))
Better unit economics, PLG + SLG and more (with Kevin McIntyre)
Manage episode 462715731 series 3380698
المحتوى المقدم من Mikkel Plæhn, Toni Hohlbein, and Mikkel Plaehn. يتم تحميل جميع محتويات البودكاست بما في ذلك الحلقات والرسومات وأوصاف البودكاست وتقديمها مباشرة بواسطة Mikkel Plæhn, Toni Hohlbein, and Mikkel Plaehn أو شريك منصة البودكاست الخاص بهم. إذا كنت تعتقد أن شخصًا ما يستخدم عملك المحمي بحقوق الطبع والنشر دون إذنك، فيمكنك اتباع العملية الموضحة هنا https://ar.player.fm/legal.
How do you get CAC:PB below 12? How do you get reps to close 50% more ARR? By focusing on unit economics.
In this episode, we focus on that, merging PLG + SLG and more with Kevin McIntyre.
- (00:00) - Introduction
- (04:24) - Why merge
- (07:02) - Bringing together PLG and SLG
- (10:24) - Challenges and Strategies Post-Merger
- (13:38) - Focus on Unit Economics and Sales Efficiency
- (32:40) - Where AI will assist
- (38:01) - Reflections on CRO Tenure and Final Thoughts
This episode is brought to you by by Everstage - the highest rated Sales Commissions Platform on G2, Gartner Peer Insights, Trustradius with over 2,000+ customer reviews. Some of their customers include leading brands like Diligent, Wiley, Trimble, Postman, Chargebee etc.,
You can go to https://www.everstage.com/revenue-formula to check out Everstage and mention Revenue Formula to unlock a personalized Sales Compensation Strategy Session with Everstage’s RevOps experts—crafted for enterprise teams to maximize performance.
Never miss a new episode, join our newsletter on revenueformula.substack.com
195 حلقات
مشاركة
