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Lucy Letby is a child killer. Last year she was convicted of murdering seven babies and trying to murder six more while working as a neo-natal nurse at the Countess of Chester Hospital, in the NW of England and was sentenced to spend her life in jail. She also went back in court to face a retrial on one charge the jury could not reach a verdict on - the alleged Attempted Murder of a premature baby girl, known as Baby K. She was found guilty once again. Follow the trial's evidence just as the ...
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Is your podcast bringing in leads for your membership, group programs and services? Or does it feel more like a hobby? As a podcast manager, strategist and consultant, I've seen the possibilities and benefits that podcasting for business can have, but how do you make sure your podcast is attracting your ideal clients and turning them into fans and clients? Welcome to Share, Strategize, & Shine, hosted by me, Caroline Hull, podcast Strategist and CEO of Wild Home Podcasting. I share my years ...
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Creative Biz Rebellion

Kelly Parker Smith and Caroline Hull

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Kelly from Hello World Paper Co. & Stamps and Caroline from Caroline Creates are two product based biz owners who want to connect with and help other product based business owners. The product based business world is shrouded in mystery... why? Why is it so easy to get information about starting a service based business, but when you ask people questions about their product based business they run and hide. That's dumb. When we lift each other up we not only help someone else's business, we ...
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Break the Silence is a podcast series by Aid to the Church in Need (ACN) (UK), featuring discussions about faith, Christian persecution, religious freedom and advocacy. ACN is a Catholic charity supporting the suffering Church throughout the world and raising awareness of Christian persecution.
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Instagram is one of the biggest social platforms with over 1.3 billion users worldwide… So how do you, as an entrepreneur, grow your following, get more clients, and actually get SEEN in the crowded social media space? You need to learn how to leverage Instagram to grow your business—without spending ONE DIME on paid ads— by creating content that resonates with your ideal clients. And I’m here to show you how. Welcome to Strut It, a podcast about creating bold and unapologetic visibility on ...
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If you've ever wondered how to turn your passion into a powerful podcast that not only captures hearts but also drives business growth, you're in for a treat! This week, I'm sitting down with the incredible Caroline Hull, podcasting strategist, manager, and CEO of Wild Home Podcasting. Caroline's journey from shy introvert to confident podcasting p…
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Following the trial and conviction of neonatal nurse Lucy Letby, The Thirlwall Inquiry has been set up to examine the events at the Countess of Chester Hospital that surrounded the murder and attempted murder of multiple babies. It began today, Tuesday 10th September 2024, at Liverpool Town Hall. In this episode Caroline Cheetham and Liz Hull discu…
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I’m diving deep into the mindsets and energetics that are absolutely critical for long-term business success on social media. Sure, strategies and hacks are helpful, but let’s face it—what really makes or breaks your business is your mindset. After 14 years in the game, I’m sharing key lessons I wish I had known when I started, and the mindset prac…
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Have you heard that you need thousands of listeners to make an impact, or that top-tier equipment is non-negotiable? Let’s dismantle these misconceptions together. With podcasting's popularity on the rise, it's vital to separate fact from fiction to empower you to step confidently into podcasting for your business. As we dissect and debunk these co…
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As it’s revealed Lucy Letby has changed her legal team this special episode takes a look at what is causing rampant speculation amongst both experts and the general public that Lucy Letby’s conviction could have been ‘unsafe’. We speak to Professor Jane Hutton, who signed a letter calling for an extension to the scope of the Inquiry as she question…
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The Strategize & Shine Membership is Now Open! Head to wildhomepodcasting.com/membership to join today! This membership is designed to not just support your podcasting journey but to transform it. With this membership, you gain direct access to me for any burning questions you might have—no more late-night Googling or feeling stuck with technical s…
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If you're struggling to create content that converts—whether that’s into followers, email subscribers, leads, or sales—it’s likely that it’s time to do some Target Market Research! Today, I'm sharing the one essential strategy that could be the missing piece in your marketing puzzle, not just for Instagram, but for any platform where you're promoti…
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Want an inside peek into my episode planning, recording, editing and sharing process? In this episode, I’m sharing a behind the scenes peek into my tools and strategies that streamline podcast production while ensuring each episode is aligned with my brand and goals. As someone who values creativity, strategy, and authenticity, I highlight the impo…
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No matter how good your content is, if your profile isn’t optimized, you won’t see the conversions, growth, or sales you’re aiming for. If you’re not seeing the conversions, growth, or sales you’re dreaming of, no worries—I’m here to help you turn that around! In this episode, you’ll learn: [00:00] The Power of an Optimized Instagram Bio: Discover …
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Ever thought about the real impact of your podcast, or perhaps rethinking your strategy to not just connect but really resonate and drive your business forward? You're in the perfect spot. In today’s episode, we’re diving deep into the essentials of crafting a podcast strategy that does more than just exist—it thrives, aligning seamlessly with your…
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Send us a Text Message. Today, I'm thrilled to welcome back Dolly DeLong, a seasoned expert in systems, workflows, and SEO. Dolly brings a wealth of knowledge from her dual roles as a systems and workflow educator for creative business owners and a Nashville-based family photographer. In this episode, Dolly shares her expert insights on the signifi…
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If you’re a business owner struggling to monetize your Instagram and boost your brand visibility, this episode is for you! I'm sharing five things I wish I had known when I started my Instagram business account. These common mistakes often trip up entrepreneurs, and I'm here to help you avoid them. In this episode, you’ll learn: [01:58] Consistency…
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Send us a Text Message. If you’ve ever wondered about the transformative power of a podcast for your business, today’s episode is for you. I’m diving into why adopting a strategic approach to podcasting isn’t just a good idea—it’s essential for your business’s growth. In this episode, we'll discuss practical steps to align your podcast with your bu…
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ACN (UK) National Director Dr Caroline Hull and ACN Head of Nigeria Projects Kinga Schierstadt visited IDP camps and met Christians forced out of their homes by extremists in some of Nigeria’s most dangerous regions. They share some moving and inspiring stories about the suffering and persecuted Church.…
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Have you ever wondered if AI can really make a difference in your business? Juan Galán is an AI coach, content creator, and founder of IG Creator Academy. Juan has amassed over 150k followers on social media, and today, he's sharing how AI tools like ChatGPT can revolutionize the way we create and scale our businesses. In this episode, you’ll learn…
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If you're still telling people on Instagram to click the link in your bio, today's episode is definitely for you. I'm sharing a game changer that skyrocketed my Instagram engagement, sales, and helped me grow my email list in my sleep. Have you guessed it? It's DM automation. Today, we're diving into ManyChat, how I've been using this tool to boost…
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Send us a Text Message. As we close our series on getting your podcast fall-ready, today's episode delves into the critical task of measuring success and planning for growth. Understanding how to evaluate the impact of your podcast refresh or changes is more than essential—it's transformative. And you might be surprised to find how closely it all c…
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Sir Stephen Timms, Labour MP for East Ham and Minister of State in the Department for Work and Pensions, sits down with ACN (UK) Parliamentary & Public Affairs Officer Daniel Beurthe to discuss Christian persecution, religious freedom advocacy and the role of faith in public life.بقلم ACN UK
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Are you feeling like your Instagram content isn't quite hitting the mark? Maybe you’re cranking out posts but not seeing the engagement or reach you’re aiming for? If you’re ready to supercharge your Instagram game and attract those dreamboat followers who will convert into paying clients, you’re in the right place! Today, I’m sharing three ways I …
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Send us a Text Message. If you've been podcasting for a while, you might feel that your podcast could use a little makeover to realign with your evolving business goals. Today, I'll share insights into why and when a refresh might be necessary, along with a behind-the-scenes look at a successful refresh and audit and the amazing results that follow…
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Have you ever felt let down by the generic and uninspired responses from AI tools like ChatGPT or Google Gemini? Your prompts likely need refinement. Part 2 of our AI Marketing Series looks into how the quality of your questions directly influences the AI's answers, giving you practical tips to make your content creation smoother, streamline your w…
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Dr John Newton, ACN (UK) Communications & Research Manager recently returned from a trip to rural India where he witnessed both the joys and difficulties experienced by the local Church. He sits down with John Pontifex, ACN (UK) Head of Press & Public Affairs to discuss the challenges facing Christians in India and what the charity is doing to help…
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If you've ever wondered how AI and ChatGPT can help you grow your audience, attract ideal customers, and boost your brand's visibility, you're in the right place. Today kicks off part one of our four-part mini-series on AI marketing, where I'll share how you can leverage AI to save time, and energy, and create engaging content that converts. In thi…
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In this episode Caroline and Liz bring you the heartwrenching words of Baby K’s mum who spoke in court about how Lucy Letby’s actions had devastated her family’s life. They also detail the remarks of Mr Justice Goss, as he sentenced Lucy Letby to another whole life term, and they discuss the reasons she tried and failed to appeal her convictions. L…
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In this episode Caroline and Liz have the guilty verdict. It took the jury in Manchester just over three hours to decide that Lucy Letby did try to murder a tiny premature baby known only as Baby K. They believed the doctor who said he caught Lucy Letby virtually red-handed as the baby started to collapse after her breathing tube was dislodged. Fol…
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In this episode Caroline and Liz bring you the final words to the jury before they are sent out to consider their verdict. They have been told it’s up to them which evidence is the most important, and which witnesses they choose to believe. Lucy Letby’s guilt or innocence in this case, is in their hands. Lucy Letby denies attempting to murder Baby …
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Today you’ll learn some plug-and-play formulas for creating compelling Instagram reels in under five minutes. These 15-second reels are not only fun but also highly effective in boosting your brand's visibility. Each formula includes a step-by-step guide to scripting and creating your reels, ensuring you capture your audience's attention from the v…
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In this episode Caroline and Liz bring you the evidence of Lucy Letby in her own words and detail what she told the jury over two days in the witness box. She insisted she does not remember the alleged attack on Baby K, or accept that what Dr Ravi Jayaram says he saw actually happened. She also denied ‘looking for grief’ when she searched for the n…
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With over 38 million views and a combined following of 120k+ on Instagram and TikTok, I share my proven strategies to help your Reels achieve similar success. This episode, part three of a four-part mini-series, breaks down the Triple E Formula—Entertainment, Educational, and Emotional content—that drives viral success In this episode, you’ll learn…
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Send us a Text Message. If your podcast feels out of sync with your broader business objectives, you might not be maximizing its potential and that’s where part 2 of our series all about getting your podcast ready for the fall comes in. In this episode, I’m guiding you through aligning your podcast with your business goals—a critical step if you're…
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In this episode Caroline and Liz have seen, for the first time, the videos of Lucy Letby facing questions from detectives. In three separate video clips shown to the jury, Lucy Letby denied dislodging Baby K’s breathing tube and she said she could not remember Baby K collapsing. She also told officers the unit could not cope with the number of babi…
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Margaret Attah is a survivor of the 2022 Pentecost Sunday church massacre in Owo, Nigeria, and the recipient of ACN (UK)'s first 'Courage to be Christian' award. On the second anniversary of the attack, Margaret discussed her experience of surviving the atrocity, the ongoing lack of justice and what faith means to her and her community.…
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Send us a Text Message. Today's conversation couldn't be more timely as many of us are feeling the squeeze of summer activities mixed with business responsibilities. Whether you're struggling with time management or looking for tips on how to delegate effectively, this episode has something for every mompreneur out there. In this episode, I’m chatt…
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In this episode Caroline and Liz have the evidence of Dr Ravi Jayaram who told the jury he caught Lucy Letby “virtually red handed” as she allegedly attempted to kill Baby K. He says he walked into Nursery 1 to find the baby collapsing, but the alarms on the ventilator were not sounding and Lucy Letby was standing nearby doing nothing. He said toda…
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Send us a Text Message. I’m so excited to kick off this special series all about refreshing your podcast and setting yourself up for podcast and business success in Q3, Q4, and beyond. We'll explore practical steps to ensure your podcast is not just ready for the surge in downloads typically seen in the Fall months but also optimized to drive signi…
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This is part two of a four-part mini-series focused on Instagram Reels. If you’ve been feeling frustrated with the ever-changing Instagram updates, this episode will provide clarity and actionable tips to help you create more effective and engaging Reels. In this episode, you’ll learn… [00:28] Understanding the Instagram Algorithm: The Instagram al…
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In this episode Caroline and Liz hear the Mum’s Story. That’s Baby K’s mum who told the jury not just about the short four-day life of her daughter, but also of her excitement when she first found out she was pregnant. She also told the court how she and her husband took pictures with their daughter – just half an hour after nurse Lucy Letby allege…
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In this episode Caroline and Liz are back at Manchester Crown Court as neo-natal nurse Lucy Letby returns to the dock. This time she is facing one charge – the attempted murder of a very premature baby girl, known as Baby K. Today, as the trial got underway, the jury were told she was caught “virtually red handed” by a consultant as she tried to di…
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Ever wonder why some Instagram accounts skyrocket while others stay stuck? I kick off a four-part mini-series on mastering Instagram Reels in today's episode. As your Instagram marketing coach, I'm here to show you why Reels are the secret sauce to expanding your reach and boosting your brand visibility. I'll share practical tips and strategies for…
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A decade after Daesh (ISIS) invaded Mosul, Chaldean Archbishop Bashar Warda discusses his memories of the tragic events, highlighting the importance of keeping "the flame of the Christian faith shining” in Iraq’s historic Christian heartland.بقلم ACN UK
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Send us a Text Message. If you feel like online business and marketing has changed, you are not alone! It’s something I’ve been talking a lot about behind the scenes but when I met Brooke, I knew it was time to talk about it on the podcast. In this episode, I’m chatting with Brooke Monaghan a business coach, podcaster, and founder of Fruition Growt…
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How do you turn Pinterest into a powerful marketing tool that drives traffic, builds your email list, and boosts your business? I’m sitting down with the incredible Kate Ahl, the genius behind Simple Pin Media and a true Pinterest powerhouse. In this episode, you’ll learn… [00:02:45] Introduction to Pinterest Marketing: The basics of Pinterest and …
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Creating content that captivates and converts is essential to stand out on social media. But with algorithms and trends constantly changing, it can be overwhelming. There's one aspect you can control and master: content creation. When I first started out, I had no idea how to edit reels, write compelling captions, or even what a hook was. But throu…
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Send us a Text Message. Have you ever had a moment in your business where you think, “I might need a business coach to help me with this?” I know I have! I’m sharing my own experiences of seeking help to navigate the challenges and changes in both my personal life and business. In this episode, I go behind the scenes and offer you an inside look in…
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I recently had the honor of being interviewed on the Wedding MBA podcast because I will be one of their keynote speakers in Las Vegas this November! Whether you're a wedding professional or not, I know you'll get a lot of value from this episode. Clint asked me many fantastic questions, and we discussed what types of content perform best for attrac…
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Send us a Text Message. Is your podcast ready for summer? Whether it's poolside relaxation or vacation adventures, maintaining your podcast through these leisurely times can be a challenge, but it's certainly not impossible. I'll share some heartfelt insights and strategic advice on keeping your content fresh and your audience engaged even as you t…
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What strategies work to start a channel and make money on YouTube? Can Instagram content be repurposed for YouTube? If these questions resonate with you, then you're in the right place. With over 2.5 billion users, YouTube stands as the second-largest social media platform and search engine, making it a powerhouse for businesses seeking visibility …
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