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1 The SB Starter Kit - Everything You Need or Need to Know to Get Your Business Off the Ground (Part 1) - Trademarks, Patents, LLCs and SCorps 35:28
Ep152 F.L.O.W. Selling, with Steve Brossman
Manage episode 463541065 series 2878765
Steve Brossman improved conversion rates of appointment setters by showing them how to lift the energy of the prospect about the upcoming appointment set. Tune in to find out about F.L.O.W Selling. Grab a copy of Steve’s backpocket guide HERE: https://stevebrossman.com/bpgflowselling
🎙️ Soundbites from This Episode
1:06 Insights from Steve’s career launching multinational businesses and sales enablement strategies.
2:00 The role of a microsales enablement strategist, focused on increasing conversions and shortening sales cycles.
2:16 The acronym FLOW (Frequently Leveraged Outcome Wins) shows how choreographing small wins drives success.
3:02 Creating energy and momentum is essential in sales, with customer journeys that energize buyers.
3:32 Momentum goals are crucial for setting believable targets that inspire confidence and overachievement.
5:03 Strategic naming, like "Prominence and Persuasion Review," elevates sales conversations and enhances perception.
5:44 Three levels of influence: imposed, collaborative, and self-influence, and their impact on buyer decisions.
6:46 Personalized videos before sales calls help build rapport, boost energy, and set a positive tone.
7:06 Pre-meeting videos transform sales dynamics by creating early connection and engagement with buyers.
8:16 Reflections on implementing video strategies to improve interactions in the sales process.
9:08 Improving energy flow during appointments increases conversion rates and revenue.
12:52 The DNQC framework (Data, Narrative, Quantify, Confirm) for crafting effective sales conversations.
13:18 DNQC’s research and how structuring data, insights, and narratives resonates with buyers.
16:08 Embedding narrative techniques into sales frameworks to create emotional buyer engagement.
17:33 Energy layering shows how every sales interaction should build on prior momentum for success.
18:46 The psychological impact of small achievements and how they influence buyer confidence.
20:33 Examples of clients who implemented sales strategies and saw measurable growth in results.
22:16 Final thoughts on how sales leaders can use energy, narrative, and strategy to revolutionize performance.
ABOUT STEVE BROSSMAN
Grab a copy of the F.L.O.W. Selling backpocket guide HERE:
https://stevebrossman.com/bpgflowselling
Contact steve@stevebrossman.com
Linkedin: https://www.linkedin.com/in/stevebrossman/
ABOUT PODCAST HOST, NINA SUNDAY
"Download from Nina Sunday's book a free chapter titled, Lead From The Front, an insightful deep dive into effective leadership.
1. Why “People Don't Quit Companies; They Quit Managers.”
2. The 8 Good Behaviors of a Manager.
3. Lead From the Front to Motivate Your Team.
Grab your free PDF here < https://www.ninasunday.com/workplace-wisdom-lead-from-the-front >
===
To learn more about Nina Sunday’s face-to-face and live online training programs
in People Skills, visit: https://www.brainpowertraining.com.au/signature-programs/
Learn more about your ad choices. Visit megaphone.fm/adchoices
153 حلقات
Ep152 F.L.O.W. Selling, with Steve Brossman
Manage Self, Lead Others: Emotional Intelligence and Leadership for Managers
Manage episode 463541065 series 2878765
Steve Brossman improved conversion rates of appointment setters by showing them how to lift the energy of the prospect about the upcoming appointment set. Tune in to find out about F.L.O.W Selling. Grab a copy of Steve’s backpocket guide HERE: https://stevebrossman.com/bpgflowselling
🎙️ Soundbites from This Episode
1:06 Insights from Steve’s career launching multinational businesses and sales enablement strategies.
2:00 The role of a microsales enablement strategist, focused on increasing conversions and shortening sales cycles.
2:16 The acronym FLOW (Frequently Leveraged Outcome Wins) shows how choreographing small wins drives success.
3:02 Creating energy and momentum is essential in sales, with customer journeys that energize buyers.
3:32 Momentum goals are crucial for setting believable targets that inspire confidence and overachievement.
5:03 Strategic naming, like "Prominence and Persuasion Review," elevates sales conversations and enhances perception.
5:44 Three levels of influence: imposed, collaborative, and self-influence, and their impact on buyer decisions.
6:46 Personalized videos before sales calls help build rapport, boost energy, and set a positive tone.
7:06 Pre-meeting videos transform sales dynamics by creating early connection and engagement with buyers.
8:16 Reflections on implementing video strategies to improve interactions in the sales process.
9:08 Improving energy flow during appointments increases conversion rates and revenue.
12:52 The DNQC framework (Data, Narrative, Quantify, Confirm) for crafting effective sales conversations.
13:18 DNQC’s research and how structuring data, insights, and narratives resonates with buyers.
16:08 Embedding narrative techniques into sales frameworks to create emotional buyer engagement.
17:33 Energy layering shows how every sales interaction should build on prior momentum for success.
18:46 The psychological impact of small achievements and how they influence buyer confidence.
20:33 Examples of clients who implemented sales strategies and saw measurable growth in results.
22:16 Final thoughts on how sales leaders can use energy, narrative, and strategy to revolutionize performance.
ABOUT STEVE BROSSMAN
Grab a copy of the F.L.O.W. Selling backpocket guide HERE:
https://stevebrossman.com/bpgflowselling
Contact steve@stevebrossman.com
Linkedin: https://www.linkedin.com/in/stevebrossman/
ABOUT PODCAST HOST, NINA SUNDAY
"Download from Nina Sunday's book a free chapter titled, Lead From The Front, an insightful deep dive into effective leadership.
1. Why “People Don't Quit Companies; They Quit Managers.”
2. The 8 Good Behaviors of a Manager.
3. Lead From the Front to Motivate Your Team.
Grab your free PDF here < https://www.ninasunday.com/workplace-wisdom-lead-from-the-front >
===
To learn more about Nina Sunday’s face-to-face and live online training programs
in People Skills, visit: https://www.brainpowertraining.com.au/signature-programs/
Learn more about your ad choices. Visit megaphone.fm/adchoices
153 حلقات
كل الحلقات
×![Manage Self, Lead Others: Emotional Intelligence and Leadership for Managers podcast artwork](/static/images/64pixel.png)
1 Ep153 HR: From Hire to Fire, with Natasha Hawker 25:21
![Manage Self, Lead Others: Emotional Intelligence and Leadership for Managers podcast artwork](/static/images/64pixel.png)
1 Ep152 F.L.O.W. Selling, with Steve Brossman 24:14
![Manage Self, Lead Others: Emotional Intelligence and Leadership for Managers podcast artwork](/static/images/64pixel.png)
1 Ep151 AI Prompt Engineering, with Rob MacLachlan 23:59
![Manage Self, Lead Others: Emotional Intelligence and Leadership for Managers podcast artwork](/static/images/64pixel.png)
1 Ep150 The Rise of the CEO podcast, with Karl Post 24:05
![Manage Self, Lead Others: Emotional Intelligence and Leadership for Managers podcast artwork](/static/images/64pixel.png)
1 Ep149 How to Double Your Reading Rate, with Nina Sunday 23:56
![Manage Self, Lead Others: Emotional Intelligence and Leadership for Managers podcast artwork](/static/images/64pixel.png)
1 Ep148 Ambassador of Joy, with Barry Shore 24:05
![Manage Self, Lead Others: Emotional Intelligence and Leadership for Managers podcast artwork](/static/images/64pixel.png)
1 Ep147 Performance Conversations, with Bruce Sullivan 24:14
![Manage Self, Lead Others: Emotional Intelligence and Leadership for Managers podcast artwork](/static/images/64pixel.png)
1 Ep146 Facts Tell, Stories Sell, with Gina Balarin 28:38
![Manage Self, Lead Others: Emotional Intelligence and Leadership for Managers podcast artwork](/static/images/64pixel.png)
1 Ep145 Brain Training That Works, with John Kennedy, Neuroplastician 24:34
![Manage Self, Lead Others: Emotional Intelligence and Leadership for Managers podcast artwork](/static/images/64pixel.png)
1 Ep144 The Multi-dimensional Leader, with Dan Silberberg 49:42
![Manage Self, Lead Others: Emotional Intelligence and Leadership for Managers podcast artwork](/static/images/64pixel.png)
1 Ep143 The Bonfire Moment Part 2: The Workshop, with Martin Gonzalez 48:43
![Manage Self, Lead Others: Emotional Intelligence and Leadership for Managers podcast artwork](/static/images/64pixel.png)
1 Ep142 What's an AI Strategy? with Michelle Tinsley, CEO 24:07
![Manage Self, Lead Others: Emotional Intelligence and Leadership for Managers podcast artwork](/static/images/64pixel.png)
1 Ep141 Asking is the Answer, with Mark Victor Hansen 48:15
![Manage Self, Lead Others: Emotional Intelligence and Leadership for Managers podcast artwork](/static/images/64pixel.png)
1 Ep140 Managing Meetings, Nina Sunday with Evan Hackel 24:13
![Manage Self, Lead Others: Emotional Intelligence and Leadership for Managers podcast artwork](/static/images/64pixel.png)
1 Ep139 Leading an M&A, with Dave Musson, industry expert 24:08
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