The Soul of Wealth: Connecting Money and Meaning

The Most Hated F-Word

Dr. Daniel Crosby | Chief Behavioral Officer | Author | Summary: Dr. Daniel Crosby about his latest book, The Soul of Money. They explore how Dr. Crosby’s thinking has evolved, moving from focusing on objective financial principles to diving into the more personal, emotional side of money. They discuss how to find meaning in money, no matter your financial situation, and introduce the idea of a "return on life." The conversation touches on how The Soul of Money blends ancient wisdom, research, and practical advice. Dr. Crosby shares his views on the deeper essence of wealth, why having something meaningful to say is key when writing a book, and his thoughts on book design and titles. He also explains the research behind money and happiness, including the PERMA model of well-being, and reflects on the legacy he hopes to leave, emphasizing the role of money in living a meaningful life. BIO: Dr. Daniel Crosby is a psychologist and behavioural finance expert who helps organizations understand the intersection of the mind and markets. Dr. Crosby's first book, Personal Benchmark: Integrating Behavioral Finance and Investment Management, was a New York Times bestseller. His second book, The Laws of Wealth, was named the best investment book of 2017 by the Axiom Business Book Awards and has been translated into 14 languages. His third book, The Behavioral Investor, was Axiom's best investment book of 2019 and is a comprehensive look at the neurology, physiology and psychology of sound financial decision-making. His latest book, The Soul of Wealth, will be published in October of 2024. When he's not decoding market psychology, Daniel is a father of 3, a fanatical follower of the St. Louis Cardinals, an explorer of the American South, and an amateur hot sauce chef. Highlights: The Soul of Money explores the subjective and personal aspects of the relationship between money and meaning. Finding meaning in money is not dependent on one's financial situation; it is about maximizing the return on life. The essence and energy of wealth are intertwined, and wealth should be deployed in a soulful way that energizes and improves life. The book cover of 'The Soul of Wealth' was carefully designed to convey the timeless wisdom and invite readers on a deep exploration. Money and happiness are nuanced, with moment-to-moment happiness plateauing at a certain income level but subjective life evaluation continuing to rise. The PERMA model of human flourishing highlights the importance of positive experiences, engagement, relationships, meaning, and advancement. Filling the world with happy people, good relationships, and good ideas is a worthwhile pursuit. Links: Dr. Daniel Crosby's Book: CLICK HERE Dr. Daniel Crosby's LinkedIn: CLICK HERE Standard Deviations Podcast: CLICK HERE