Monterey International Pop Festival

Salinas Underground

Over three days in June of 1967, Monterey was the center of the music world and hosted a festival that would introduce the country to some of the most legendary acts of all time. It also kicked off the "Summer of Love" that welcomed thousands of people from around the country to the Bay Area, who changed this country forever. Names like Paul McCartney and Smokey Robinson all came together to celebrate this new style of music called Rock and Roll and set the stage for other music festivals like Woodstock and Coachella. And it all happened in Monterey.