Talking Entrepreneurship and Small Business w/ Mark Farmer!

The Guide To Gwinnett Podcast

Nate McGill, co-host of the Gwinnett Podcast, interviews Mark Farmer, Deputy Division Director at Gwinnett County's Office of Economic Development. Farmer shares insights into Gwinnett's Small Business initiatives and the Gwinnett Entrepreneur Center, focusing on assisting entrepreneurs in starting and growing businesses. Key Points: Background and Expertise: Farmer’s background spans journalism, law, photography, and economic development. His transition to economic development stemmed from an encounter with a neighbor and a shared interest in networking within the field. From there Mark went on to serve at Partnership Gwinnett for nearly a decade before heading up the Economic Development team responsible for the Gwinnett Entrepreneur Center at Gwinnett County Gov. The Gwinnett Entrepreneur Center: Established in January of the previous year, the center serves as both an educational hub and business incubator. It offers various resources, including classes, workshops, coaching, and peer discussion groups, primarily catering to entrepreneurs and small business owners. Membership and Services: The center operates on a membership model, offering different tiers for businesses at various stages. Resident members enjoy workspace benefits, while affiliate members gain access to numerous resources without designated physical space. Graduation Plan and Accountability: Upon acceptance, members collaborate with a center manager to create a personalized growth plan. Monthly check-ins ensure adherence to the plan, demystifying business requirements and guiding members through essential steps. Support and Market Intelligence: The center extends beyond individual business support, collaborating with partners. Additionally, it serves as a source of market intelligence, identifying unmet needs in the community to develop potential solutions. Implications for Businesses: The Gwinnett Entrepreneur Center serves as a multifaceted resource hub, offering educational support, workspace, and individualized growth plans. For businesses in Gwinnett or those planning to establish themselves in the region, the center presents a valuable support system with potential networking opportunities and structured guidance through crucial business phases. Takeaways for Listeners: Entrepreneurs, especially in Gwinnett, will find the podcast episode insightful in understanding the resources and structured support available at the Gwinnett Entrepreneur Center. Mark Farmer's journey and the center's approach shed light on the varied facets of starting and sustaining a business, providing practical insights for budding entrepreneurs.