Manage episode 372723094 series 2643777
Eager to extract the very best from your PR team? Discover the secret sauce of exceptional public relations work. Host Peter Woolfolk chats with a seasoned expert, Barbara Nonas. As a Strategic Communications and Public Relations Consultant, Barbara spills the beans on the nitty-gritty of building trust and transparency with clients, setting clear expectations, and the art of providing reporters an insightful preview of campaigns and stories.
Barbara then takes us on a fascinating journey through the unique landscape of a seasoned public relations industry. Learn how it differs from the rest of the world, and how to leverage these insights for your organization's growth. She also sheds light on the crucial role of regular communication with key leaders and how to provide reporters with substantial evidence, such as images, statistics, and facts that tell a compelling story. So, buckle up for an enlightening chat that will help rev up your PR team's performance!
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