Who spends $2 Billion in beauty products every year? Latinas do! Evelia Torres shares her story of De Mi Tierra - her all natural beauty and body products.

The Latinx Chronicles with Hip and Erika

Motherhood is a journey that almost every time brings change and the realization that one must make certain changes to ensure that the baby is growing healthy and also most moms-to-be make certain changes to embrace their "new" life and this was exactly the case with our guest Evelia Torres. After working in the beauty industry for many years, motherhood made her realize that she wanted to live a cleaner and more toxic-free lifestyle so she started making her own products and that is how De Mi Tierra was born. Listen to her journey and follow her because she is dreaming big and one day soon we will see her products in Target or Macy's!
De Mi Tierra means “From My Earth”, and all of the beauty and body products are 100% Natural, Simple, and Organic. The beautiful line of products pays tribute to traditional Mexican beauty rituals and the only ingredients used are grown from the earth. Find them at https://www.demitierranatural.com
Evelia is also doing her first crowdfunding to scale her business to the next level: https://ifundwomen.com/projects/de-mi-tierra-mexican-skincare-rituals?fbclid=IwAR18AqzJYFlWmWCtFHAsT7mL_BuBvjTAdWeqaMlX0h1yexrx2eshLd8K3Fo