Ep 052 - Why Your Offers Aren’t Attracting Clients

The Efficient Coach

Player FM - Internet Radio Done Right

تمت الإضافة منذ nineteen أسبوع

المحتوى المقدم من Phil Williams. يتم تحميل جميع محتويات البودكاست بما في ذلك الحلقات والرسومات وأوصاف البودكاست وتقديمها مباشرة بواسطة Phil Williams أو شريك منصة البودكاست الخاص بهم. إذا كنت تعتقد أن شخصًا ما يستخدم عملك المحمي بحقوق الطبع والنشر دون إذنك، فيمكنك اتباع العملية الموضحة هنا https://ar.player.fm/legal.

Biscuits & Jam

1
The War and Treaty Are Getting Carried Away 46:55

منذ 6 أيام46:55

التشغيل لاحقا

قوائم

إعجاب

احب

46:55

The War and Treaty’s Michael and Tanya Trotter grew up in Cleveland, Ohio, and Washington, DC, respectively, but both have family roots in the South. They also grew up in the musical traditions of their churches – Tanya in the Black Baptist Church and Michael in the Seventh Day Adventist Church – where they learned the power of song to move people. After becoming a father at a very young age, Michael eventually joined the armed forces and served in Iraq and Germany, where he took up songwriting as a way of dealing with his experiences there. Meanwhile Tanya embarked on a singing and acting career after a breakthrough appearance in Sister Act 2 alongside Whoopi Goldberg and Lauryn Hill. Now, after a long and sometimes traumatic journey, Michael and Tanya are married, touring, winning all sorts of awards, and set to release their fifth album together, and their fourth as The War and Treaty. Sid talks to Michael and Tanya about the new record, Plus One , as well as their collaboration with Miranda Lambert, what it was like to record at FAME studios in Muscle Shoals, and how they’re blending country, soul, gospel, and R&B. Learn more about your ad choices. Visit podcastchoices.com/adchoices…

منذ عام واحد 12:50

MP3•منزل الحلقة

Are your offers failing to grab attention or bring in clients?

In today’s episode, we’re diving deep into why your offers might not be landing and what’s stopping your audience from saying “yes.” Spoiler: it’s not just about the offer itself.

It’s about how you think about the process and whether you’re building it in a way that resonates with your ideal clients.

We’ll explore the mindset blocks that keep online coaches from committing to a full offer launch process and how skipping essential steps - like building hype or speaking directly to your audience’s pain points - can sabotage your results.

By the end of this episode, you’ll know exactly how to create offers that don’t just sit there but truly convert.

If you’re ready to create offers that align with your dream clients and feel proud of the business you’re building, this episode is for you.

What You’ll Learn in This Episode:

Why skipping the “hype” phase kills your launch before it even starts.
How your business mindset directly impacts the success of your offers.
The importance of creating anticipation and connecting emotionally with your audience.
Why your messaging needs to match your audience’s struggles and desires.
How to reflect on your launches to continuously improve (aka the “hangover phase”).

Keywords to Help Coaches Find This Episode:

Online coaching business tips
How to create offers that sell
Offer launch strategy for coaches
Business mindset for online coaches
How to attract dream clients
Why offers don’t convert
Marketing strategies for online coaches
Building anticipation for launches
Creating irresistible coaching offers
Scaling an online coaching business

89 حلقات

#Business #Marketing #Coaching #Social Media #pPhil Williams #Online Coaches #Business Growth #Online Coaching Business Growth

Ep 052 - Why Your Offers Aren’t Attracting Clients

The Efficient Coach

published منذ عام واحد

MP3•منزل الحلقة

Are your offers failing to grab attention or bring in clients?

In today’s episode, we’re diving deep into why your offers might not be landing and what’s stopping your audience from saying “yes.” Spoiler: it’s not just about the offer itself.

It’s about how you think about the process and whether you’re building it in a way that resonates with your ideal clients.

By the end of this episode, you’ll know exactly how to create offers that don’t just sit there but truly convert.

If you’re ready to create offers that align with your dream clients and feel proud of the business you’re building, this episode is for you.

What You’ll Learn in This Episode:

Why skipping the “hype” phase kills your launch before it even starts.
How your business mindset directly impacts the success of your offers.
The importance of creating anticipation and connecting emotionally with your audience.
Why your messaging needs to match your audience’s struggles and desires.
How to reflect on your launches to continuously improve (aka the “hangover phase”).

Keywords to Help Coaches Find This Episode:

Online coaching business tips
How to create offers that sell
Offer launch strategy for coaches
Business mindset for online coaches
How to attract dream clients
Why offers don’t convert
Marketing strategies for online coaches
Building anticipation for launches
Creating irresistible coaching offers
Scaling an online coaching business

89 حلقات

#Business #Marketing #Coaching #Social Media #pPhil Williams #Online Coaches #Business Growth #Online Coaching Business Growth

كل الحلقات

1
Ep 088 - 3 Ways To Get Your Followers Off The Fence And Into Your DM’s 16:24

منذ 3 أيام16:24

16:24

"Just got off a 60 min consultation call with a guy who reached out yesterday, due to my latest content hitting home. Sold in first 10 mins, the remaining 50 mins was us just chatting like mates!" DM the word Roadmap me here: @philefficientcoaching

1
Ep 087 - How to Stop Second-Guessing Yourself And Build A Business That You Love 11:51

منذ 3 أيام11:51

11:51

Ever feel like you’re constantly looking at what other coaches are doing - tweaking your offers or your content just to keep up? It’s easy to get caught in the comparison trap, but the truth is, that’s the fastest way to build a business that doesn’t even feel like yours. In today’s episode, I’m breaking down three powerful systems that will help you trust your decisions, communicate in a way that actually connects, and stay focused on your progress - without getting lost in what everyone else is doing. If you’ve ever second-guessed your next move or felt like you’re blending into the crowd, this one’s for you.…

1
Ep 086 - The Fastest Way To Destroy Your Coaching Business 8:20

منذ 4 أيام8:20

8:20

If you want to destroy your coaching business faster than you built it, just do this... In this episode, we’re breaking down why blindly following the crowd is one of the biggest mistakes online coaches make. From using cookie-cutter messaging to recycling generic content, I’ll explain why this approach not only weakens your brand but also repels the very clients you want to attract. If you’re tired of blending in and struggling to stand out in a crowded market, this episode is a must-listen. 🎙️ Listen now and learn how to grow your coaching business the right way! 🔑 Keywords: online coaching business, coaching business growth, client attraction, marketing for coaches, social media strategy, coaching business mistakes, online coaches, content strategy, personal branding, niche messaging, business differentiation…

1
Ep 085 - Please Avoid This Advice I was Given - It Nearly Made Me Quit 11:42

منذ 6 أيام11:42

11:42

In this episode, I’m breaking down: How this advice wrecked my confidence and made me second-guess everything Why it stops you from building something you actually enjoy The shift I made to create a business that felt like mine (and how you can do the same) If you’ve ever felt like you’re just blending in or struggling to find your own voice - this one’s for you.…

1
Ep 084 - The Untold Truth About Comparing To Other Online Coaches 10:34

منذ 7 أيام10:34

10:34

The question from the episode: If you were the only online coach in the world… How differently would you approach your coaching, marketing, and business? Feel free to drop your answer to me on Instagram: Tap here

1
Ep 083 - Aaron Caton: "I Felt Lost, But Now I'm Excited About Business" 1:00:19

منذ 9 أيام1:00:19

1:00:19

Today I was joined by TEC Aaron Caton, who felt lost working 12+ hours a day. 90 days in to his journey, he's now excited by what he calls a 'solid and sustainable business' If you've enjoyed this episode, don't forget to subscribe, and click here to follow me on instagram

1
Ep 082 - Do These 3 Things Or Your Dream Clients Won’t Find You 17:15

منذ 10 أيام17:15

17:15

I hate cold DM's, I think they're tacky and a waste of time, so that will be none of these 3 things. Instead, I'll walk you through 3 things The Efficient Coaches are doing right now to grow their business (without spending hours on social media) If this helps, hit subscribe, and don't forget to follow me on Instagram…

1
Ep 081 - Has Your Coaching Business Stopped Exciting You? 4:16

منذ 11 يومًا4:16

4:16

This is possibly the shortest episode yet, but it's well worth a listen if your coaching business has stopped exciting you, and you want that to change. It's also - admittedly - a teaser for Fridays episode with Aaron, one of The Efficient Coaches.

1
Ep 080 - Why You Need To Post LESS On Instagram To Grow Your Coaching Business 10:25

منذ 13 يومًا10:25

10:25

I remember the first time I was really struggling as an online coach. I thought that if I just posted more on Instagram, more people would see my content, and my business would start growing again. So, I went from one post and a handful of stories a day to three posts and 10+ stories daily. Suddenly, social media felt like a full-time job. The really frustrating thing? I was doing triple the work and seeing no growth. It felt like I was putting in more effort than everyone else but getting even less in return. The Shift That Changed Everything What I learned was that the problem wasn’t that I needed to post more on one platform - I needed to post across different platforms so I could take my audience on a journey. Instead of throwing everything at Instagram, I could: Post once on Instagram. Use that post to direct people to my podcast. Use my podcast to send them to a YouTube video. Use my YouTube video to lead them to a lead magnet. And that lead magnet would get them onto my email list. Now, I had different ways of bringing new people into my world—without Instagram taking over my life. Two Choices as an Online Coach You can go full-time on social media (if you want to). Or, you can build a marketing ecosystem that: Brings people into your world. Keeps people in your world. Makes you the obvious choice for coaching. If you’re tired of feeling like social media is your full-time job, it might be time to shift from posting more to posting smarter . And that starts with building a marketing ecosystem that does the heavy lifting for you.…

1
Ep 079 - "I've Not Stopped But I've Not Moved The Business Forwards" 10:56

منذ 14 يومًا10:56

10:56

Have you ever said: I've not stopped but I've not moved the business forwards? Where is your time for: 1 - Deep work? 2 - Creative time? 3 - Thinking?

1
Ep 078 - Q&A Friday: How To Stop Comparing Myself To Other Coaches 13:04

منذ 17 يومًا13:04

13:04

Ever found yourself scrolling through Instagram, seeing other coaches killing it, and thinking, why am I not there yet? Comparison can be a business killer, draining your confidence and making you second-guess everything. But the good news? You can break free from it. In this episode, I answer: How do I stop comparing myself to other coaches? Here’s what we cover: ✅ Normalise it - Every coach experiences comparison. It’s human nature. The trick is knowing how to manage it instead of letting it paralyze you. ✅ Mute them (for now) - If someone’s content is triggering self-doubt, it’s okay to mute them. Instead of doom-scrolling, choose to engage with their content when you're in the right headspace. ✅ Build something unique – The biggest comparison trap happens when your business looks just like everyone else’s. If you're just another "fat loss coach" competing with every other "fat loss coach," or if your offer is the same as the next coach’s, comparison is inevitable. The key? Create something unique to YOU and YOUR audience - so that no one else is even in your lane. This is what keeps me focused on The Efficient Coach (TEC). I know there’s nothing else like it out there. If you’re stuck in the comparison spiral, this episode is for you.…

1
Ep 077 - Do This To Get More Dream Clients 7:37

منذ 17 يومًا7:37

7:37

The notes form the episode to complete the task are below. What are they: - Doing - Thinking - Seeing - Hearing - Saying ...at every single moment in their day, Open a Google Doc, get writing. Need some support with it? Send me the link to the Google Doc you've started working on via Instagram: @philefficientcoaching…

1
Ep 076 - How to sell coaching that ISN’T just weight loss 10:34

منذ 19 يومًا10:34

10:34

Most people think weight loss is the easiest thing to sell as an online coach. And it is - because it’s obvious. “Lose 10kg” is a simple, clear outcome. But what if you coach something deeper, like improving a client’s relationship with food? How do you sell that when people don’t even know they need it? In this episode, I’ll break down: ✅ Why your audience isn’t just buying results - they’re buying experiences ✅ The difference between “does what it says on the tin” marketing vs. emotional selling ✅ How to make intangible transformations feel as clear and compelling as weight loss If you struggle to sell coaching beyond fat loss, this episode will help you shift your messaging so clients want what you offer.…

1
Ep 075 - This mistake cost me a lot of clients (and how I fixed it) 9:10

منذ 20 يومًا9:10

9:10

If you're frustrated knowing you can help more people, but they're not coming into your program as quick (or as frequently) as you'd like - you're possibly making the same mistake I made. learning this (and fixing it!) stopped people sitting on the fence, and instead - gained trust, immediately having them dive into my DM's saying things like "it's like you're in my head!!" I reveal exactly how I fixed this in this episode.…

1
Ep 074 - Avoid This Social Proof Mistake 11:24

منذ 21 يومًا11:24

11:24

Social proof is one of the most powerful tools in marketing, but too many coaches make the mistake of overcomplicating it with vague buzzwords that don’t resonate. In this episode, I break down the simple way to write social proof posts that actually connect with your audience and get them to sign up.…

مرحبًا بك في مشغل أف ام!

يقوم برنامج مشغل أف أم بمسح الويب للحصول على بودكاست عالية الجودة لتستمتع بها الآن. إنه أفضل تطبيق بودكاست ويعمل على أجهزة اندرويد والأيفون والويب. قم بالتسجيل لمزامنة الاشتراكات عبر الأجهزة.