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1. Raja Rajamannar on Why Advertising is Dead
Manage episode 461695746 series 3639534
المحتوى المقدم من Brand Innovators. يتم تحميل جميع محتويات البودكاست بما في ذلك الحلقات والرسومات وأوصاف البودكاست وتقديمها مباشرة بواسطة Brand Innovators أو شريك منصة البودكاست الخاص بهم. إذا كنت تعتقد أن شخصًا ما يستخدم عملك المحمي بحقوق الطبع والنشر دون إذنك، فيمكنك اتباع العملية الموضحة هنا https://ar.player.fm/legal.
In this inaugural episode, Lauren Douglass speaks with Raja Rajamannar, Chief Marketing and Communications Officer at Mastercard, about his groundbreaking career and the future of marketing. Named one of Forbes’ Top 5 Most Influential CMOs, Raja shares his provocative view that "advertising is dead" and explores what this means for marketers today. From AI and emerging tech to Mastercard’s game-changing approach to passion-driven marketing, this conversation is packed with insights, fresh ideas, and a glimpse into what’s next. Tune in for an insightful conversation on innovation, leadership, and the evolving marketing landscape.
Watch the full video interview with Raja Rajamannar on Youtube here
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