EP 70: The Authentic Path to LinkedIn Success with Dee Boswell-Buck

Acquire- Lead Generation, Digital Marketing for Entrepreneurs

Feeling like LinkedIn is just another overwhelming platform where your efforts get lost in the noise? Think again.

In this episode, I’m joined by LinkedIn expert and social media strategist, Denise Boswell Buck, who helps women-led businesses crush their LinkedIn marketing goals. Together, we’re diving into all things LinkedIn—from crafting standout profiles to hosting live shows that build connections and amplify your visibility.

Whether you’re a LinkedIn newbie or a seasoned pro looking for fresh ideas, this episode will help you tap into LinkedIn’s massive potential for growth, connection, and brand-building.

On This Week’s Episode, We Discuss:

• Using LinkedIn Live to Build Connections and Visibility: Denise breaks down how hosting LinkedIn Live shows creates personal connections and gets you noticed by your target audience.
• Aligning Your Marketing Strategies with Business Goals: Learn how syncing your LinkedIn efforts with your business objectives can lead to more focused, measurable results.
• The Secret Power of Video on LinkedIn: Discover why video content on LinkedIn is a game-changer for showcasing your expertise and fostering engagement.
• Crafting a Profile That Works Overtime: Denise shares how to optimize your LinkedIn profile—think magnetic headlines and an “About” section that packs a punch.
• Authentic Engagement That Drives Growth: Ditch the spammy connection requests and learn how real, meaningful interactions can skyrocket your visibility.
• Navigating LinkedIn’s Features Like a Pro: From newsletters to search engine optimization, we explore LinkedIn’s hidden tools that boost your discoverability.
• Networking Like a Human (Not a Robot): Personalized connection requests and authentic messaging are non-negotiable for building strong professional relationships.
• Turning LinkedIn DMs Into Contracts: Denise shares a powerful story of how one LinkedIn connection turned into a game-changing business opportunity.
• Why LinkedIn Is No Longer Just for Job Hunters: We’re busting the myth that LinkedIn is only for resumes and recruiters. This platform is your secret weapon for organic growth and thought leadership.

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Connect with Dee:

Follow Dee on Facebook: https://www.facebook.com/DeeBoswellBuck/

Follow Dee on Instagram: https://www.instagram.com/deeboswell_buck

Connect with Dee on Linkedin: https://www.linkedin.com/in/dee-boswell-buck/

Watch Dee on YouTube: https://www.youtube.com/@deebusiness

Check out Dee’s website: https://www.deeboswellbuck.com/

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