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Chris Maltbie from TMHQ: What is the new Tough Mudder Innovation Lab?
Manage episode 352880418 series 1368029
First episode of 2023! Be sure you're following The OCR Report on Instagram and text Will at (619) 485-2726 to join his OCR text chat. And leave a review for the show! Five Starrrrrs!
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Chris Maltbie is the Senior Director of Global Brand and Product at Tough Mudder. Chris joins us today to talk about the new Tough Mudder Innovation Lab for 2023.
The Tough Mudder Innovation Lab is a year-round program for members of the Tough Mudder community to submit their obstacle ideas, win prizes, and potentially get their obstacle ideas onto a Tough Mudder course.
How to submit your idea After you have designed your obstacle idea, The Innovation Lab is a five-step process. Here is how to get your obstacle idea onto a Tough Mudder course, direct from toughmudder.com- Post an image and description of your idea on Instagram, including the hashtag #tminnovationlab
- Generate support for your concept by getting as many ‘likes’ as possible.
- TMHQ will review the most liked concepts monthly, looking for ideas that can be feasibly constructed while delivering an incredible experience.
- Selected concepts will be passed to beta testing, where we’ll build and test them with live participants.
- Exemplary concepts that succeed in beta testing will have the chance to be added to the permanent Tough Mudder obstacle menu.
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Subscribe to The OCR Report on YouTube! Watch World's Toughest Mudder 2022 live on YouTube! Follow The OCR Report on Instagram Send Will Hicks a text Leave a review for the show on Apple Podcasts Rate the show on Spotify193 حلقات
Manage episode 352880418 series 1368029
First episode of 2023! Be sure you're following The OCR Report on Instagram and text Will at (619) 485-2726 to join his OCR text chat. And leave a review for the show! Five Starrrrrs!
---
Chris Maltbie is the Senior Director of Global Brand and Product at Tough Mudder. Chris joins us today to talk about the new Tough Mudder Innovation Lab for 2023.
The Tough Mudder Innovation Lab is a year-round program for members of the Tough Mudder community to submit their obstacle ideas, win prizes, and potentially get their obstacle ideas onto a Tough Mudder course.
How to submit your idea After you have designed your obstacle idea, The Innovation Lab is a five-step process. Here is how to get your obstacle idea onto a Tough Mudder course, direct from toughmudder.com- Post an image and description of your idea on Instagram, including the hashtag #tminnovationlab
- Generate support for your concept by getting as many ‘likes’ as possible.
- TMHQ will review the most liked concepts monthly, looking for ideas that can be feasibly constructed while delivering an incredible experience.
- Selected concepts will be passed to beta testing, where we’ll build and test them with live participants.
- Exemplary concepts that succeed in beta testing will have the chance to be added to the permanent Tough Mudder obstacle menu.
---
Subscribe to The OCR Report on YouTube! Watch World's Toughest Mudder 2022 live on YouTube! Follow The OCR Report on Instagram Send Will Hicks a text Leave a review for the show on Apple Podcasts Rate the show on Spotify193 حلقات
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