Ask Marc – Methodology silos

Innovating experiences with service design | Smaply podcast

People call ‘it’ service design, design thinking, (holistic) ux design, experience design, to name just a few. Sometimes, organizations even have different teams under these labels – although they actually do the same stuff. On the other side, what some organizations call ‘service design’ might be completely different to what others call ‘service design’. Language matters. And the labels we use, often end up in methodology silos. Let’s take look beyond these silos in our next episode!

Please find the video, transcript, screenshots and more resources on this episode on https://www.smaply.com/blog/ask-marc-methodology-silos

Overview

[03:13​] Introduction

[09:20​] Service design vs. design thinking?

[12:20​] Service design vs. product design?

[13:55​] What are UX designers duties and what skills do they need?

[18:50​] How to introduce or prove the value of customer journey maps to process engineers?

[20:40​] How totry and discern whether a company does the design process well?

[23:45​] Is there anything specific I need to learn if I want to become a service designer?

[26:00​] Activities, methods or tips that help to break out of siloed thinking

[29:50​] Resources for people who are learning on a done-well version of the process