IG story and I’ll shout you out!

In this episode, you will hear:

• Vickie’s journey to building four multi-six-figure businesses in different industries.
• The societal conditioning that holds many women back from celebrating their successes.
• Why sharing your story as the heroine can position you as a leader in your industry.
• The importance of lived experience and results in building trust with your audience.
• A candid look at what it means to step into your power and own your achievements unapologetically.

Building a multi-six-figure business isn’t about following a cookie-cutter formula—it’s about understanding your unique strengths, owning your story, and stepping into your power. As Vickie shares, your journey is the proof your audience needs to trust you. It’s time to rewrite the narrative and lead from your mountaintop moments. Let’s break the six-figure barrier together!

Links You’ll Need:

• Download your Human Design Chart for free → https://vickiedickson.com/free-hd-chart
• Submit your question to be answered on a future episode → https://www.speakpipe.com/vickiedickson
• Book a Personal Human Design reading → https://vickiedickson.com/personal-reading

Let’s Connect!

• Send Vickie a DM on Instagram with your Human Design questions → https://www.instagram.com/vickie.dickson/
• Check out Vickie's website and current offerings → http://www.vickiedickson.com

Remember! 🔔 Follow the Unjaded podcast on Apple Podcasts or Spotify and leave a review!

Life is gonna kick you around. Stay Unjaded! ✌️

💙 Vickie

Episode Transcript

I have a dirty little secret in my business and I would love to unpack it with you on this episode of Unjaded. Why? Because it's going to help you. Because I bet you have a dirty little secret too. And today we're going to talk about it. Welcome to Unjaded. This is your straight talk shoot from the hip, wrapped in a little bit of love. Human Design for Business podcast. We talk a lot here about clarifying your message so that you can bring in paying clients with ease.

And ease is different from easy. Stick around to find out how we roll here. I'm your host, Vicki Dixon. I am a 2, 4 emotional manifesting generator, light on the emotional. And I'm a quad right in human design. In real speak. I am an entrepreneur of 30 plus years. I've had every kind of business there is and I always say that business is my love language.

I can't wait to dive in with you here on the podcast. So what's my dirty little secret, you ask? Well, I have this thing that I do that I have always done as I have moved through life and business that I didn't really realize was a rare thing until maybe the last year or so. I build multiple six figure businesses over and over and over again. There, I said it. I and I have a hard time owning that. I have a hard time talking about that because in our society we internalize messaging that if we speak about our accomplishments, we're bragging that we should stay small in our businesses, that we don't want to outshine someone else. All of these messages are so big in our conditioning and then we don't know how to talk about our accomplishments in a way that shows others that we have what it takes to lead them down the path. And you may be doing this too in your business.

So Kate Northrup is someone who I love, love, love, love, love to follow. And she did something a little while ago, a series on her Instagram. And it was something about telling your story from the position of the heroine. And I loved it. I was like, yes, yes, yes, yes, yes. Sure, there is a place for the dip in our story. Yes, absolutely. We have to let people know about the hard times that we've gone through and what we've learned in those hard times and how we've integrated our lessons and now how we're ready to share them and bring them along in the journey.

That's all part of your business messaging for sure. But so many times we gloss over our successes because we don't want to outshine someone else. And I am here to invite you today to shine in your story. Tell your story. What would it look like if you told your story from the point of oh my gosh, I can't believe I did this instead of oh my God, I can't believe I did that? You know, there's just something. Success leaves clues and we need to see the clues in your life that have led you to be the success that you are, that lead you to be the answer to the things that we are coming to you to solve. So for me, I have this habit of building multi six figure businesses and I didn't know it was actually a thing. I didn't know that not everybody built six figure businesses when in fact only 6% of entrepreneurs ever reach six figures.

And I have taken four businesses in a row to multi six figures. And do you know what I tell in my story? Do you know how I shy away from that success? I talk about the shame I feel about not sticking with it. I talk about being a manifesting generator and moving from thing to thing to thing and being so conditioned that if I could only stick to one thing, I could make it a success. Oh my God, what if you had stuck with that and you could have built a seven figure business? Well, I don't flipping care if I build a seven figure business or not. Sure it would be nice. But for me the magic is in the beginning. The magic is in getting something started, building something new. My whole design is about the intensity of bringing something new to the world.

And yes, I intend to take my business to seven figures. But at this moment I am going to stand in my power and stand on my story that I know how to build a six figure business, not in just one industry. I have done this across four different industries. So the first six figure business was a retail, a bricks and mortar store. The second six figure business was a holistic health practice. It included yoga and reiki and nutrition counseling and all of those things. The third six figure business was a direct sales business. I went to the top of not one but two direct sales companies very, very quickly.

In the first one I think it was, I'm pretty sure it was less than eight months before I had my first six figures in. And I remember, you know, my husband, I'm, I'm really motivated by people telling me I can't do something more than people loving on me and telling me I can do something. And I remember my husband said that's not. I said I was gonna make $10,000 a month and at the time we were facing bankruptcy. So that's part of the dip of a story, right? That I'll unpack in another episode with you for sure. So I've had dips and successes and what I'm asking you to do is to celebrate both because your story is all of it. It's not just the dips and it's not just the successes. So back to Pete.

He said to me, that's not possible. I can't even imagine that that's possible with what you're doing now. And I'm like, oh yeah, watch me. You know the song Uptown Funk? That's my theme song. Don't believe me? Just watch. And I remember I was oil pulling the day that I got my first check. That was over $10,000. It was 8,800 and something US dollars.

And I was oil pulling and he was doing something in the bedroom and I walked in and I just held the check up in front of his face and said, see through gritted teeth, I told you I could do it. So then the fourth six figure business was actually a partnership business. It was an online crystal business that we took within the first year to six figures plus. And now I'm doing it again in my fifth business, which is of course my human design and business coaching business. I have exceeded six figures there. So why am I telling you all this? I'm not telling you all of this to brag and I hope that you're not hearing it like that, but if you are, you are. I'm telling you that because it matters. You know, so many times I think that we are following people online and they don't have a sweet clue how to deliver the thing that they're selling because they've never done it before.

The whole world is smoke and mirrors right now. And so we want to see the proof that someone has done it. We want to follow someone, not just who's been where we are, but who has been where we want to go. That is so important. I am very, very tired of people, especially in the online business space, people telling you that they're going to be able to take you to xyz. Six figures, seven figures, four day work weeks, whatever the case, million dollar homes, whatever the case may be, if they haven't done it themselves. There is value in your lived experience and there is value in your accomplishments. So today I'm going to invite you to start talking about the accomplishments that you have made in your life in a way that matters to your ideal client.

And I'm also going to invite you to tell your story from the position of the heroine. Tell your story from. You know what? I am a big freaking deal. This is a big deal that I have accomplished this in my life and this is why I can help you rather than always staying in the muck of the dip of your story. Because your story has a dip and it has a mountaintop. So today, how can you bring someone onto the mountaintop with you and show them that you are the answer to their issues? If you want to get in the room with me and get my eyes on your business so that you can run a multiple six figure business then you really want to be in my world. This week I am running a week of Black Friday deals. It started yesterday on November 24.

It is running through until Cyber Monday and I have a deal a day where you are going to be able to get my eyes in your business. My first offer is only a dollar so you can work with me anywhere from a dollar to $2,000 during this one week sale. There's a different deal every day. I'm going to put the link in the show notes for you to grab your spot in my world so that you hear about the deals every single day. Let's build you a six figure business already. Let's make you. I was going to say let's make you part of the 6%. Let's bust that 6% and bring it to 10% of entrepreneurs in a very short a.m. who cross six figures.