The Origin Story of DoWhatWorks and its SaaS Experimentation Engine

Rocketship.fm

In this episode, we hear the origin story of DoWhatWorks from it's Co-Founder and CEO, Andres Glusman. The conversation unravels the journey from initial struggles to pivotal moments of success, illustrating how the founders' commitment to experimentation and customer feedback led to a groundbreaking product.

Discover how DoWhatWorks transitioned from a backyard idea to a company that helps businesses optimize their online experiences using a vast dataset of experiments. With a vision to become the "Grammarly for UX," Andres discusses strategic decisions, the importance of running towards challenges, and the lessons learned from previous ventures, including Meetup. This episode is packed with insights for entrepreneurs and product managers on navigating the path to product-market fit, scaling up, and the critical role of customer-centric innovation.

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