Yael Joffe on Genetics for Personalized Healthcare, Problems with Modern Medicine, and Going from Scientist to Entrepreneur | Evolve 078

Brandon Stover On Life

Dr. Yael Joffe is Founder and Chief Science Officer of 3x4 genetics, which is brining the future of personalized healthcare by make use of the power of your unique genetics. This digital health company is pioneering the application of genomics to improve human health and sports performance by giving people access to more personalized, DNA-data-driven recommendations for fitness, food, supplements and lifestyle. Pioneering in the field and even cobbling together her own PHD, Yael became a world-renowned scientist in the rapidly-evolving discipline of nutrigenomics. She has over 20 years of experience in nutrition, genetics, sound research, clinical practice and scientific integrity, is a highly sought-after speaker, has co-authored two books, ‘It’s Not Just Your Genes’ and ‘Genes To Plate’, and has been published in multiple peer-reviewed scientific journals. She has also trained hundreds of healthcare practitioners globally in nutrigenomics as course creator and adjunct professor. Yael is going share how we can use genetics to help everyone, everywhere personalize every health decisions, addressing root causes not just patching symptoms.

WHAT YOU WILL LEARN IN THIS EPISODE

• How genetics and epigenetics can enhance health, wellbeing, and performance
  What are the problems with modern medicine's one size fits all model to healthcare?
  How does knowing your genetics help with your nutrition and diet?
  How Yael went from budding architect to world renowned scientist and entrepreneur
  How to keep pursuing an idea when everyone else says your crazy
  How we can start taking responsibility for your own health
  and much more...

Full show notes, transcripts, and resources can be found here: evolvethe.world/episodes/78

The Evolve podcast is produced by Plato University.

TIMESTAMPS

(00:00) - Introduction

(01:46) - Why is Yael so passionate about cold water swimming?

(05:58) - Genetics and epigenetics 101

(12:18) - What are the problems with modern medicine's one size fits all model to healthcare?

(15:08) - The problem of focusing on symptoms rather than root causes

(19:18) - 3x4 Genetics solution to enhance health, wellbeing, and performance

(26:53) - Why work with health practitioners rather than go direct to consumer

(30:12) - How does the science of 3x4 compare to 23andMe?

(34:10) - How does knowing your genetics help with your nutrition and diet?

(40:15) - Ethical considerations for genetic data and how to stay safe

(44:41) - How Yael went from budding architect to world renowned scientist and entrepreneur

(55:10) - Most important lessons Yael learned from her mentors

(57:01) - How to decide if a project is having impact and when to move on

(1:01:04) - Passing along important lessons in entrepreneurship through family generations

(1:04:43) - How to keep pursuing an idea when everyone else says your crazy

(1:08:50) - How we can start taking responsibility for your own health

(1:11:48) - How we can push the world to Evolve