82. Lisa Fink’s Strategies for Differentiating Products for TPT and Etsy

The Savvy Seller with Kristen Doyle

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We are continuing our series on diversifying with a conversation about branching out and selling on Etsy. This episode will provide a unique approach to using Etsy and TPT to diversify your income as a Teacher Seller.

Today's guest is Lisa Fink. She is a puzzle enthusiast and a seven-figure business owner who's made a significant impact and grown her business on both Etsy and TPT. Lisa's journey is about thinking outside the box and creating unique products.
In this episode, you'll hear Lisa share what urged her to diversify her TPT income, the most significant differences between selling on Etsy vs. TPT, how she changes her marketing strategy for her Etsy audience, her advice for teacher sellers starting on Etsy, and why mindset is crucial when diversifying products.
02:01 - Lisa shares what led her to begin diversifying her TPT income

07:21 - The most significant difference between selling on TPT vs. Etsy

18:00 - How she changes her marketing strategy for her Etsy audience

25:58 - Her best advice for teacher sellers starting on Etsy
Resources:

• Download Lisa’s Etsy Starter Guide
• Join Lisa’s Free Mini Escape Room Challenge
• Check out Lisa’s Etsy Shop
• Episode 80, Diversifying your TPT business without jeopardizing your golden goose
• Episode 81, How Sara Marye Started a Thriving Teacher Membership to Diversify Her Income
• Follow me on Instagram @kristendoyle.co
• Join my private Facebook community: Savvy Teacher Sellers
• More resources for growing your TPT business
• Rate & review The Savvy Teacher Seller on Apple Podcasts

Show Notes: https://kristendoyle.co/episode82

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