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#12: The Real Method of Identifying Your Unicorn Clients
Manage episode 253849063 series 2613688
المحتوى المقدم من Maggie Giele. يتم تحميل جميع محتويات البودكاست بما في ذلك الحلقات والرسومات وأوصاف البودكاست وتقديمها مباشرة بواسطة Maggie Giele أو شريك منصة البودكاست الخاص بهم. إذا كنت تعتقد أن شخصًا ما يستخدم عملك المحمي بحقوق الطبع والنشر دون إذنك، فيمكنك اتباع العملية الموضحة هنا https://ar.player.fm/legal.
Who do you think your ideal clients are?
Think of:
- Demographics: Entrepreneurs? How much are they making? What stage of business are they in?
- Psychographics: What personality traits do they have? What are they like?
- The journey:
a) Where are they now? Frustrations, hopes, goals, challenges, what annoys them, where are they stuck.
b) The destination. Where do they want to be? A fun question to ask here is: if I could wave a magic wand, what would your life/ business look like in this context?
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