255 (Lead) How To Align Sales & Marketing For Predictable Pipeline Growth (Sonny Round, Panopto) 30 Minutes To President's Club

المحتوى المقدم من Armand Farrokh & Nick Cegelski, Armand Farrokh, and Nick Cegelski. يتم تحميل جميع محتويات البودكاست بما في ذلك الحلقات والرسومات وأوصاف البودكاست وتقديمها مباشرة بواسطة Armand Farrokh & Nick Cegelski, Armand Farrokh, and Nick Cegelski أو شريك منصة البودكاست الخاص بهم. إذا كنت تعتقد أن شخصًا ما يستخدم عملك المحمي بحقوق الطبع والنشر دون إذنك، فيمكنك اتباع العملية الموضحة هنا https://ar.player.fm/legal.

30 Minutes to President's Club | No-Nonsense Sales »
255 (Lead) How to Align Sales & Marketing for Predictable Pipeline Growth (Sonny Round, Panopto)

13h ago 40:27

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ACTIONABLE TAKEAWAYS:

80/20 Rule for Experimentation: Keep 80% of your team's work process-driven and reserve 20% for new, experimental ideas to avoid chaos.
Track MQL to Reply Rates: Use the MQL to reply rate metric to gauge how well your messaging engages prospects.
Key Metrics for Pipeline Meetings: Focus on leads by source, conversion rates, meeting-to-op conversions, and total pipeline in every pipeline meeting.
Methodical Problem Solving: When top-of-funnel issues arise, fix one area at a time—start with accounts, then people, triggers, and finally messaging.

SONNY'S PATH TO PRESIDENTS CLUB:

Director of Global Sales Development @ Panopto
Senior Manager, Global Sales Developnent @ Sift
Sales Development Manager @ Sift
Manager, Account Development Team @ Mesosphere

RESOURCES DISCUSSED:

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#Careers #Business #Armand Farrokh #Nick Cegelski #MBA #Sean Yuan #Sales