The Power of Planning: Unleashing the Potential of Podcasting

Inspiring Women with Betty Collins

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المحتوى المقدم من Betty Collins. يتم تحميل جميع محتويات البودكاست بما في ذلك الحلقات والرسومات وأوصاف البودكاست وتقديمها مباشرة بواسطة Betty Collins أو شريك منصة البودكاست الخاص بهم. إذا كنت تعتقد أن شخصًا ما يستخدم عملك المحمي بحقوق الطبع والنشر دون إذنك، فيمكنك اتباع العملية الموضحة هنا https://ar.player.fm/legal.

<div class="span index">1</div> <span><a class="" data-remote="true" data-type="html" href="/series/the-agile-brand-with-greg-kihlstromr">The Agile Brand with Greg Kihlström®</a></span>

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The Agile Brand with Greg Kihlström®

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منذ 11 hoursمنذ 11h ago

إلغاء الاشتراك

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Don't miss a thing. Hear directly from leading brands and marketing technology platforms about the challenges and opportunities facing marketers today, from AI to building customer lifetime value as well as business value. The Agile Brand with Greg Kihlström® features executives and thought leaders from top brands and platforms discussing the trends driving the industry forward, like first-party data strategies, artificial intelligence, consumer data privacy, omnichannel customer experience, and more. The Agile Brand is hosted by Greg Kihlström, advisor and consultant to leading brands, speaker, entrepreneur, and best-selling author. It provides a fresh perspective on the continually evolving dynamic between brands and the audiences they serve.

منذ عام واحد 27:34

MP3•منزل الحلقة

For five years, I have been hosting the podcast Inspiring Women with Betty Collins. In this episode, I sit down with my podcast team, Betty Clark of CPMedia and Brett Johnson of Circle 270 Media, to discuss the importance of having a purpose and meaningful topics for a successful podcast.

Planning out each year's podcast schedule is crucial for success, including choosing topics and themes, batch recording, and making it fun for both the host and listener. Interviewing guests can also be a valuable way to provide different perspectives and keep the content fresh.

Through our discussion, we provide valuable insights into the world of podcasting and what it takes to create a successful show. From having a purpose and meaningful topics to promoting the podcast through social media and having a team around you, these tips can help any aspiring podcaster achieve success.

Key Takeaways for Content Creators:

Define Your "Why": Knowing your purpose and target audience is crucial when starting a podcast. I emphasize the importance of aligning your podcast with your brand and mission to create content that truly inspires and connects with listeners.
Strategize and Plan: Planning is vital for establishing consistency and holding yourself accountable. Map out your content annually in pencil, as Brett Johnson suggests, allowing for flexibility while maintaining a clear vision for your podcast's trajectory.
Assemble a Strong Team: Collaborating with a team, whether paid or volunteer, takes your podcast from an idea to a polished product. Experts like Betty Clark and Brett Johnson can help with production and marketing tasks, allowing you to focus on delivering engaging content.

Forward our podcast along to other Inspiring Women in your life.

This is THE podcast that advances women toward economic, social, and political achievement.

Hosted by Betty Collins, CPA, and Director at Brady Ware and Company. Betty also serves as the Committee Chair for Empowering Women, and Director of the Brady Ware Women’s Initiative.

Each episode is presented by Brady Ware and Company, committed to empowering women to go their distance in the workplace and at home.

For more information, Brady Ware and Company.

Remember to follow this podcast on Apple Podcasts and Spotify. And forward our podcast along to other Inspiring Women in your life.

Brady Ware and Company

84 حلقات

#Careers #Business #MBA #Entrepreneur #Betty Collins, CPA #Betty Collins #CPA

Inspiring Women with Betty Collins

The Power of Planning: Unleashing the Potential of Podcasting

Inspiring Women with Betty Collins

published منذ عام واحد

MP3•منزل الحلقة

Key Takeaways for Content Creators:

Define Your "Why": Knowing your purpose and target audience is crucial when starting a podcast. I emphasize the importance of aligning your podcast with your brand and mission to create content that truly inspires and connects with listeners.
Strategize and Plan: Planning is vital for establishing consistency and holding yourself accountable. Map out your content annually in pencil, as Brett Johnson suggests, allowing for flexibility while maintaining a clear vision for your podcast's trajectory.
Assemble a Strong Team: Collaborating with a team, whether paid or volunteer, takes your podcast from an idea to a polished product. Experts like Betty Clark and Brett Johnson can help with production and marketing tasks, allowing you to focus on delivering engaging content.

Forward our podcast along to other Inspiring Women in your life.

This is THE podcast that advances women toward economic, social, and political achievement.

Hosted by Betty Collins, CPA, and Director at Brady Ware and Company. Betty also serves as the Committee Chair for Empowering Women, and Director of the Brady Ware Women’s Initiative.

Each episode is presented by Brady Ware and Company, committed to empowering women to go their distance in the workplace and at home.

For more information, Brady Ware and Company.

Remember to follow this podcast on Apple Podcasts and Spotify. And forward our podcast along to other Inspiring Women in your life.

Brady Ware and Company

84 حلقات

#Careers #Business #MBA #Entrepreneur #Betty Collins, CPA #Betty Collins #CPA

كل الحلقات

Inspiring Women with Betty Collins

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Exploring Personal Growth and Legacy with Guests Katie and Jessica 31:37

منذ 7 أيام31:37

31:37

How do YOU approach knowing your worth and establishing boundaries in professional settings? The microphone is in the hands of the Brady Ware's Katie Humphries, who sits down with Jessica Kenimer, Program Manager at The Women's Small Business Accelerator , for a spirited conversation about the incredible journey of our beloved host, Betty Collins. They both talk about tales of mentorship, career evolution, and family ties as Jessica, who knows Betty both professionally and personally as her niece, shares unique insights into Betty's impactful career and the legacy she is building. They reflect on past episodes, discuss the themes of change and growth across different life stages, and explore the art of scaling professionally. Jessica also gives us a sneak peek into the highly anticipated Columbus Women's Leadership Conference , a testament to Betty's enduring influence and commitment to fostering empowering communities. Whether you're a budding professional or a seasoned leader, this episode promises a wealth of inspiration and practical wisdom to fuel your journey. Inspiring Takeaways Scaling Isn't One-Dimensional: Whether it's growing a business or broadening personal experiences, scaling can take on various forms and shouldn't be confined to a single path. Embrace Short and Long-Term Goals: It's crucial to balance short-term needs, like rest, with long-term aspirations, drawing on both tangible goals and guiding values. Creating Impact through Community: Events like the Columbus Women's Leadership Conference demonstrate the power of grassroots initiatives in bringing together and uplifting communities. Inspiring Moments 00:00 Reflecting on Betty Collins' Inspiration 05:55 "Admirable Resilience Amid Challenges" 09:08 Career Transition and Self-Reflection 10:24 Reflecting on Unexpected Life Directions 13:52 Unlocking Potential Through Conversation 19:23 Betty's Career Reflections 20:50 Balancing Priorities Across Life Stages 25:50 Empowering Women's Conference Experience 27:04 "Betty's Uplifting Conference Legacy" Forward our podcast along to other Inspiring Women in your life. This is THE podcast that advances women toward economic, social, and political achievement. Hosted by Betty Collins, CPA, and Director at Brady Ware and Company. Betty also serves as the Committee Chair for Empowering Women, and Director of the Brady Ware Women’s Initiative. Each episode is presented by Brady Ware and Company , committed to empowering women to go their distance in the workplace and at home. For more information, Brady Ware and Company . Remember to follow this podcast on Apple Podcasts and Spotify . And forward our podcast along to other Inspiring Women in your life. Brady Ware and Company…

Inspiring Women with Betty Collins

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Scale Heights On Your Terms 30:24

منذ 5 weeks30:24

30:24

What are some surprising achievements in your own life that you never initially aimed for? How did you reach them? In this episode, I reflect on my unexpected journey from a modest beginning as an everyday accountant to becoming a shareholder and managing partner at a regional CPA firm. I share my insights and personal stories that reveal how I overcame self-doubt and embraced opportunities I once thought were impossible. Inspiring Takeaways Scaling Heights: I talk about my evolution from just wanting a job with a paycheck in 1988 to managing a significant book of business and directing a women's initiative that holds an annual conference with 250-300 women. Valuable Lessons: I emphasize the importance of viewing one's journey with gratitude and learning from each experience, whether it's a success or a failure. My path was filled with valuable lessons, mindset changes, and the importance of embracing opportunities — even those I initially deterred. Support Systems: I talk about how critical support systems have been in my journey. My biggest fan, my husband Rob Collins, provides unwavering support and encouragement, which plays a pivotal role in my career growth and personal development. Learning from Others: I speak about the influence of various individuals, some I have never met but learned from, such as Lady Gaga and Queen Elizabeth. Their diverse approaches to life and work provide me with different perspectives that enriches my own journey. Future Legacy: I also touch on the importance of legacy and mentoring the next generation. I believe in empowering younger generations to continue the work she started and the importance of letting them take the lead while providing guidance. Inspiring Moments 00:00 Unexpected Success: Betty Collins' Journey 06:37 "Mentorship: See Potential, Don't Settle" 08:12 "Working With, Not For" 13:01 "Choosing Restoration Over Ruin" 16:14 Embracing Growth and Evolution 18:07 Legacy and Resilience Realized 23:19 Learning from Queens and Talent 27:05 Inspiration from Ageless Performance 28:29 Embrace Courage in Action Forward our podcast along to other Inspiring Women in your life. This is THE podcast that advances women toward economic, social, and political achievement. Hosted by Betty Collins, CPA, and Director at Brady Ware and Company. Betty also serves as the Committee Chair for Empowering Women, and Director of the Brady Ware Women’s Initiative. Each episode is presented by Brady Ware and Company , committed to empowering women to go their distance in the workplace and at home. For more information, Brady Ware and Company . Remember to follow this podcast on Apple Podcasts and Spotify . And forward our podcast along to other Inspiring Women in your life. Brady Ware and Company…

Inspiring Women with Betty Collins

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Reflecting on Defeat: Betty Collins Shares Insights from Running for Office 41:00

منذ 14 weeks41:00

41:00

The value of surrounding oneself with a strong support system. Who are the key people in your support system and how have they helped you achieve your goals?” I discuss the profound lessons I learned from running for city council and what it means to lose an election. My reflections are not just about politics but about the broader themes of personal growth, resilience, and the importance of building a strong support system. Timing and Flexibility: Embracing the Unexpected One of the primary lessons Betty emphasizes is the crucial role of timing and flexibility. In both life and business, plans don’t always go as expected. Building a Strong Support System I cannot overstate the significance of surrounding oneself with a capable team and trusted advisors. Running a campaign, much like running a business, requires the collaboration and expertise of many. Personal Branding and Self-Promotion In today’s competitive environment, it’s essential to clearly articulate your value and distinctiveness. I share my experience of merging my smaller business into a larger one, highlighting how crucial it was to brand herself effectively. Quality Over Quantity: Meaningful Interactions My husband played a pivotal role as her coach and motivator, teaching me the importance of engaging people genuinely. Strategy and Execution: Beyond Hard Work One of the biggest realizations for me was that hard work alone isn’t enough. Strategy and execution play a critical role in achieving success. Outworking and outspending competitors are factors that can make a considerable difference, underscoring the need for sufficient resources and strategic planning. Humility and Influence My run for office was a humbling experience, revealing the nuances of influence within a larger community. It taught me the importance of expanding one’s network and understanding different environments. Moving Forward with Wisdom and Joy I would advise appreciating lessons learned and moving forward with optimism. Life’s opportunities often arise from setbacks, and it’s essential to enjoy the journey while keeping sight of long-term goals. Key Moments 00:00 Reflecting on loss, lessons learned for future. 06:06 Campaign success: Knowing your why, articulating message. 06:50 Presidential record year, articulate message with emotion. 10:07 Respect others, stay true, adapt to growth. 16:34 Unexpected victory brings relief, despite initial fears. 18:45 Accepting timing and purpose after experiencing loss. 21:12 Election timing, issues, and party affiliation impact. 24:35 Supporters and help came from unexpected places. 27:22 Articulate branding essential for career and business success. 33:02 Reflecting on a year-long neighborhood project. 34:52 Pursuit brings confidence, new perspectives, and joy. 38:01 Easily lose track of time, pace yourself. Forward our podcast along to other Inspiring Women in your life. This is THE podcast that advances women toward economic, social, and political achievement. Hosted by Betty Collins, CPA, and Director at Brady Ware and Company. Betty also serves as the Committee Chair for Empowering Women, and Director of the Brady Ware Women’s Initiative. Each episode is presented by Brady Ware and Company , committed to empowering women to go their distance in the workplace and at home. For more information, Brady Ware and Company . Remember to follow this podcast on Apple Podcasts and Spotify . And forward our podcast along to other Inspiring Women in your life. Brady Ware and Company…

Inspiring Women with Betty Collins

1
Eva Horton on Advocacy, Networking, and Banking on Women 20:47

منذ 19 weeks20:47

20:47

What are some of the barriers women face when raising capital for their businesses, and how can institutions like Fortuna Bank address these challenges? This episode, featuring Brady Ware’s Eva Horton, sheds light on the transformative journey of Laria Rollins and the game-changing establishment of Fortuna Bank—a bank by women, for women. We have a thoughtful reflection on the rise of women-owned businesses. Inspiring Takeaways Learn how initiatives at Brady Ware are intentionally structured to bridge gender gaps in boardrooms and decision-making processes, ultimately fostering an inclusive environment where women’s voices are heard and acted upon. Discover the importance of mentorship and the power of genuine connections in both professional and personal growth. Hear Eva’s insights on advocating for oneself, leveraging diverse networks, and sharing both successes and challenges for collective benefit. Explore why male advocates are crucial allies in the journey toward gender equality in business. We discuss strategies to educate and involve them in women’s initiatives and leadership, creating a more balanced and supportive ecosystem. This episode not only celebrates women in leadership but also provides actionable takeaways for fostering inclusivity and empowerment in any organization. Listen to the Fortuna Bank Episode Now to catch up! Inspiring Moments 00:00 Women’s initiative empowers voices, promotes impactful changes. 05:36 Fortuna Bank’s women’s initiative shows intentional impact. 08:20 Women entrepreneurs struggle most with raising capital. 11:57 Mentors varied, inspired confidence throughout life. 15:39 Networking and connections drive women-owned bank success. 17:32 Podcasts reveal inspiring stories; explore, learn, grow. Forward our podcast along to other Inspiring Women in your life. This is THE podcast that advances women toward economic, social, and political achievement. Hosted by Betty Collins, CPA, and Director at Brady Ware and Company. Betty also serves as the Committee Chair for Empowering Women, and Director of the Brady Ware Women’s Initiative. Each episode is presented by Brady Ware and Company , committed to empowering women to go their distance in the workplace and at home. For more information, Brady Ware and Company . Remember to follow this podcast on Apple Podcasts and Spotify . And forward our podcast along to other Inspiring Women in your life. Brady Ware and Company…

Inspiring Women with Betty Collins

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The Launch of Fortuna Bank, From Ilaria Rawlins' Vision to Reality 40:17

منذ 21 weeks40:17

40:17

“Challenges Faced by Female Entrepreneurs”: “Women-owned businesses are growing at 2 times the national average. Yet on the flip side, women are, female entrepreneurs are denied 3 times more often than men for commercial loans.”— Ilaria Rawlins We have an incredibly insightful episode featuring Ilaria Rawlins, the CEO of Fortuna Bank , a pioneering, women-owned bank in central Ohio. With over 30 years in the banking industry, Ilaria brings a wealth of experience and a fresh perspective to the challenges women face in accessing capital and climbing the corporate ladder. I talk with Ilaria about her passion for female-focused services, the criticality of networking and mentorship, and how Fortuna Bank is breaking the mold by prioritizing relationship-building and personalized financial solutions. We also talk more about the significant issues women entrepreneurs face, from harmful debt to understanding their financial potential, and unpack the pivotal role of diversity in decision-making boardrooms. Inspiring Moments 05:54 Instrumental in product development, honing leadership skills. CEO offer from former client in 2021. 09:27 Skilled in relationships, interested in starting bank. 11:24 Excited about Columbus growth and female representation. 14:44 Women entrepreneurs face challenges in accessing funding. 17:40 Know your lending ability before taking on debt. 20:39 Women need support in male-dominated boardrooms. 26:01 Diverse perspectives and seizing growth opportunities. 27:52 Classes, seminars for women in financial management. 35:23 New bank excited about market conditions. 37:24 Potential opportunities in economic environment and mergers. Inspiring Takeaways The Power of Networking and Mentorship: Ilaria emphasizes the essential role of building strong networks and finding mentors who can guide you through the complexities of the business world. Personalized Banking Experiences: Unlike larger banks that are increasingly moving towards automation, Ilaria believes in the power of community banks to offer personalized services. Understanding Financial Literacy: Ilaria and I stress the importance of understanding your personal balance sheet and business plan before seeking capital. Bridging the Gender Gap in Banking: Fortuna Bank is leading the charge in improving gender diversity in boardrooms and decision-making processes. With 8 out of 12 board members being women and a predominantly female leadership team, Fortuna Bank is setting a new standard for inclusivity in the financial sector. Educational Initiatives: Fortuna Bank is not just a financial institution; it’s a learning center. Empowering the Next Generation: In a move to nurture future leaders, Fortuna Bank is creating an advisory board to mentor up-and-coming entrepreneurs. Forward our podcast along to other Inspiring Women in your life. This is THE podcast that advances women toward economic, social, and political achievement. Hosted by Betty Collins, CPA, and Director at Brady Ware and Company. Betty also serves as the Committee Chair for Empowering Women, and Director of the Brady Ware Women’s Initiative. Each episode is presented by Brady Ware and Company , committed to empowering women to go their distance in the workplace and at home. For more information, Brady Ware and Company . Remember to follow this podcast on Apple Podcasts and Spotify . And forward our podcast along to other Inspiring Women in your life. Brady Ware and Company…

Inspiring Women with Betty Collins

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Lubna Najjar on Ethical Fashion and the Future of Retail | Pt. 2 36:54

منذ 23 weeks36:54

36:54

Living with purpose and leaving a legacy. What do these concepts mean to you personally, and how do you strive to implement them in your life or career? I continue my conversation with the remarkable Lubna Najjar . In part two of my interview, Lubna talks about the profound impact of her book, which offers in-depth case studies on mass market manufacture, direct-to-consumer retail, marketing, and best practices in e-commerce. We explore Lubna’s unwavering commitment to ethical clothing manufacturing, empowering underprivileged girls, and her philanthropic endeavors. The Importance of Sharing Failures: “I was hesitant to share these at the conference because there were so many eyes on it. And sometimes you don’t wanna share your failures, but I do think it’s important to share them, one, not for others to just hear so that they know it’s good to fail because you keep going, but also for yourself to hear it.”— Lubna Najjar Lubna shares heartfelt experiences from pivotal conferences and emphasizes the significance of social media in promoting community causes. We also get an exclusive look into her latest project in downtown Columbus, supporting local fashion designers through the innovative Common Thread Shops on 3rd initiative. Lubna opens up about the trials and triumphs she faced along her journey, from leaving her corporate job to navigating the complexities of the fashion industry. We also underline the importance of living with purpose, leaving a legacy, and inspiring women everywhere to pursue their dreams. Inspiring Moments 05:59 Balancing corporate life and personal aspirations fearfully. 09:01 Evolved business, started agency, grew other brands. 09:39 Feature clients in prestigious events, no payments. 14:07 City subsidized rent, making it almost unbelievable. 16:11 Columbus City Council supports design incubator program. 19:11 Rural store front love in unique location. 24:21 Ethical manufacturing concept showcased in denim shoot. 27:06 Working with ICE Mentors , Pink Empowerment, giving back. Inspiring Takeaways The importance of purposeful living and creating a meaningful impact. The significance of ethical manufacturing and giving back to the community. Leveraging social media to promote and support community causes. The challenges and necessary discomforts of change and growth in business. Building public-private partnerships to support local fashion designers. Protecting business contacts and maintaining professional relationships. Learning from business challenges, especially as women in business. The role of education in fostering ethical business practices. Instagram: Instagram.com/Lubna__najjar Linkedin: https://www.linkedin.com/in/lubnanajjar Other: denim.com Instagram.com/shopherdenim Instagram.com/ilmodabrands Forward our podcast along to other Inspiring Women in your life. This is THE podcast that advances women toward economic, social, and political achievement. Hosted by Betty Collins, CPA, and Director at Brady Ware and Company. Betty also serves as the Committee Chair for Empowering Women, and Director of the Brady Ware Women’s Initiative. Each episode is presented by Brady Ware and Company , committed to empowering women to go their distance in the workplace and at home. For more information, Brady Ware and Company . Remember to follow this podcast on Apple Podcasts and Spotify . And forward our podcast along to other Inspiring Women in your life. Brady Ware and Company…

Inspiring Women with Betty Collins

1
Lubna Najjar on Ethical Fashion and the Future of Retail | Pt. 1 31:40

منذ 25 weeks31:40

31:40

How can consumers make more ethical choices when it comes to their clothing purchases to combat overconsumption? In this two-part interview, I have a special guest, Lubna Najjar , the entrepreneurial powerhouse behind Ilmoda Brands , a boutique agency in Columbus that bridges the gap between fashion concept and market. Lubna brings a wealth of experience as a woman navigating the design and fashion industry, balancing creative prowess with corporate acumen. The Challenges of Business Ownership: “It’s never on cruise control because there’s always something. You’re always developing new. You’re always trying to figure out something that can be better and greater.”— Lubna Najjar In this first part of our conversation, we learn more about Lubna’s journey, discussing the challenges and high expectations tied to her consulting roles and board seats, and the immense pressure to consistently perform at the highest level. Lubna shares her insights on the importance of self-care, emotional balance, and the necessity for resilience. With a focus on ethical fashion, Lubna talks about her doctoral pursuits in business, analyzing consumer behavior, the impact of fast fashion, and her mission to drive sustainable and ethical practices in the industry. We explore the need for disruptors and ongoing improvement within their fields, finding inspiration in their cross-disciplinary approaches. Join us as we uncover the story of a hometown hero and role model, we learn about her endeavors in mentoring, community involvement, and her commitment to fostering the next generation of women leaders. Inspiring Moments 05:57 Self-made and successful, formed strong relationships. 07:27 Women entrepreneurs face challenges in business. 10:25 Grieving loss in business, finding strength within. 13:42 Females in leadership have influential advisory roles. 22:28 Different consumer behaviors and fast fashion’s impact. 23:54 Ethical movement to improve product development processes. 26:18 Quality isn’t determined by price alone. Inspiring Takeaways Lubna Najjar highlights the gender disparity within the fashion industry, noting that while women dominate the creative side, men are more prevalent on the corporate and retail side. We discuss the immense pressures and high expectations associated with consulting and holding board seats. We both stress the importance of maintaining emotional balance, self-care, and allowing time for rest and recovery to sustain long-term performance. We talk about the importance of resilience and the ability to say no. Lubna Najjar, who is pursuing a doctorate in business focused on ethical fashion, discusses the impact of fast fashion on overconsumption and the environmental consequences of inexpensive materials. Najjar underscores the negative impacts of waste from fast fashion, including effects on the ozone layer, water quality, and labor practices. Lubna’s involvement with nonprofit work, such as the Women’s Small Business Accelerator, and her dedication to mentorship and community support, highlight the importance of giving back and empowering others in business. Part 1 of this conversation concludes with a mutual acknowledgment of the inspiration and the support we both draw from each other’s work, exemplifying the power of role models and the positive influence they can have within their industries. Instagram: Instagram.com/Lubna__najjar Linkedin: https://www.linkedin.com/in/lubnanajjar Other: denim.com Instagram.com/shopherdenim Instagram.com/ilmodabrands Forward our podcast along to other Inspiring Women in your life. This is THE podcast that advances women toward economic, social, and political achievement. Hosted by Betty Collins, CPA, and Director at Brady Ware and Company. Betty also serves as the Committee Chair for Empowering Women, and Director of the Brady Ware Women’s Initiative. Each episode is presented by Brady Ware and Company , committed to empowering women to go their distance in the workplace and at home. For more information, Brady Ware and Company . Remember to follow this podcast on Apple Podcasts and Spotify . And forward our podcast along to other Inspiring Women in your life. Brady Ware and Company…

Inspiring Women with Betty Collins

1
Thriving Beyond Breast Cancer, From Diagnosis to Nonprofit | Pt. 2 21:14

منذ 27 weeks21:14

21:14

How powerful do you think mindset shifts can be in facing life-threatening illnesses or other significant challenges? I continue my conversation with Bess Hagans, the remarkable recipient of the Brady Ware Woman of Excellence Award , and founder of Thriving Beyond Breast Cancer . Bess’s life took an unexpected turn when she was diagnosed with breast cancer, but she has turned that challenge into a beautiful and impactful mission. Through her nonprofit, Thriving Beyond Breast Cancer, Bess has devoted herself to supporting others who are navigating similar journeys. Bess shares the raw and heartfelt moments from her diagnosis, the panic and uncertainty she faced, and how she transformed fear into purpose. She built and continues to build a community that became her lifeline and the practical steps she took to start a nonprofit while still fighting her battle. Bess’s story is a testament to the strength and resilience that can arise from life’s toughest challenges. Listen in for insights on finding your own community, turning adversity into action, and the lessons Bess has learned that could help you on your journey. Inspiring Moments 05:58 Nurse navigator provided crucial support during diagnosis. 07:29 Accepting the possibility of death brings peace. 11:53 Articulating vision attracts support for nonprofit work. 15:08 Believe in thriving beyond breast cancer story. 19:34 Community: Find, value, and give back. 20:38 Beth Higgins overcame cancer, inspiring others. Inspiring Takeaways Life can present unexpected challenges, like a breast cancer diagnosis. Embracing these changes and adapting is crucial. Regular self-examinations and awareness can lead to early detection, which is key in managing health conditions like cancer. Building a support system and finding a community of people who understand your journey can provide immense emotional and practical support. Turning challenging life experiences into a driving force for positive change, as Bess did with her nonprofit, can be incredibly impactful. Developing resilience and learning to cope with overwhelming situations, like a cancer diagnosis, can lead to personal growth and transformation. Taking proactive steps, regardless of the size, can allow individuals to regain a sense of control and purpose in their lives. Educating others about health, wellness, and early detection can have a widespread and lasting impact on the community. Forward our podcast along to other Inspiring Women in your life. This is THE podcast that advances women toward economic, social, and political achievement. Hosted by Betty Collins, CPA, and Director at Brady Ware and Company. Betty also serves as the Committee Chair for Empowering Women, and Director of the Brady Ware Women’s Initiative. Each episode is presented by Brady Ware and Company , committed to empowering women to go their distance in the workplace and at home. For more information, Brady Ware and Company . Remember to follow this podcast on Apple Podcasts and Spotify . And forward our podcast along to other Inspiring Women in your life. Brady Ware and Company…

Inspiring Women with Betty Collins

1
Thriving Beyond Breast Cancer, From Diagnosis to Nonprofit | Pt. 1 40:18

منذ 29 weeks40:18

40:18

How did Bess' personal experience of dealing with infertility, giving birth, and a cancer diagnosis shape her perspective on the importance of storytelling and advocacy for young women? I begin a profound and emotional two-part series featuring Bess Hagans, a remarkable woman who has navigated the harrowing journey of breast cancer while balancing the joys and challenges of motherhood. She is the winner of the 2024 Brady Ware Women of Excellence Award. In this first part, Bess shares her personal story of being diagnosed with stage 3 breast cancer amidst the whirlwind of infertility treatments and new motherhood. She talks about the creation of her nonprofit organization, Thriving Beyond Breast Cancer , designed to support young women, ages 21 to 40, diagnosed with breast cancer at any stage. I discuss with her the vital financial assistance her organization provides, the crucial mental health support programs they offer, and the importance of advocating for oneself within the healthcare system. Bess also touches on the essential nature of collaboration over exclusivity in partnerships and how setting personal and professional boundaries can foster success and well-being. Whether you’re seeking inspiration or practical advice, this conversation is filled with resilience, purpose, and actionable insights for making a real difference. Inspiring Moments 05:43 Facing unexpected serious illness shifts life fundamentally. 07:26 Financial assistance for women diagnosed with breast cancer. 10:49 Life in New York taught valuable lessons. 15:18 Advocate for health, empower through voice. 17:06 Challenges, change, and raising funds for nonprofit. 21:19 Setting boundaries to balance work and life. 25:23 Feedback and diversity crucial for nonprofit success. 28:35 Columbus is important for research and networking. 29:48 Balancing mission with financial partnerships in Columbus. 33:58 Women’s groups in Columbus support business owners. 37:01 Panel discussion on women’s wellness and wealth. 39:00 Woman awarded for social media presence excellence. Inspiring Takeaways The importance of organizations dedicated to supporting young women (ages 21 to 40) diagnosed with breast cancer by providing financial aid, mental health programs, and other essential resources. Financial stipends offered to women making less than $155,000 annually to help offset cancer treatment costs without requiring receipts, emphasizing trust and ease. The value of mental health programs that include both in-person and virtual support groups, licensed therapists, and upcoming one-on-one therapy options to ensure holistic care for cancer patients. The critical need for individuals to advocate for themselves in the healthcare system to ensure they receive adequate medical attention and understand their risk factors. The necessity of setting boundaries for work-life balance, productivity, and managing the complex challenges of running a nonprofit while dealing with personal health and family obligations. The value of educating young women on self-advocacy, specifically the importance of breast exams and understanding their health to prevent delayed diagnoses. Encouragement to use personal platforms and gifts, even something as simple as resharing a social media post, to support and amplify important causes for young women with breast cancer. Forward our podcast along to other Inspiring Women in your life. This is THE podcast that advances women toward economic, social, and political achievement. Hosted by Betty Collins, CPA, and Director at Brady Ware and Company. Betty also serves as the Committee Chair for Empowering Women, and Director of the Brady Ware Women’s Initiative. Each episode is presented by Brady Ware and Company , committed to empowering women to go their distance in the workplace and at home. For more information, Brady Ware and Company . Remember to follow this podcast on Apple Podcasts and Spotify . And forward our podcast along to other Inspiring Women in your life. Brady Ware and Company…

Inspiring Women with Betty Collins

1
Transformative Career Lessons from The Five Guys 21:23

منذ 38 weeks21:23

21:23

I reflect through some of the most impactful lessons I’ve learned over my 40-plus-year career, thanks to five remarkable men who shaped my path. From the unwavering core values of Austin Swallow to the employee-centric approach of Randy Nipps, and from the empowering challenges posed by Gary Brown to the innovative insights of Brian Carr and Jim Kiser, each of these men has contributed to my growth in unique and invaluable ways. I share how their belief in my potential pushed me beyond my comfort zone and helped me achieve success both personally and professionally. I highlight the importance of recognizing and nurturing your core beliefs, valuing employee potential, and tapping into diverse skill sets. But, perhaps the most crucial lesson learned is the one from within: learning to see and believe in your potential. “Don’t let someone else see what you need to be. You see what you need to be.”— Betty Collins Inspiring Moments 03:41 Young, inexperienced woman hired based on character. 09:19 Mentor taught valuing employees, offered job. 10:40 Reluctant worker becomes unexpected business owner. 14:59 Empowering encouragement in leadership roles at Brady Ware. 16:54 Learn from others, enhance skills, know oneself. 19:59 Emphasize self-reflection and support from others. Inspiring Takeaways Your fundamental values and beliefs influence every decision and action you take. Recognizing and valuing the potential and contributions of your employees can lead to their growth and satisfaction. It’s crucial for individuals to recognize their potential and capabilities rather than relying solely on external validation. Different leaders bring unique strengths and lessons. Growth often requires stepping out of your comfort zone. Leaders who empower and support their employees can inspire significant career advancements and personal growth. Skills beyond the traditional scope of one’s job should be recognized and nurtured. Encouragement to pursue your passion and not settling for less can lead to unexpected and rewarding career paths. Regularly reflecting on the lessons learned from your experiences and mentors can offer deep insights and guide future decisions. Sharing your lessons and journey with others can be impactful. Forward our podcast along to other Inspiring Women in your life. This is THE podcast that advances women toward economic, social, and political achievement. Hosted by Betty Collins, CPA, and Director at Brady Ware and Company. Betty also serves as the Committee Chair for Empowering Women, and Director of the Brady Ware Women’s Initiative. Each episode is presented by Brady Ware and Company , committed to empowering women to go their distance in the workplace and at home. For more information, Brady Ware and Company . Remember to follow this podcast on Apple Podcasts and Spotify . And forward our podcast along to other Inspiring Women in your life. Brady Ware and Company…

Inspiring Women with Betty Collins

1
Unleashing Potential: Embracing Change with Penny Zenker | Pt. 2 26:57

منذ 41 weeks26:57

26:57

I continue my conversation with Penny Zenker, The Focusologist , a distinguished author, and keynote speaker. After exploring impactful life lessons and personal strategies in part one , this episode focuses shifts to the concept of “gatekeepers” in our lives, how we can establish personal rules, and filters, and optimize our environment to enhance productivity and well-being. Penny draws from her extensive experience and insight to discuss how strategic thinking when combined with behavior modification, can lead to remarkable results both personally and professionally. I ask her about her books, particularly “The Productivity Zone” and “The Reset Mindset,” which offer frameworks for managing time and energy more effectively. Simplifying Complex Challenges: “It’s not about how complex the things are around us. It really comes down to how simply we learn to approach it.”— Penny Zenker Penny’s Productivity Tips And Tools are mentioned in the podcast. Inspiring Takeaways Establishing gatekeepers in various aspects of life to manage energy and attention effectively. Setting specific rules can help minimize decision fatigue by predetermining actions based on one’s values and priorities, such as deciding not to eat after a certain time for better health management. Utilizing filters, whether they are people (like a supportive spouse) or technological tools (like app restrictions), can shield individuals from unnecessary distractions and help maintain focus on essential tasks. Structuring one’s environment to support desired outcomes is crucial. The use of tools like time tracking in professional settings or fitness trackers personally can provide insights into how one spends time and energy, fostering better planning and prioritization. The podcast discusses recognizing and managing one’s energy as foundational, even before time management. How individuals talk to themselves influences their mindset and behavior significantly. Utilizing Neuro-Linguistic Programming (NLP). These can aid in understanding and improving the connections between thought processes, linguistic patterns, and behaviors, leading to more effective personal and professional interactions. Inspiring Moments 05:57 Realizing screen time usage is eye-opening. 07:16 Analyzing time spent to optimize professional tasks. 11:47 Tracking device provides insight into daily readiness. 15:53 Internal and external communication’s effects and importance. 17:21 Be prepared, intentional, and calm for success. 21:30 Using common language for mental reset and resiliency. 24:18 Simplify, reset mindset for stress relief and resourcefulness. Forward our podcast along to other Inspiring Women in your life. This is THE podcast that advances women toward economic, social, and political achievement. Hosted by Betty Collins, CPA, and Director at Brady Ware and Company. Betty also serves as the Committee Chair for Empowering Women, and Director of the Brady Ware Women’s Initiative. Each episode is presented by Brady Ware and Company , committed to empowering women to go their distance in the workplace and at home. For more information, Brady Ware and Company . Remember to follow this podcast on Apple Podcasts and Spotify . And forward our podcast along to other Inspiring Women in your life. Brady Ware and Company…

Inspiring Women with Betty Collins

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Unleashing Potential: Embracing Change with Penny Zenker | Pt. 1 32:13

منذ 43 weeks32:13

32:13

Let's talk about focus and resilience with our distinguished guest, Penny Zenker , The Focusologist, an internationally acclaimed speaker, business strategy coach, and bestselling author. Penny shares her transformative journey from a career in accounting and finance into the realms of technology and entrepreneurship. I talk with her about her pivotal “reset moments,” including a profound life change at the age of 19 and the influential “80-20 Rule” she learned, which emphasizes concentrating on the 20% that makes 80% of the difference in our efforts. Applying the 80/20 Rule to Reset and Refocus:** “What’s that one thing that is gonna be the most important thing, the most impactful thing that’s going to make 80% of the difference?”— Penny Zenker Penny explains the decision matrix of effort versus impact, a crucial tool for identifying where to focus your energies to maximize impact. We also talk about her strategies for managing overwhelming circumstances, balancing responsibilities across different life stages, and prioritizing tasks effectively. Inspiring Takeaways The 80/20 Rule (Pareto Principle)**: Penny Zenker emphasizes how concentrating on the 20% of tasks that produce 80% of the results can significantly enhance productivity and outcome. Effort vs. Impact Decision Matrix **: This tool helps in identifying tasks that require minimal effort but have maximum impact, aiding in better priority setting. Reset Moments**: Recognizing moments that require stepping back to reassess and reset goals based on current needs and priorities, as discussed by Penny following a significant personal loss. Distraction Quiz **: A practical approach to understanding and managing distractions by identifying key areas contributing to inefficiency and stress, leading to more focused work sessions. Dynamic Reassessment**: Both speakers underscore the importance of continually reassessing and adjusting priorities throughout the day to cope with changing circumstances and ensure focus on what truly matters. Embracing Change in Process**: Adapting to change as part of daily routines rather than resisting it, which can lead to improved resilience and flexibility in both personal and professional settings. Inspiring Moments 05:43 Reflect, gain perspective, and realign for focus. 07:02 Control, acceptance, and coping – the focusologist’s approach. 10:12 Took leap into tech, built successful company. 13:24 Hired as chief technology officer, quit. 18:55 Resilience includes letting go, not just powering through. 21:23 Realize false urgency, focus on impact, prioritize. 25:53 Transitioning to a new season of life. 26:21 Book “Reset Mindset” aids in better communication. 31:05 Identify distractions, time-wasters, and stressors for improvement. Forward our podcast along to other Inspiring Women in your life. This is THE podcast that advances women toward economic, social, and political achievement. Hosted by Betty Collins, CPA, and Director at Brady Ware and Company. Betty also serves as the Committee Chair for Empowering Women, and Director of the Brady Ware Women’s Initiative. Each episode is presented by Brady Ware and Company , committed to empowering women to go their distance in the workplace and at home. For more information, Brady Ware and Company . Remember to follow this podcast on Apple Podcasts and Spotify . And forward our podcast along to other Inspiring Women in your life. Brady Ware and Company…

Inspiring Women with Betty Collins

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Reflections on Lisa Gutierrez’s Story with Mariana Cruz-Uribe 17:39

منذ 45 weeks17:39

17:39

Welcome back to "Inspiring Women with Betty Collins." This episode will introduce you to the incredible journey of Mari Cruz-Uribe from Brady Ware. She is a true testament to the power of impactful moments and life lessons shaping our paths. As we reflect on the valuable insights from our previous guest, Lisa Gutierrez, Mari sheds light on her experiences and growth. With a candid discussion on giving ourselves grace and the ripple effects of our actions, this conversation promises to inspire and encourage you to recognize and leverage the ripples that you're creating in your own life. Mari shares her transformative experience from a taxing challenge to a rewarding career in accounting and as we talk about the subtle yet profound ways we can impact others in the ordinary course of our lives. Empowering Women in Business: "I love that we all get together. We all get a chance to meet each other, to talk to each other, to communicate, and it's so impactful in the future and in your work life because then you know these people."— Mariana Cruz-Uribe Inspiring Takeaways Recognizing the importance of sharing experiences and the lessons learned from them can be powerful and positively impact others who might be navigating similar challenges. The concept of giving oneself grace and understanding when things don't go as planned, acknowledging that it's perfectly fine not to be perfect. Building relationships in the workplace, particularly among women, can create a more enriching, supportive professional environment and facilitate easier communication and collaboration. Small acts of kindness or assistance can have profound and unexpected impacts on others’ lives, sometimes leading to life-altering changes, as demonstrated by how a tax return service paved the way for Mariana’s career shift. Every business transaction or service, no matter how routine it seems, has a personal side that impacts real people and their livelihoods. Recognizing that even ordinary tasks, if done with care and attention, can be impactful to someone's life. Inspiring Moments 00:00 Learn from others, share your own lessons. 04:41 Connection through Brady Ware's Women's Initiative is impactful. 07:56 Perfection shouldn't ruin what's already good. 11:50 Inspiring story about mutual life impact. 13:27 Lisa's experiences at Brady Ware, impactful. 16:31 Post-tax season fatigue, find meaning in every day. Forward our podcast along to other Inspiring Women in your life. This is THE podcast that advances women toward economic, social, and political achievement. Hosted by Betty Collins, CPA, and Director at Brady Ware and Company. Betty also serves as the Committee Chair for Empowering Women, and Director of the Brady Ware Women’s Initiative. Each episode is presented by Brady Ware and Company , committed to empowering women to go their distance in the workplace and at home. For more information, Brady Ware and Company . Remember to follow this podcast on Apple Podcasts and Spotify . And forward our podcast along to other Inspiring Women in your life. Brady Ware and Company…

Inspiring Women with Betty Collins

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Lessons in Business Resilience with Guest Lisa Gutierrez 25:51

منذ 47 weeks25:51

25:51

From $1.50 tacos by the roadside to a thriving business empire, Dos Hermanos's journey is about grit, passion, and the right team. I have an incredible guest, Lisa Gutierrez, who turned her and her husband's vision into a reality by launching a humble food truck business that would eventually become a local sensation. Lisa's story isn't just about entrepreneurship—it's about passion, resilience, and the tenacity to build something remarkable from the ground up. As a former manager at The Cheesecake Factory and through her husband's experiences with Cameron Mitchell Restaurants, Lisa brought a wealth of industry knowledge to their venture. However, their path wasn't paved with ease. Bootstrapping their way from a borrowed truck to a powerhouse with multiple locations and nearly a hundred employees, Lisa's tale is a masterclass in navigating the business landscape with determination and grace. From branding mishaps to challenges in securing capital, Lisa candidly shares the lessons she has learned and emphasizes the importance of building a solid team, understanding your "why," and the value of community involvement in business growth. Inspiring Moments 00:00 Lessons learned in life shape giving back. 04:52 Overcame challenges, built successful thriving business. 06:26 Importance of understanding one's purpose and motivations. 13:40 Seeking surgeon's advice led to x-rays. 19:00 Unexpected burrito purchase due to bus issue. 21:32 Share advice and support others' growth. 24:12 Navigating uncertainty, small businesses demonstrate resilience. Inspiring Takeaways Recognizing the value of the lessons you've learned through your journey and sharing them with others can inspire and help them navigate similar situations. Surrounding yourself with like-minded individuals and experts in your field can provide critical guidance and prevent common mistakes. Whether it's a passion for people, food, or service, finding your "why" is essential to staying motivated and overcoming obstacles in business. Facing and overcoming challenges can lead to unexpected opportunities, such as Lisa's commissary kitchen providing crucial food access to an underserved community during the pandemic. Getting the right people in place, especially in finance and bookkeeping, is key to establishing a solid foundation for your business. Forward our podcast along to other Inspiring Women in your life. This is THE podcast that advances women toward economic, social, and political achievement. Hosted by Betty Collins, CPA, and Director at Brady Ware and Company. Betty also serves as the Committee Chair for Empowering Women, and Director of the Brady Ware Women’s Initiative. Each episode is presented by Brady Ware and Company , committed to empowering women to go their distance in the workplace and at home. For more information, Brady Ware and Company . Remember to follow this podcast on Apple Podcasts and Spotify . And forward our podcast along to other Inspiring Women in your life. Brady Ware and Company…

Inspiring Women with Betty Collins

1
Hidden In Plain View, Lessons Learned with Eileen McDargh | Pt. 2 31:42

منذ 49 weeks31:42

31:42

How can reflecting on our failures and taking small steps toward change be beneficial to our personal and professional growth? I again have the pleasure of hosting the incredible Eileen McDargh, author of "Gifts From The Mountain" and renowned keynote speaker. Eileen returns to share how reflecting on what we've overlooked can lead to small yet impactful positive changes. She takes us her personal journey of reconnecting with her passion for playing the piano and the modest but steady steps she took towards this pursuit. Together, we'll uncover the gems of her experiences, and I'll share my insights as a CPA and business owner who thrives on collaborating with other women for stellar achievements. I talk with her about the trek that inspired Eileen to write her book – a demanding mountain adventure filled with peril, demanding choices, and invaluable lessons about lightening life's load and being aware of hidden hazards. Eileen's moving reflection on a storm in the Rockies and the hopeful appearance of the moon thereafter reminds us of the necessity to pause, reframe challenges positively, and acknowledge every stride forward. Inspiring Takeaways Pursue Lost Passions: Learn how Eileen’s rediscovery of piano playing symbolizes the small yet significant steps we can all take towards personal growth and fulfillment. Extracting Wisdom: Eileen and I talk about the art of turning everyday experiences into profound life lessons, discussing insights from Eileen's "Gifts from the Mountain". Cultivating Resilience: Discover how putting oneself in new situations, much like Eileen did on her mountain trek, can forge resilience and teach us to cherish the support of our loved ones in our journeys. Inspiring Moments 08:20 Reflecting on writing and its power. 10:54 Reflect to learn, celebrate progress, gain insights. 13:13 Resilience involves seeking new experiences for growth. 19:13 Share wisdom through questions and personal reflection. 22:02 Activate audience, gain insight, embrace foresight, reframe. 24:54 Reflect on failures, initiate dialogues with vignettes. 27:47 Eileen shares insights on finding inspiration and success. 30:03 Twice-monthly blog, book orders, conversation starter guides. Forward our podcast along to other Inspiring Women in your life. This is THE podcast that advances women toward economic, social, and political achievement. Hosted by Betty Collins, CPA, and Director at Brady Ware and Company. Betty also serves as the Committee Chair for Empowering Women, and Director of the Brady Ware Women’s Initiative. Each episode is presented by Brady Ware and Company , committed to empowering women to go their distance in the workplace and at home. For more information, Brady Ware and Company . Remember to follow this podcast on Apple Podcasts and Spotify . And forward our podcast along to other Inspiring Women in your life. Brady Ware and Company…

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The Power of Planning: Unleashing the Potential of Podcasting