580 - From Messy CRM to Revenue Engine: Clay Implementation Secrets with Patrick Spychalski

The Paul Higgins Show

المحتوى المقدم من Paul Higgins. يتم تحميل جميع محتويات البودكاست بما في ذلك الحلقات والرسومات وأوصاف البودكاست وتقديمها مباشرة بواسطة Paul Higgins أو شريك منصة البودكاست الخاص بهم. إذا كنت تعتقد أن شخصًا ما يستخدم عملك المحمي بحقوق الطبع والنشر دون إذنك، فيمكنك اتباع العملية الموضحة هنا https://ar.player.fm/legal.

منذ عام واحد 29:16

MP3•منزل الحلقة

Why you should listen

Learn how Clay.com can transform your messy data into actionable insights, helping you generate better leads for your business and clients.
Hear about a successful campaign, showcasing how effective data management can lead to significant business growth.
Discover Patrick's secrets to building a successful YouTube channel that drives engagement and showcases expertise in the tech consulting space.

Are you struggling with messy CRM data and finding it hard to attract new clients? In this episode, we tackle this common pain point with insights from Patrick Spychalski, co-founder of The Kiln. Patrick discusses how Clay.com can transform your disorganized data into actionable insights, enabling better lead generation and client acquisition.

He shares valuable lessons on optimizing data for both outbound and inbound marketing efforts, along with a compelling case study that illustrates the power of effective data management. Additionally, Patrick provides tips for growing a successful YouTube channel, making this episode a must-listen for anyone in the tech consulting space looking to elevate their marketing strategies.

About Patrick Spychalski

Patrick is the co-founder of the Kiln, an agency that uses tools like Clay to automate outbound, inbound, and revops processes for mid-market and enterprise businesses. He has been working with Clay since before they had customers, and has grown The Kiln to a team of 9 Clay experts that help companies get the most out of the tool.

Resources and Links

217 حلقات

580 - From Messy CRM to Revenue Engine: Clay Implementation Secrets with Patrick Spychalski

The Paul Higgins Show

published منذ عام واحد

MP3•منزل الحلقة

Why you should listen

Learn how Clay.com can transform your messy data into actionable insights, helping you generate better leads for your business and clients.
Hear about a successful campaign, showcasing how effective data management can lead to significant business growth.
Discover Patrick's secrets to building a successful YouTube channel that drives engagement and showcases expertise in the tech consulting space.

About Patrick Spychalski

Resources and Links

217 حلقات

كل الحلقات

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منذ 3 أيام9:24

9:24

If you're drowning in emails, your task list is overflowing, and you can't find enough hours to focus on growing your business, this episode is for you. I'm sharing a game-changing productivity framework I've refined over 28 years, including my time at Coca-Cola and Franklin Covey, and now mentoring tech consultants and SaaS partners. I've seen a common pattern: brilliant minds getting bogged down by tasks that shouldn't be on their plate. No matter what strategy we agree on, if you can't find the capacity to implement it, you simply can't move the needle on your business. In this episode, I break down my "Three D's" approach (Delete, Delegate, Do) and reveal five productivity tips that have transformed how my clients manage their time and task. Resources and Links Book: Build Live Give Previous episode: 595 - From Salesforce Insider to AppExchange Expert with Peter Ganza Check out more episodes of The Paul Higgins Show Subscribe to our YouTube channel: @PaulHigginsMentoring The Tech Consultant’s Roadmap Join our newsletter Suggested resources…

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595 - From Salesforce Insider to AppExchange Expert with Peter Ganza 31:16

منذ 6 أيام31:16

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Why you should listen Peter shares his insider expertise as a former Salesforce employee on how to optimize your AppExchange listing to generate more quality leads and close more deals. Discover why most Salesforce partners struggle with the same fundamental go-to-market problems and learn the unconventional strategies that can help you stand out from the competition. Learn practical approaches to focusing your messaging, leveraging the AppExchange search algorithm, and building effective partnerships with Salesforce's marketing programs. As a Salesforce partner, I know the dread you feel when you look at your AppExchange listing that you've neglected despite knowing it could bring in the most deals. In this episode, I talk with Peter Ganza from AppXWhisperer.com who specializes in helping ISVs and Salesforce Implementation partners get more leads (and ultimately deals) through optimized AppExchange listings. Peter shares his unique approach that goes beyond traditional SEO and marketing tactics, explaining why most partners "suck at go-to-market" and how to break away from the herd mentality. Whether you're a Salesforce partner or working with another platform, you'll learn valuable strategies for standing out in crowded marketplaces and leveraging partner directories to generate business. About Peter Ganza Peter Ganza has been in the B2B tech industry for over 20 years with roles in marketing, product marketing, product management and technical support. He worked for Salesforce for 2 years as a Product Marketing Leader, building Canada's first integrated GTM program across all products and verticals. He now supports ISVs and 5SIs to get more leads on the app exchange. Resources and Links Appxwhisperer.com Peter’s LinkedIn profile Previous episode: 594 - Picking the Right Platform: Building and Selling an 8-Figure Amazon Agency with John Ghiorso Check out more episodes of The Paul Higgins Show Subscribe to our YouTube channel: @PaulHigginsMentoring The Tech Consultant’s Roadmap Join our newsletter Join the Tech Collective Suggested resources…

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منذ 13 يومًا34:31

34:31

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593 - The Tech Consultant's Guide to AI What's Actually Working in 2025 9:21

منذ 17 يومًا9:21

9:21

Are you feeling overwhelmed by the endless tasks of content creation, sales call reviews, and proposal writing? You're not alone; many tech consultants and SaaS partners face this challenge. In this episode, I’ll share how I cut my content creation time from 90 minutes to just 30 minutes a week using AI tools. You can expect practical insights on leveraging AI for efficiency, custom prompts for analyzing sales calls, and tips for involving your team in the process. Join me as we explore how to enhance your operations while maintaining the essential human touch in your business interactions. Resources and Links Claude ChatGPT Rick Mulready’s AI Playbook Community Previous episode: 592 - AI in Tech Consulting: Future Opportunities and Threats with Keith Gutierrez Check out more episodes of The Paul Higgins Show Subscribe to our YouTube channel: @PaulHigginsMentoring The Tech Consultant’s Roadmap Join our newsletter Join the Tech Collective Suggested resources Find out more about Paul and how he can help you…

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592 - AI in Tech Consulting: Future Opportunities and Threats with Keith Gutierrez 34:58

منذ 20 يومًا34:58

34:58

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591 - Increase Sales Follow-Up With Your Sales AI Assistant with Isabella Bedoya 32:19

منذ 26 يومًا32:19

32:19

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590 - Visual Maps and Sandboxes: Making Tech Solutions Tangible for Clients 6:08

منذ 4 weeks6:08

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589 - AI 1st business with John Munsell 45:39

منذ 5 weeks45:39

45:39

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588 - From Website Shame to Website Fame with Greg Merrilees 33:00

منذ 6 weeks33:00

33:00

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587 - The Painful Truth About Ignoring Business Warning Signs 5:12

منذ 6 weeks5:12

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586 - Do Google Ads Work for Tech Consultants with John Horn 27:55

منذ 7 weeks27:55

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585 - The LinkedIn Assistant That Helps Users Save Time and Make Money with Joe Apfelbaum 37:19

منذ 8 weeks37:19

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584 - 2025 Best Year Yet 7:07

منذ 9 weeks7:07

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Are you feeling overwhelmed by the endless sea of advice on growing your tech consultancy? You’re not alone. Many tech consultants find themselves lost in a mix of YouTube videos, blog posts, and the latest AI tools, all while struggling to identify what truly works for their businesses. In this solo episode, I’m here to help you cut through the noise and make 2025 your most successful year yet. Drawing from my experiences mentoring hundreds of tech consultants and interviewing over 300 successful professionals, I’ll share insights that are hard to find elsewhere. We’ll explore two critical areas that can propel you to seven-figure success. By focusing on these elements, you can transform your consultancy and achieve the growth you've been striving for. Resources and Links 7 Drivers of Tech Consulting Freedom 481 – Scaling a Salesforce Partner Business to 125 People While Living a Great Life with John Burdet 486 – Inbound Mastery: How to Use Content Marketing to Become the #1 Zoho Partner in The USA with Brett Martin 552 – How to Work 2 Days a Week with a Supportive 40-Person Team with Geraldine Gray Previous episode: 583 - 2024 Wrap Up Check out more episodes of The Paul Higgins Show Subscribe to our YouTube channel: @PaulHigginsMentoring The Tech Consultant’s Roadmap Join our newsletter Join the Tech Collective Suggested resources Find out more about Paul and how he can help you…

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583 - 2024 Wrap Up 10:45

منذ 10 weeks10:45

10:45

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582 - Happy holidays 3:46

منذ 11 weeks3:46

3:46

Picture this: you're racing to complete a project before the holidays, but then it hits you—the most valuable project is the time spent with loved ones. In this solo episode, I take a moment to reflect on the importance of prioritizing family during this festive season. As tech consultants, we often focus on optimizing systems and driving business growth. However, I believe it’s crucial to shift our attention to what truly matters: the connections we make with family and friends. Whether you’re celebrating a holiday or enjoying some downtime, I wish you joy and meaningful moments with your loved ones. Resources and Links Previous episode: 581 - The Uncomfortable Truth About AI and Your Tech Consultancy Check out more episodes of The Paul Higgins Show The Tech Consultant’s Roadmap Join our newsletter Join the Tech Collective Suggested resources Find out more about Paul and how he can help you…

مرحبًا بك في مشغل أف ام!

يقوم برنامج مشغل أف أم بمسح الويب للحصول على بودكاست عالية الجودة لتستمتع بها الآن. إنه أفضل تطبيق بودكاست ويعمل على أجهزة اندرويد والأيفون والويب. قم بالتسجيل لمزامنة الاشتراكات عبر الأجهزة.