The Truth About The One Type of Copy That Almost Always Gets Best Results

StrategiCast with Mike Connolly

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تمت الإضافة منذ قبل seven عام

المحتوى المقدم من Mike Connolly. يتم تحميل جميع محتويات البودكاست بما في ذلك الحلقات والرسومات وأوصاف البودكاست وتقديمها مباشرة بواسطة Mike Connolly أو شريك منصة البودكاست الخاص بهم. إذا كنت تعتقد أن شخصًا ما يستخدم عملك المحمي بحقوق الطبع والنشر دون إذنك، فيمكنك اتباع العملية الموضحة هنا https://ar.player.fm/legal.

This Is Woman's Work with Nicole Kalil

1
QUALIFIED: How Competency Checking and Race Collide at Work with Shari Dunn | 284 33:58

منذ 14 يومًا33:58

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إعجاب

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33:58

In this episode, we delve into the concept of being "qualified" in the workplace, examining who gets labeled as such, who doesn't, and the underlying reasons. We explore "competency checking"—the practice of scrutinizing individuals' abilities—and how it disproportionately affects underrepresented groups, often going unnoticed or unchallenged. Our discussion aims to redefine qualifications in a fair, equitable, and actionable manner. Our guest, Shari Dunn , is an accomplished journalist, former attorney, news anchor, CEO, university professor, and sought-after speaker. She has been recognized as Executive of the Year and a Woman of Influence, with her work appearing in Fortune Magazine, The Wall Street Journal, Ad Age, and more. Her new book, Qualified: How Competency Checking and Race Collide at Work , unpacks what it truly means to be deserving and capable—and why systemic barriers, not personal deficits, are often the real problem. Her insights challenge the narratives that hold so many of us back and offer practical solutions for building a more equitable future. Together, we can build workplaces and communities that don’t just reflect the world we live in, but the one we want to create. A world where being qualified is about recognizing the talent and potential that’s been overlooked for far too long. It’s not just about getting a seat at the table—it’s about building an entirely new table, one designed with space for all of us. Connect with Our Guest Shari Dunn Website& Book - Qualified: https://thesharidunn.com LI: https://www.linkedin.com/today/author/sharidunn TikTok: https://www.tiktok.com/@thesharidunn Related Podcast Episodes: How To Build Emotionally Mature Leaders with Dr. Christie Smith | 272 Holding It Together: Women As America's Safety Net with Jessica Calarco | 215 How To Defy Expectations with Dr. Sunita Sah | 271 Share the Love: If you found this episode insightful, please share it with a friend, tag us on social media, and leave a review on your favorite podcast platform! 🔗 Subscribe & Review: Apple Podcasts | Spotify | Amazon Music…

منذ 4 أعوام 7:39

M4A•منزل الحلقة

Using fear in your marketing may not always be the best strategy.

But if done right, it can be one of the most powerful ways to inspire action without alienation.

Just ask Stephen King.

***

Image by PublicDomainPictures from Pixabay

--- Send in a voice message: https://podcasters.spotify.com/pod/show/strategicast/message Support this podcast: https://podcasters.spotify.com/pod/show/strategicast/support

52 حلقات

#Business #Michael J Connolly

The Truth About The One Type of Copy That Almost Always Gets Best Results

StrategiCast with Mike Connolly

published منذ 4 أعوام

M4A•منزل الحلقة

Using fear in your marketing may not always be the best strategy.

But if done right, it can be one of the most powerful ways to inspire action without alienation.

Just ask Stephen King.

***

Image by PublicDomainPictures from Pixabay

--- Send in a voice message: https://podcasters.spotify.com/pod/show/strategicast/message Support this podcast: https://podcasters.spotify.com/pod/show/strategicast/support

52 حلقات

#Business #Michael J Connolly

كل الحلقات

1
How to Sell a High-Ticket Service Without High Pressure Tactics 9:07

منذ 4 years9:07

9:07

Have you ever wished you could sell a high ticket service but didn't know where to begin? In this episode, Mike unpacks what it takes to unlock the treasure hidden in your high-ticket offer. (Hint: There's fortune in the follow-up.) For an edited transcript of this episode, read 3 High-Ticket Sales Tips You Can Implement With Integrity . *** Image by Larisa Koshkina from Pixabay --- Send in a voice message: https://podcasters.spotify.com/pod/show/strategicast/message Support this podcast: https://podcasters.spotify.com/pod/show/strategicast/support…

1
The One Thing You Can Never Fake: The Secret To Great Response Rates 6:10

منذ 4 years6:10

6:10

If you're not yourself, who are you? And how answering this question can help you build rapport, increase engagement and generate more sales. Image by Gerd Altmann from Pixabay --- Send in a voice message: https://podcasters.spotify.com/pod/show/strategicast/message Support this podcast: https://podcasters.spotify.com/pod/show/strategicast/support…

1
A Simple 5-Step Method For Entering Any New Market 13:41

منذ 4 years13:41

13:41

Whether you're starting a new business, or already in business and going after a new niche, here's a simple, proven method for entering any new market. --- Send in a voice message: https://podcasters.spotify.com/pod/show/strategicast/message Support this podcast: https://podcasters.spotify.com/pod/show/strategicast/support…

1
How to Harness The Amazing Power of Storytelling to Grow Your Sales 4:40

منذ 4 years4:40

4:40

Have you ever been in a selling situation where it seemed like all the "facts" were stacked against you? In this episode I'll share a story with you of how a savvy storyteller helped a whole army of sales reps bust through a huge mental roadblock. Image by Mystic Art Design from Pixabay --- Send in a voice message: https://podcasters.spotify.com/pod/show/strategicast/message Support this podcast: https://podcasters.spotify.com/pod/show/strategicast/support…

1
3 Surprising Secrets to Consistently Writing Great Copy 3:08

منذ 4 years3:08

3:08

What does it take to consistently produce sales pages, emails and display ads that convert? The answer might surprise you, and it's not for everyone. Listen in and discover what separates really effective copywriters from the wannabes. Photo by Marcos Paulo Prado on Unsplash --- Send in a voice message: https://podcasters.spotify.com/pod/show/strategicast/message Support this podcast: https://podcasters.spotify.com/pod/show/strategicast/support…

1
3 Essential Business Planning Books to Rock Your Next Quarter And Beyond 10:07

منذ 4 years10:07

10:07

Not hitting goals the way you'd like? Listen in as Mike shares tips to perk up your productivity with three of today's top business planning books: Traction by Gino Wickman How to Decide by Annie Duke The Road Less Stupid by Keith Cunningham *** This episode's image provided by StartupStockPhotos from Pixabay --- Send in a voice message: https://podcasters.spotify.com/pod/show/strategicast/message Support this podcast: https://podcasters.spotify.com/pod/show/strategicast/support…

1
3 Simple Ways You Can Leverage Social Media to Grow Your Business 9:17

منذ 4 years9:17

9:17

Is your business struggling to grow a following on social media? Listen in as Mike shares three simple tips to use social channels for maximum reach with minimal effort. *** Episode Art by Gerd Altmann from Pixabay --- Send in a voice message: https://podcasters.spotify.com/pod/show/strategicast/message Support this podcast: https://podcasters.spotify.com/pod/show/strategicast/support…

1
5 Easy Ways to Get More Search Traffic to Your Website 4:02

منذ 4 years4:02

4:02

Want more visitors to your website? In this episode we talk about 5 easy ways to increase your search traffic with SEO in 2021. Image by Photo Mix from Pixabay --- Send in a voice message: https://podcasters.spotify.com/pod/show/strategicast/message Support this podcast: https://podcasters.spotify.com/pod/show/strategicast/support…

1
How to Reach The Hearts & Minds of a Doubting And Skeptical Audience 5:25

منذ 4 years5:25

5:25

If your chosen audience needs your product or service, but isn't yet aware of how you can help them... Or, worse yet, they have doubts and reservations about your offer, this episode is for you. *** Woman photo created by wayhomestudio - www.freepik.com --- Send in a voice message: https://podcasters.spotify.com/pod/show/strategicast/message Support this podcast: https://podcasters.spotify.com/pod/show/strategicast/support…

1
Case Study: How to Sell a High Ticket Information Product 16:53

منذ 4 years16:53

16:53

If you are a coach, consultant, course-creator or service professional, you don't want to miss this episode. How do you sell high ticket services or information products? Listen in for some important clues. *** Image by talha khalil from Pixabay --- Send in a voice message: https://podcasters.spotify.com/pod/show/strategicast/message Support this podcast: https://podcasters.spotify.com/pod/show/strategicast/support…

1
The "UnCopy" Solution: How to Craft a Great Sales Message Without Any Hype 6:37

منذ 4 years6:37

6:37

Have you ever wondered how to know if you're looking at a good piece of copywriting or not? Listen in and learn what to look for! *** Image by DarkmoonArt from Pixabay --- Send in a voice message: https://podcasters.spotify.com/pod/show/strategicast/message Support this podcast: https://podcasters.spotify.com/pod/show/strategicast/support…

1
How to Get Past Shiny Object Syndrome And Through The "Valley of Despair" 2:56

منذ 4 years2:56

2:56

How many times have you jumped head first into a project only to find out soon after how challenging it's going to be? You, my friend, have ascended "Mount Stupid" and then descended into the "Valley of Despair". Listen in to learn how to get past it and back up onto the "Slope of Sustainability"! *** For more on the "Dunning Kruger" effect, see Direct Response Copywriting Secret: “The Chasm” Image thanks to Mike Dudley on Medium --- Send in a voice message: https://podcasters.spotify.com/pod/show/strategicast/message Support this podcast: https://podcasters.spotify.com/pod/show/strategicast/support…

1
Who Else Would Like to Know The Secret to Zero Resistance Selling? 4:40

منذ 4 years4:40

4:40

Encountering selling resistance is a drag... Literally! It doesn't serve you and it doesn't serve those you could be serving. Listen in and discover the secret to selling with little or no resistance. *** Image by Gerd Altmann from Pixabay --- Send in a voice message: https://podcasters.spotify.com/pod/show/strategicast/message Support this podcast: https://podcasters.spotify.com/pod/show/strategicast/support…

1
Could this be the one thing holding back your business growth? 7:33

منذ 4 years7:33

7:33

If you're having a hard time standing out in a broad market, maybe it's time to rethink your strategy. Listen in and discover the secret Mike and other successful entrepreneurs have found to thrive in a competitive environment. *** Image by PIRO4D from Pixabay --- Send in a voice message: https://podcasters.spotify.com/pod/show/strategicast/message Support this podcast: https://podcasters.spotify.com/pod/show/strategicast/support…

1
The #1 Thing Every Healthy Business Needs to Grow and Scale Today 5:31

منذ 4 years5:31

5:31

If you could do just one thing to assure current and long term growth for your business, what would you do? Listen in to find out what the smart kids are doing today. *** Image by Muhammad Ribkhan on Pixabay Learn more about Newsletters as a Service . --- Send in a voice message: https://podcasters.spotify.com/pod/show/strategicast/message Support this podcast: https://podcasters.spotify.com/pod/show/strategicast/support…

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StrategiCast with Mike Connolly « » The Truth About The One Type of Copy That Almost Always Gets Best Results

The Truth About The One Type of Copy That Almost Always Gets Best Results

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مرحبًا بك في مشغل أف ام!

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The Truth About The One Type of Copy That Almost Always Gets Best Results