Artwork

المحتوى المقدم من Molly McGrath. يتم تحميل جميع محتويات البودكاست بما في ذلك الحلقات والرسومات وأوصاف البودكاست وتقديمها مباشرة بواسطة Molly McGrath أو شريك منصة البودكاست الخاص بهم. إذا كنت تعتقد أن شخصًا ما يستخدم عملك المحمي بحقوق الطبع والنشر دون إذنك، فيمكنك اتباع العملية الموضحة هنا https://ar.player.fm/legal.
Player FM - تطبيق بودكاست
انتقل إلى وضع عدم الاتصال باستخدام تطبيق Player FM !

Episode 214: How to Build an Attorney Referral & Co-Counsel Program

46:36
 
مشاركة
 

Manage episode 371043587 series 2914144
المحتوى المقدم من Molly McGrath. يتم تحميل جميع محتويات البودكاست بما في ذلك الحلقات والرسومات وأوصاف البودكاست وتقديمها مباشرة بواسطة Molly McGrath أو شريك منصة البودكاست الخاص بهم. إذا كنت تعتقد أن شخصًا ما يستخدم عملك المحمي بحقوق الطبع والنشر دون إذنك، فيمكنك اتباع العملية الموضحة هنا https://ar.player.fm/legal.

Molly McGrath interviews Cassidy Lewis, the Chief Marketing Officer of Cooper Hurley Injury Lawyers, about building an attorney referral program. Cassidy shares her expertise in attorney referral marketing and explains the importance of treating attorney referral partners as clients. She discusses the four pillars of their attorney referral program, which include building relationships, making it easy to refer cases, positioning themselves as the go-to personal injury department for other practice areas, and emphasizing their track record and numbers. Cassidy also highlights the significance of systemization and communication in their attorney referral program, as well as the value of marketing to attorneys through targeted publications and events.

Key Takeaways

  • Attorney referral marketing can be a cost-effective way to generate leads and obtain high-quality cases.
  • Treating attorney referral partners as clients and building relationships with them is crucial for a successful attorney referral program.
  • Systemization and communication are key components of an effective attorney referral program.
  • Marketing to attorneys through targeted publications and events can help establish credibility and generate referrals.
  • Tracking and analyzing data related to attorney referrals can provide valuable insights and help improve the program.
  • Create cadence of how you're gonna build some relationships and let it flow for the remainder of the year.

Quote for the Show: "Marketing is the Psychology of Business." - Cassidy Lewis

Links

Ways to Tune In:

  continue reading

100 حلقات

Artwork
iconمشاركة
 
Manage episode 371043587 series 2914144
المحتوى المقدم من Molly McGrath. يتم تحميل جميع محتويات البودكاست بما في ذلك الحلقات والرسومات وأوصاف البودكاست وتقديمها مباشرة بواسطة Molly McGrath أو شريك منصة البودكاست الخاص بهم. إذا كنت تعتقد أن شخصًا ما يستخدم عملك المحمي بحقوق الطبع والنشر دون إذنك، فيمكنك اتباع العملية الموضحة هنا https://ar.player.fm/legal.

Molly McGrath interviews Cassidy Lewis, the Chief Marketing Officer of Cooper Hurley Injury Lawyers, about building an attorney referral program. Cassidy shares her expertise in attorney referral marketing and explains the importance of treating attorney referral partners as clients. She discusses the four pillars of their attorney referral program, which include building relationships, making it easy to refer cases, positioning themselves as the go-to personal injury department for other practice areas, and emphasizing their track record and numbers. Cassidy also highlights the significance of systemization and communication in their attorney referral program, as well as the value of marketing to attorneys through targeted publications and events.

Key Takeaways

  • Attorney referral marketing can be a cost-effective way to generate leads and obtain high-quality cases.
  • Treating attorney referral partners as clients and building relationships with them is crucial for a successful attorney referral program.
  • Systemization and communication are key components of an effective attorney referral program.
  • Marketing to attorneys through targeted publications and events can help establish credibility and generate referrals.
  • Tracking and analyzing data related to attorney referrals can provide valuable insights and help improve the program.
  • Create cadence of how you're gonna build some relationships and let it flow for the remainder of the year.

Quote for the Show: "Marketing is the Psychology of Business." - Cassidy Lewis

Links

Ways to Tune In:

  continue reading

100 حلقات

كل الحلقات

×
 
Loading …

مرحبًا بك في مشغل أف ام!

يقوم برنامج مشغل أف أم بمسح الويب للحصول على بودكاست عالية الجودة لتستمتع بها الآن. إنه أفضل تطبيق بودكاست ويعمل على أجهزة اندرويد والأيفون والويب. قم بالتسجيل لمزامنة الاشتراكات عبر الأجهزة.

 

دليل مرجعي سريع