04: Hard Questions, Simple Solutions | Curt Sassak & Will Hedgpeth

Atomic Business Coaching

For this week's episode of Hard Questions, Simple Solutions, Adam and Tom are joined by guests Will Hedgpeth and Curt Sassak from the Project 2740 community. They discuss the crucial topic of understanding and proving value in both personal and business contexts.

We'll explore the journey from offering initial free services to securing substantial contracts and how giving free samples can generate trust in product-based services. Tom and Adam share insights on balancing personal habits with flexibility, emphasizing the importance of life harmony over rigid schedules. We also touch on audience engagement, client acquisition costs, and prioritizing daily non-negotiables.

Whether you're new in your field or a seasoned professional, this episode offers valuable strategies for recognizing your worth and maintaining balance in your life. Plus, we will hear firsthand how our guests integrate holistic personal and business growth to foster success.

Guest Links

Curt Sassak: https://www.linkedin.com/in/curtsassak/

Will Hedgpeth: https://www.linkedin.com/in/william-hedgpeth-4225715a/

Timestamps

00:00 Post-election reflections: opportunities, information, community, progress.

03:44 Value perception trumps price in luxury sales.

08:21 Offer services free initially to prove value.

13:02 Earn value through branding, results, or sales.

16:51 Life harmony requires flexibility, not strict balance.

19:17 Life improved after choosing not to drink.

21:37 Accept and prioritize personal needs without guilt.

24:53 Evaluate prospecting value and persistence in follow-ups.

29:34 Verify commitment when scheduling important meetings.

31:33 Understand client acquisition costs; identify project benefits.

35:16 Join Project 2740 for exclusive Q&A sessions.

Atomic Action:

Do the thing! Get the merch: https://shopatomicbusiness.com/

We invite you to join our community, Project 2740. This is a community where you can be your true self and find the support you need to succeed. This unique platform offers live sessions, courses, and a network of like-minded individuals who are committed to personal and professional growth.

Check out our Skool Community:

• Project 2740: https://www.atomicbusinesscoaching.com/project2740