S1 E5: Pros and Cons of an In-House Creative Department with Aaron Blank

PRGN Presents: News & Views from the Public Relations Global Network

Successfully business owners regularly embrace change and are constantly reviewing their business offerings against the prevailing winds of change. Don’t get stuck selling a service or a way of doing things that is inherently obsolete. What can you do differently? What should you do differently?

About the Guest

Aaron Blank is president and CEO of Fearey, a nationally recognized, Seattle-based full-service communications and marketing agency that was founded in 1981. Clients include Seattle Kraken (NHL), Amazon, Rite Aid/Bartell Drugs, Genie, JLL, Providence, Allen Institute for Brain Science, and others. He was named by PR Week (2020) and the Puget Sound Business Journal (2015) as a ‘40 under 40’ recipient.

About the Host

Abbie Fink is vice president/general manager of HMA Public Relations in Phoenix, Arizona and a founding member of PRGN. Her marketing communications background includes skills in media relations, digital communications, social media strategies, special event management, crisis communications, community relations, issues management, and marketing promotions for both the private and public sectors, including such industries as healthcare, financial services, professional services, government affairs and tribal affairs, as well as not-for-profit organizations.

PRGN Presents is brought to you by Public Relations Global Network, the world’s local public relations agency. Our executive producer is Adrian McIntyre.

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