010 - Talking Copper (Formerly ProsperWorks CRM) w/ Brittany Perez

Analysis Paralysis by Efficient App

Wanting to run or work for a startup is a common goal nowadays. New companies are launched all the time, led by founders who hope to move quickly and grow fast. But as we all know, not all are successful. Why is this? Why do some succeed and others fail?

Brittany Perez, who leads the account management team at Copper, is familiar with these questions. She left a comfortable position at a well-known company (Intuit) to work at Copper, and since joining the team, they’ve grown from 28 employees to hundreds, and have raised just under $100M in venture backing.

In this episode, Brittany discusses: why she decided to leave Intuit for the risky startup space and take a chance on Copper; the difficulties female sales representatives must face in a heavily male-dominated space; and what made her fall in love with Copper after using Salesforce for most of her career.

Links from the show:

• LinkedIn (Brittany - Guest)
• Copper (CRM)