DATA GURU: Impacts and Anecdotes from Recent Privacy Changes

Data Guru by Acxiom

The past year has seen a series of tech giant announcements affecting the adtech and martech industries. On the July Data Guru podcast, Sr Product Manager Vicky Becart and Data Guru Linda Harrison break down the potential impacts of the recent privacy-focused changes announced by Google and Apple on Acxiom’s data product offerings. From minimal adjustments to major shifts, they talk through InfoBase, Semantic and Contextual audiences, Acxiom Mobile and more. The key takeaway: Don’t wait. Start building your go-forward strategy now.

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