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RepChatter #67
Manage episode 151224305 series 1020749
المحتوى المقدم من Steve Cody and Ted Birkhahn, Steve Cody, and Ted Birkhahn. يتم تحميل جميع محتويات البودكاست بما في ذلك الحلقات والرسومات وأوصاف البودكاست وتقديمها مباشرة بواسطة Steve Cody and Ted Birkhahn, Steve Cody, and Ted Birkhahn أو شريك منصة البودكاست الخاص بهم. إذا كنت تعتقد أن شخصًا ما يستخدم عملك المحمي بحقوق الطبع والنشر دون إذنك، فيمكنك اتباع العملية الموضحة هنا https://ar.player.fm/legal.
Toyota: The Road to Brand Reputation Recovery
Toyota’s reputation has been placed under the microscope over the past few months in light of recent safety issues. This installment of RepChatter features a discussion with Benjamin M. Cole, an assistant professor of management at Fordham. Professor Cole. Cole is a corporate strategy and international business expert and worked for Toyota in Tokyo as a corporate representative. Check out this installment of RepChatter for a “behind the scenes” perspective on various aspects of Toyota’s corporate culture and how it drives the company’s behavior.
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