How to Pitch Media and Get Noticed: PR Tips For Entrepreneurs
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Ready to boost your brand’s visibility without draining your budget? In this episode of Not Nice. Clever, we’re joined by Justin Goldstein, an award-winning PR pro, to spill the tea on how entrepreneurs like YOU can master public relations.
Justin shares golden nuggets on media outreach, crafting pitches that get noticed, and making the most of your publicity efforts. He reveals why a strategic approach to PR is a game-changer, how to leverage your authentic founder's story, and the right time to bring in a PR professional to amplify your impact. Plus, we dive into how to measure success and make past media mentions work for you!
Stay tuned until the end for rapid-fire questions where Justin gives us a peek into his world with witty, insightful answers you won’t want to miss.
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فصول
1. Introduction to PR and Visibility (00:00:00)
2. Justin Goldstein's Journey into PR (00:02:48)
3. Cost-Effective PR Strategies for Small Businesses (00:06:10)
4. Media Outreach: Getting Noticed Locally (00:09:02)
5. The Value of Publicity: Good vs. Bad (00:11:50)
6. Navigating Political Statements in PR (00:15:04)
7. Crafting an Authentic Founder’s Story (00:17:51)
8. Leveraging Media Mentions Effectively (00:21:03)
9. When to Hire a PR Professional (00:23:58)
10. Building a PR System for Success (00:26:51)
11. Rapid Fire Questions with Justin Goldstein (00:30:09)
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