المحتوى المقدم من Dr.George Beilin. يتم تحميل جميع محتويات البودكاست بما في ذلك الحلقات والرسومات وأوصاف البودكاست وتقديمها مباشرة بواسطة Dr.George Beilin أو شريك منصة البودكاست الخاص بهم. إذا كنت تعتقد أن شخصًا ما يستخدم عملك المحمي بحقوق الطبع والنشر دون إذنك، فيمكنك اتباع العملية الموضحة هنا https://ar.player.fm/legal.
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Much is made about the creative decisions in ads for the Big Game, but how does all that money, those requisite celebrity cameos, and everything else that goes into these multi-million dollar investments translate into Return on investment? Today we’re going to talk about what the numbers tell us from all those high-profile ads and who the winners and losers of the Advertising Bowl are in 2025. To help me discuss this topic, I’d like to welcome Nataly Kelly, CMO at Zappi, who unveiled their annual Super Bowl Ad Success report on Monday. We’re here to talk about the approach, the results, and what those results mean for brands that invested a lot of money - and time - into their campaigns. About Nataly Kelly I help companies unlock global growth For more than two decades, I have helped scale businesses across borders, as an executive at B2B SaaS and MarTech companies. I’m Chief Marketing Officer at Zappi, a consumer research platform. I spent nearly 8 years as a Vice President at HubSpot, a multi-billion-dollar public tech company, driving growth on the international side of the business. Having served as an executive at various tech companies, I’ve led teams spanning many functions, including Marketing, Sales, Product, and International Ops. I’m an award-winning marketing leader, a former Fulbright scholar, and an ongoing contributor to Harvard Business Review. I love working with interesting people and removing barriers to access. RESOURCES Zappi website: https://www.zappi.io/web/ Connect with Greg on LinkedIn: https://www.linkedin.com/in/gregkihlstrom Listen to The Agile Brand without the ads. Learn more here: https://bit.ly/3ymf7hd Don't miss a thing: get the latest episodes, sign up for our newsletter and more: https://www.theagilebrand.show Check out The Agile Brand Guide website with articles, insights, and Martechipedia, the wiki for marketing technology: https://www.agilebrandguide.com The Agile Brand podcast is brought to you by TEKsystems. Learn more here: https://www.teksystems.com/versionnextnow The Agile Brand is produced by Missing Link—a Latina-owned strategy-driven, creatively fueled production co-op. From ideation to creation, they craft human connections through intelligent, engaging and informative content. https://www.missinglink.company…
المحتوى المقدم من Dr.George Beilin. يتم تحميل جميع محتويات البودكاست بما في ذلك الحلقات والرسومات وأوصاف البودكاست وتقديمها مباشرة بواسطة Dr.George Beilin أو شريك منصة البودكاست الخاص بهم. إذا كنت تعتقد أن شخصًا ما يستخدم عملك المحمي بحقوق الطبع والنشر دون إذنك، فيمكنك اتباع العملية الموضحة هنا https://ar.player.fm/legal.
100 Million people in the United States have chronic pain. And that's just physical pain. Well,what about pain from life stressors, negative emotions, lack of happiness, difficulties with negative thinking or a lack or fortitude? Chronic pain is reframed as "Ongoing, intermittent life challenges." Support this podcast: https://podcasters.spotify.com/pod/show/drgeorge-beilin/support
المحتوى المقدم من Dr.George Beilin. يتم تحميل جميع محتويات البودكاست بما في ذلك الحلقات والرسومات وأوصاف البودكاست وتقديمها مباشرة بواسطة Dr.George Beilin أو شريك منصة البودكاست الخاص بهم. إذا كنت تعتقد أن شخصًا ما يستخدم عملك المحمي بحقوق الطبع والنشر دون إذنك، فيمكنك اتباع العملية الموضحة هنا https://ar.player.fm/legal.
100 Million people in the United States have chronic pain. And that's just physical pain. Well,what about pain from life stressors, negative emotions, lack of happiness, difficulties with negative thinking or a lack or fortitude? Chronic pain is reframed as "Ongoing, intermittent life challenges." Support this podcast: https://podcasters.spotify.com/pod/show/drgeorge-beilin/support
(Re-) Learning to be patient, tolerate frustration and cope are critical factors to imorove your fortitude and reduce your chronic pain. I review 14 ways to improve your skills in coping. --- Support this podcast: https://podcasters.spotify.com/pod/show/drgeorge-beilin/support
Having the capacity to bounce back from obstacles will help you reduce your chronic paIn over time. In this podcast, I review critical ways to improve your resilience. These include reflecting on how positive role models you know who have overcome relapses or upsets. As well, reflect on your past experiences that induced temporary relapses. Know your triggers that can help you feel empowrered to avoid future ones. --- Support this podcast: https://podcasters.spotify.com/pod/show/drgeorge-beilin/support…
In this podcast, I address specific ways to increase your optmism to reduce your chronic pain. I emphasize the work of Marton Seligman and the extent to which optimists can have reduced pain levels. --- Support this podcast: https://podcasters.spotify.com/pod/show/drgeorge-beilin/support
In this podcast, I rwiw how you can improve your ratings in distraction and by using mindfulness meditation strategies. Both skills are excellent for for chronic physical pain and anxiety-related conditions. --- Support this podcast: https://podcasters.spotify.com/pod/show/drgeorge-beilin/support
In this podcast, I focus on ways to enhance the next two Fortitude Skills. Learn ways to be assertive to stand up for your rights. As well, exercise as much as you can. Try to avoid any rationalizations that may get on the way. --- Support this podcast: https://podcasters.spotify.com/pod/show/drgeorge-beilin/support…
In this podcast, I focus on two of the 17 fortitude skills to lower your pain levels- Self-care and self-efficacy. --- Support this podcast: https://podcasters.spotify.com/pod/show/drgeorge-beilin/support
How you think relates to how much pain you have. In this podcast, I review the common, negative thoughts that mpact how you feel. --- Support this podcast: https://podcasters.spotify.com/pod/show/drgeorge-beilin/support
Letting go of anger while improving your happiness daily contribute to reducing your chronic pain over time. Typically, your anger is a defense against other, more vulnerable feelings. Improving your happiness simply by being grateful or doing acts of kindness can transform your pain into relief. --- Support this podcast: https://podcasters.spotify.com/pod/show/drgeorge-beilin/support…
In this podcast, I review specific ways to reduce feelings of depression and anxiety that contributes to your chronic (physical) pain --- Support this podcast: https://podcasters.spotify.com/pod/show/drgeorge-beilin/support
In this podcast, I review strategies for you to reframe life stressors as challenges or opportunities to grow rather than being catastrophes. You will learn to prioritize your stressors, rely on your resilience and support systems to help you get through these challenges. --- Support this podcast: https://podcasters.spotify.com/pod/show/drgeorge-beilin/support…
Here, I review the major ways you can choose to reduce your chronic pain. Remember that what may work for you may not work for someone else because pain is multi-dimensional and subjective. --- Support this podcast: https://podcasters.spotify.com/pod/show/drgeorge-beilin/support
There are two major factors to reducing your chronic pain; namely, pain reduction and pain maintenance. Know your triggers that can induce relapses over time. --- Support this podcast: https://podcasters.spotify.com/pod/show/drgeorge-beilin/support
In a manner similar to the standard question, "What is your (physical) pain level on a scale of 1-10?", you can further identify your subjective levels of pain from life stressors, negative emotions, negative thoughts and a lack of fortitude. --- Support this podcast: https://podcasters.spotify.com/pod/show/drgeorge-beilin/support…
Here I describe what constitutes a pain management lifestyle and the options you have to defend against or acknowldge the need to change how you are dealing with your chronic pain. If you can move to acknowledging the need to change the ways that are not helpful, then you will need to grieve or mourn how you were then move into perceiving pain as a challenge than a catastrophe. --- Support this podcast: https://podcasters.spotify.com/pod/show/drgeorge-beilin/support…
In this segment, I review the factors that identify chronic versus acute pain. I reframe pain as emanating from multiple sources and as being "ongoing, intermittent life challenges." Consequently, no one is free from experiencing pain. --- Support this podcast: https://podcasters.spotify.com/pod/show/drgeorge-beilin/support…
مرحبًا بك في مشغل أف ام!
يقوم برنامج مشغل أف أم بمسح الويب للحصول على بودكاست عالية الجودة لتستمتع بها الآن. إنه أفضل تطبيق بودكاست ويعمل على أجهزة اندرويد والأيفون والويب. قم بالتسجيل لمزامنة الاشتراكات عبر الأجهزة.