Beat the Summer Slump: Sales Strategies for Yoga Studios with Chris Appiah

Yoga Biz Champ with Michael Jay

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This episode is packed with practical tips and strategies to help you navigate the summer months and set your studio up for success in the fall.
In this episode of Yoga Biz Champ, Michael Jay welcomes back Stephanie Breaux Bradley and Chris Appiah from The Sales Arms for an in-depth discussion on summer planning and strategies for yoga studios.
Join us as we dive into the importance of summer promotions, challenges, and training to keep your studio thriving during the slower months.
Highlights:
- Summer Planning: Stephanie and Chris share insights on how to effectively plan for the summer, including sales promotions, challenges, and the importance of continuous marketing.
- Challenges and Promotions: Combining sales and challenges to keep clients engaged, such as holistic challenges involving yoga, meditation, and cardio.
- Training and Education: Using the summer slowdown to train staff, enhance community building, and prepare for a successful fall.
- The Role of Data: Understanding your business's financial and attendance data to strategically plan for low periods.
- Marketing Strategies:How to leverage grassroots marketing and community events to increase brand awareness.
- Staff Management: Preparing your team for the summer's different flow and ensuring they can handle increased responsibilities.
Resources Mentioned:
- Yoga Biz Champ Market & Event Guide: Access a fantastic guide packed with helpful tips on grassroots marketing and creating an engaging booth at events. Visit Yoga Biz Champ to grab your copy

Michael's Resources and Partners
BOOK A FREE CHAT WITH THE YOGA BIZ CHAMP:
Visit Yoga Biz Champ Booking to schedule a free strategy call with Michael Jay.
Connect with The Sales Arms:**
- Michael's Direct Booking Link with Chris Appiah
- Instagram: @thesalesarms
Connect with Yoga Biz Champ:
- Website: http://www.yogabizchamp.com
- Instagram @yogabizchamp

FREE RESOURCES AND BOOK A CHAT LINK
https://yogabizchamp.link/podlink