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2025 Content Marketing Trends [Special Episode] (451)
Manage episode 446759027 series 75504
The boys go deep into CMI's 2025 content marketing research report.
While the results look pretty similar to last year's report, Joe and Robert offer some prescriptions for 2025 content marketing strategies, including:
- Think more local in 2025
- Who's your "with"?
- Paid promotion of content for the win
- Less is more
- Time to kill some things
- Let's get risky in 2025
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This week's sponsor:
With smaller budgets and sky-high expectations — growth is feeling pretty painful right now.
But HubSpot just announced more than 200 major product updates to make impossible growth feel impossibly easy.
Like Breeze — a suite of new AI-powered tools that help you say goodbye to busywork and hello to better work.
Breeze Intelligence — to give you the richest, most comprehensive picture of your prospects and customers.
And reimagined Marketing and Content Hubs — to attract and convert more leads, and send your revenue soaring.
-------
Liked this show? SUBSCRIBE to this podcast on Spotify, Apple, Google and more. Catch past episodes and show notes at ThisOldMarketing.com. Catch and subscribe to our NEW show on YouTube. NOTE: You can get captions there. Subscribe to Joe Pulizzi's Orangeletter and get two free downloads direct from Joe. Subscribe to Robert Rose's newsletter at Experience Advisors.
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2025 Content Marketing Trends [Special Episode] (451)
This Old Marketing - Content Marketing News with Joe Pulizzi and Robert Rose
Manage episode 446759027 series 75504
The boys go deep into CMI's 2025 content marketing research report.
While the results look pretty similar to last year's report, Joe and Robert offer some prescriptions for 2025 content marketing strategies, including:
- Think more local in 2025
- Who's your "with"?
- Paid promotion of content for the win
- Less is more
- Time to kill some things
- Let's get risky in 2025
-----
This week's sponsor:
With smaller budgets and sky-high expectations — growth is feeling pretty painful right now.
But HubSpot just announced more than 200 major product updates to make impossible growth feel impossibly easy.
Like Breeze — a suite of new AI-powered tools that help you say goodbye to busywork and hello to better work.
Breeze Intelligence — to give you the richest, most comprehensive picture of your prospects and customers.
And reimagined Marketing and Content Hubs — to attract and convert more leads, and send your revenue soaring.
-------
Liked this show? SUBSCRIBE to this podcast on Spotify, Apple, Google and more. Catch past episodes and show notes at ThisOldMarketing.com. Catch and subscribe to our NEW show on YouTube. NOTE: You can get captions there. Subscribe to Joe Pulizzi's Orangeletter and get two free downloads direct from Joe. Subscribe to Robert Rose's newsletter at Experience Advisors.
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