انتقل إلى وضع عدم الاتصال باستخدام تطبيق Player FM !
💃🏽How to win with influencers for performance marketing, with Lucia Aguilar, Founder at TATAM Digital 💰
Manage episode 365052302 series 2575608
Lucia Aguilar is the founder of the influencer marketing agency Tatam Digital.
In today’s episode we talk about her approach to influencer marketing, how influencers and audiences might not be who you expect them to be, the challenges of measuring influencer campaigns - and much more.
Check out the show notes here: https://mobileuseracquisitionshow.com/episode/influencer-marketing-lucia-aguilar-tatam-digital/
KEY HIGHLIGHTS:
📚 Picking the right influencer for a brand.
👨👩👧👦 Why the audience matters more than the influencer.
🧶 The endless categories of influencers in the digital world.
📋 How much control is exerted when directing influencer campaigns.
📮 What does the testing process look like in influencer campaigns?
💳 When to hire an agency to manage influencer marketing.
The measurement challenges involved with influencer marketing.
Get more mobile user acquisition goodies here:
http://RocketShipHQ.com
http://RocketShipHQ.com/blog
252 حلقات
Manage episode 365052302 series 2575608
Lucia Aguilar is the founder of the influencer marketing agency Tatam Digital.
In today’s episode we talk about her approach to influencer marketing, how influencers and audiences might not be who you expect them to be, the challenges of measuring influencer campaigns - and much more.
Check out the show notes here: https://mobileuseracquisitionshow.com/episode/influencer-marketing-lucia-aguilar-tatam-digital/
KEY HIGHLIGHTS:
📚 Picking the right influencer for a brand.
👨👩👧👦 Why the audience matters more than the influencer.
🧶 The endless categories of influencers in the digital world.
📋 How much control is exerted when directing influencer campaigns.
📮 What does the testing process look like in influencer campaigns?
💳 When to hire an agency to manage influencer marketing.
The measurement challenges involved with influencer marketing.
Get more mobile user acquisition goodies here:
http://RocketShipHQ.com
http://RocketShipHQ.com/blog
252 حلقات
كل الحلقات
×مرحبًا بك في مشغل أف ام!
يقوم برنامج مشغل أف أم بمسح الويب للحصول على بودكاست عالية الجودة لتستمتع بها الآن. إنه أفضل تطبيق بودكاست ويعمل على أجهزة اندرويد والأيفون والويب. قم بالتسجيل لمزامنة الاشتراكات عبر الأجهزة.