Realizing Undiscovered Opportunity

CareerCast by the University of Chicago Booth School of Business

Depending who you talk to, the world is either filled with loss or overflowing with opportunity. Clearly, there aren’t two world. So what is the difference? Nir Bashan, founder and CEO of The Creator Mindset, award winner, Emmy nominee, and author of The Creator Mindset: 92 Tools to Unlock the Secrets to Innovation, Growth, and Sustainability, would tell you that it’s focus and perspective. In this CareerCast, Nir shares the practical, creative approach he uses with clients from AT&T and Microsoft to NFL Network and JetBlue on how to find undiscovered opportunity and be first.