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Capturing High-Quality Reviews & UGC in DTC eCommerce
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المحتوى المقدم من Blake Imperl. يتم تحميل جميع محتويات البودكاست بما في ذلك الحلقات والرسومات وأوصاف البودكاست وتقديمها مباشرة بواسطة Blake Imperl أو شريك منصة البودكاست الخاص بهم. إذا كنت تعتقد أن شخصًا ما يستخدم عملك المحمي بحقوق الطبع والنشر دون إذنك، فيمكنك اتباع العملية الموضحة هنا https://ar.player.fm/legal.
Stuart Arsenault, CEO at Junip gives a reviews & UGC masterclass for DTC eCommerce brands.
In this week’s episode, we break down how leading Shopify brands like Jones Road Beauty and Olipop capture high-quality reviews, how to 4x your UGC submissions, timing and orchestration best practices, how to optimize your review capture motion, and what the future of reviews and UGC looks like.
We also talk about flying cars, Shopify Unite, the golden rule of eCommerce, “it depends”, and Blake’s height.
If you’re looking to turn your transactional email and SMS into a retention powerhouse, then you need Wonderment. Improve customer retention and happiness metrics with proactive order updates and native order tracking pages. Trusted by 350+ leading Shopify brands. Check out wonderment.com today.
Watch the video format of today’s episode here - https://youtu.be/wO9sevLArf0
Follow Blake
https://hubs.ly/Q01nwpVn0 - LinkedIn
https://hubs.ly/Q01nwpgB0 - Twitter
Learn more about Junip here
https://junip.co/
Connect with Stuart:
https://www.linkedin.com/in/stuartarsenault/
https://twitter.com/stuart_abc
Time Stamps for the impatient
Who are Junip & Stuart- 1:39
Why do customer reviews matter for retail/eCommerce brands? 2:51
Why quality over quantity in review capture? 4:08
Why was Junip built to be optimized for mobile? 6:38
How else can we optimize our websites for review capture? 10:43
Is it OK to ask for a review on a first purchase/when is the right time to ask for a review? 15:26
The Wonderment/Junip Integration 18:46
The future state of review capture real estate + adding review requests on the tracking page 22:02
Why are reviews and UGC critical in driving repeat business? 24:58
The power of responding to negative reviews: 27:43
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