The State of the Senior Living Industry - 2022

Senior Housing Investors

Our host, John Gonzales, welcomes Argentum President and CEO, James Balda to the show to discuss women in leadership, industry advocacy, workforce issues, and how the government can make long-term care financially accessible for more Americans.

Balda outlines how his organization is helping federal and state leaders better understand the senior living industry. In this discussion, he emphasizes the important role the industry places in caring for older adults.

The association is also focused on identifying solutions for the workforce issues confronting the senior living industry. Balda states that workforce challenges have been the industry’s No. 1 issue for the last 20 years.

Balda also discusses the need for new payment solutions and how they are working to open new funding opportunities to allow middle and lower income Americans to better access senior living communities.