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المحتوى المقدم من Public Relations Global Network. يتم تحميل جميع محتويات البودكاست بما في ذلك الحلقات والرسومات وأوصاف البودكاست وتقديمها مباشرةً بواسطة Public Relations Global Network أو شريك منصة البودكاست الخاص بهم. إذا كنت تعتقد أن شخصًا ما يستخدم عملك المحمي بحقوق الطبع والنشر دون إذنك، فيمكنك اتباع العملية الموضحة هنا https://ar.player.fm/legal.
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S3 E4: PR and Legal Counsel: A Comprehensive Approach to Crisis Management with Dominique Biquard

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Manage episode 375162760 series 3369510
المحتوى المقدم من Public Relations Global Network. يتم تحميل جميع محتويات البودكاست بما في ذلك الحلقات والرسومات وأوصاف البودكاست وتقديمها مباشرةً بواسطة Public Relations Global Network أو شريك منصة البودكاست الخاص بهم. إذا كنت تعتقد أن شخصًا ما يستخدم عملك المحمي بحقوق الطبع والنشر دون إذنك، فيمكنك اتباع العملية الموضحة هنا https://ar.player.fm/legal.

One of the key roles PR professionals play is that of a counselor, advising clients and offering suggestions on how they should approach various communication challenges. However, PR practitioners are not the only counselors that clients have available. Attorneys also provide counsel to clients, especially in times of crisis.

Dominique Biquard discusses how the collaboration between PR and legal counsel is essential in guiding clients through crisis situations. The future of this collaboration lies in continued communication and understanding between the two parties. PR practitioners must educate lawyers on the importance of real-time communication and the impact of media on legal proceedings. Similarly, lawyers should recognize the value of PR practitioners' expertise in managing public perception. By fostering this partnership, clients will benefit from a holistic approach to communication challenges, ensuring their reputation remains intact even in times of crisis.

When a crisis arises, it is essential for PR practitioners and lawyers to work together and coordinate their efforts. By sitting at the same table and sharing their expertise, they can provide comprehensive counsel, address legal considerations, and shape public opinion to achieve the best possible outcome for their clients.

Key Takeaways

  1. Collaboration between PR and legal teams during crises maximizes results and minimizes liability.
  2. Crafting public opinion is crucial, as media and social media can impact the outcome of legal trials.
  3. Lawyers often focus on long-term legal implications, while PR professionals address immediate communication needs.
  4. Building goodwill and addressing issues proactively can help mitigate the impact of future crises.
  5. Lawyers can benefit from PR training to effectively communicate in crisis situations.

About the Guest

Dominique Biquard is a founding partner at Identia PR, Argentinian firm that specializes in corporate communications, strategic thinking, reputation, crisis, and issue management. For 20 years, Identia PR has advised clients such as Argentinian Bar Association, BCG, Disney, Excelerate Energy, PwC, Rappi, Roche, Siemens, and Templeton, among others national and international firms in different fields, business and non-profit, industrial and the service chain, including the most prominent law firms in Argentina.

About the Host

Abbie Fink is vice president/general manager of HMA Public Relations in Phoenix, Arizona and a founding member of PRGN. Her marketing communications background includes skills in media relations, digital communications, social media strategies, special event management, crisis communications, community relations, issues management, and marketing promotions for both the private and public sectors, including such industries as healthcare, financial services, professional services, government affairs and tribal affairs, as well as not-for-profit organizations.

PRGN Presents is brought to you by Public Relations Global Network, the world’s local public relations agency. Our executive producer is Adrian McIntyre.

Follow the Podcast

If you enjoyed this episode, please follow PRGN Presents in Apple Podcasts, Spotify, Google Podcasts, or any other podcast app. We publish new episodes every other Thursday. To have them delivered automatically and free of charge, just choose your preferred podcast player from this list, open the app, and click the button to “Follow” or “Subscribe” to the show: https://prgnpodcast.com/listen

Need to hire a PR firm?

Leading a business effectively in today's fast-paced world requires expert guidance and a strong communications strategy. No matter where you do business, PRGN has a member agency in your region with the deep industry expertise, international experience, and local market knowledge you need to connect with your target audience and achieve your goals. Find a PR firm near you »

  continue reading

36 حلقات

Artwork
iconمشاركة
 
Manage episode 375162760 series 3369510
المحتوى المقدم من Public Relations Global Network. يتم تحميل جميع محتويات البودكاست بما في ذلك الحلقات والرسومات وأوصاف البودكاست وتقديمها مباشرةً بواسطة Public Relations Global Network أو شريك منصة البودكاست الخاص بهم. إذا كنت تعتقد أن شخصًا ما يستخدم عملك المحمي بحقوق الطبع والنشر دون إذنك، فيمكنك اتباع العملية الموضحة هنا https://ar.player.fm/legal.

One of the key roles PR professionals play is that of a counselor, advising clients and offering suggestions on how they should approach various communication challenges. However, PR practitioners are not the only counselors that clients have available. Attorneys also provide counsel to clients, especially in times of crisis.

Dominique Biquard discusses how the collaboration between PR and legal counsel is essential in guiding clients through crisis situations. The future of this collaboration lies in continued communication and understanding between the two parties. PR practitioners must educate lawyers on the importance of real-time communication and the impact of media on legal proceedings. Similarly, lawyers should recognize the value of PR practitioners' expertise in managing public perception. By fostering this partnership, clients will benefit from a holistic approach to communication challenges, ensuring their reputation remains intact even in times of crisis.

When a crisis arises, it is essential for PR practitioners and lawyers to work together and coordinate their efforts. By sitting at the same table and sharing their expertise, they can provide comprehensive counsel, address legal considerations, and shape public opinion to achieve the best possible outcome for their clients.

Key Takeaways

  1. Collaboration between PR and legal teams during crises maximizes results and minimizes liability.
  2. Crafting public opinion is crucial, as media and social media can impact the outcome of legal trials.
  3. Lawyers often focus on long-term legal implications, while PR professionals address immediate communication needs.
  4. Building goodwill and addressing issues proactively can help mitigate the impact of future crises.
  5. Lawyers can benefit from PR training to effectively communicate in crisis situations.

About the Guest

Dominique Biquard is a founding partner at Identia PR, Argentinian firm that specializes in corporate communications, strategic thinking, reputation, crisis, and issue management. For 20 years, Identia PR has advised clients such as Argentinian Bar Association, BCG, Disney, Excelerate Energy, PwC, Rappi, Roche, Siemens, and Templeton, among others national and international firms in different fields, business and non-profit, industrial and the service chain, including the most prominent law firms in Argentina.

About the Host

Abbie Fink is vice president/general manager of HMA Public Relations in Phoenix, Arizona and a founding member of PRGN. Her marketing communications background includes skills in media relations, digital communications, social media strategies, special event management, crisis communications, community relations, issues management, and marketing promotions for both the private and public sectors, including such industries as healthcare, financial services, professional services, government affairs and tribal affairs, as well as not-for-profit organizations.

PRGN Presents is brought to you by Public Relations Global Network, the world’s local public relations agency. Our executive producer is Adrian McIntyre.

Follow the Podcast

If you enjoyed this episode, please follow PRGN Presents in Apple Podcasts, Spotify, Google Podcasts, or any other podcast app. We publish new episodes every other Thursday. To have them delivered automatically and free of charge, just choose your preferred podcast player from this list, open the app, and click the button to “Follow” or “Subscribe” to the show: https://prgnpodcast.com/listen

Need to hire a PR firm?

Leading a business effectively in today's fast-paced world requires expert guidance and a strong communications strategy. No matter where you do business, PRGN has a member agency in your region with the deep industry expertise, international experience, and local market knowledge you need to connect with your target audience and achieve your goals. Find a PR firm near you »

  continue reading

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