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How Sophie Gilliatt and Katherine Westwood of The Dinner Ladies Built a Food Empire While Raising Kids
Manage episode 448857521 series 2881725
The conversation delves deep into crucial aspects of business development, from initial market research to scaling operations across Australia. Sophie and Katherine emphasize how their friendship in business has strengthened through clear role division and mutual respect, while their commitment to maintaining food quality and authentic home-cooked meals has been their primary competitive advantage. They discuss their unique approach to business planning, prioritizing operational efficiency over rapid expansion, and how they've maintained brand identity despite significant market expansion. Their experience on My Kitchen Rules provides fascinating insights into the relationship between brand awareness and actual sales growth, challenging common assumptions about marketing strategy and ROI.
The founders share valuable lessons about supply chain management, particularly during COVID-19, and how they've built customer loyalty through consistent quality rather than aggressive customer acquisition strategies. Their approach to time management while raising children offers practical wisdom for entrepreneurs balancing family life with business demands. The episode also explores their evolution from hands-on operators to leaders of a professional management team, highlighting the importance of perseverance, adaptability, and staying true to your core values in building a successful lifestyle business. Their journey from local meal delivery service to nationwide brand demonstrates how focusing on customer feedback and maintaining food quality can drive sustainable revenue growth and market expansion.
WOO HOO! Group Coaching is officially open for 2025! Apply now at mydailybusiness.com/groupcoaching
Need some inspiration and tips today? Check out our new book, Business to Brand: Moving from transaction to transformation now.
Get started on a more successful and sustainable small business with our range of free tools at mydailybusiness.com/freestuff
Want to know more about AI and how to harness it for your small businesS? Join our new monthly AI chat for small business owners. You can join anytime at www.mydailybusiness.com/AIchat Try out my fave AI tool, Poppy AI here and use discount code FIONA.
Ever wanted to write your own book and build your brand authority or start your own podcast to connect with and grow your audience? Check out our How to Start a Podcast Course or How to Get Your Book Published Course at our courses page.
Connect and get in touch with My Daily Business via our shop, freebies, award-winning books, Instagram and Tik Tok.
493 حلقات
Manage episode 448857521 series 2881725
The conversation delves deep into crucial aspects of business development, from initial market research to scaling operations across Australia. Sophie and Katherine emphasize how their friendship in business has strengthened through clear role division and mutual respect, while their commitment to maintaining food quality and authentic home-cooked meals has been their primary competitive advantage. They discuss their unique approach to business planning, prioritizing operational efficiency over rapid expansion, and how they've maintained brand identity despite significant market expansion. Their experience on My Kitchen Rules provides fascinating insights into the relationship between brand awareness and actual sales growth, challenging common assumptions about marketing strategy and ROI.
The founders share valuable lessons about supply chain management, particularly during COVID-19, and how they've built customer loyalty through consistent quality rather than aggressive customer acquisition strategies. Their approach to time management while raising children offers practical wisdom for entrepreneurs balancing family life with business demands. The episode also explores their evolution from hands-on operators to leaders of a professional management team, highlighting the importance of perseverance, adaptability, and staying true to your core values in building a successful lifestyle business. Their journey from local meal delivery service to nationwide brand demonstrates how focusing on customer feedback and maintaining food quality can drive sustainable revenue growth and market expansion.
WOO HOO! Group Coaching is officially open for 2025! Apply now at mydailybusiness.com/groupcoaching
Need some inspiration and tips today? Check out our new book, Business to Brand: Moving from transaction to transformation now.
Get started on a more successful and sustainable small business with our range of free tools at mydailybusiness.com/freestuff
Want to know more about AI and how to harness it for your small businesS? Join our new monthly AI chat for small business owners. You can join anytime at www.mydailybusiness.com/AIchat Try out my fave AI tool, Poppy AI here and use discount code FIONA.
Ever wanted to write your own book and build your brand authority or start your own podcast to connect with and grow your audience? Check out our How to Start a Podcast Course or How to Get Your Book Published Course at our courses page.
Connect and get in touch with My Daily Business via our shop, freebies, award-winning books, Instagram and Tik Tok.
493 حلقات
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1 Episode 492: Documenting life without feeling stupid 46:29
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1 Episode 491: Are you documenting what matters? 12:49
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1 Episode 490: How to run multiple businesses (without losing your mind) 58:58
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1 Episode 489: How pausing can help your profits 14:57
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1 Episode 488: 3 things business owners forget when hiring staff 22:39
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1 Episode 485: Do you invest in yourself? 10:19
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1 Episode 484: Loneliness and small business 38:50
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1 Episode 483: Where's the humanity in your business? 17:40
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1 Episode 482: Chriss Mannix of Soda Communications 1:04:42
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1 Episode 481: How to get yourself out there in 2025 12:12
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1 Episode 480: Overcoming decision fatigue in small business 38:40
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مرحبًا بك في مشغل أف ام!
يقوم برنامج مشغل أف أم بمسح الويب للحصول على بودكاست عالية الجودة لتستمتع بها الآن. إنه أفضل تطبيق بودكاست ويعمل على أجهزة اندرويد والأيفون والويب. قم بالتسجيل لمزامنة الاشتراكات عبر الأجهزة.