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Lights, Camera, Market: Lessons from Hollywood | Adrian Fulle
Manage episode 454985592 series 3557548
المحتوى المقدم من Paul banks. يتم تحميل جميع محتويات البودكاست بما في ذلك الحلقات والرسومات وأوصاف البودكاست وتقديمها مباشرة بواسطة Paul banks أو شريك منصة البودكاست الخاص بهم. إذا كنت تعتقد أن شخصًا ما يستخدم عملك المحمي بحقوق الطبع والنشر دون إذنك، فيمكنك اتباع العملية الموضحة هنا https://ar.player.fm/legal.
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This week’s episode of MarketPulse: Pros and Pioneers brings a special guest, Adrian Fulle, President and CEO of Good Salt Life. Adrian’s journey from Hollywood producer to marketing expert is nothing short of fascinating.
For over two decades, he rubbed shoulders with some of the biggest names in the entertainment industry, producing films and commercials for global brands. Yet, at the height of his career, Adrian made the bold decision to leave it all behind for a fresh start in marketing.
In this episode, Adrian dives deep into how the principles of storytelling he learned in Hollywood can be directly applied to marketing. He shares insights into how businesses can tap into neuroscience and data to create emotionally resonant brand narratives. You’ll hear about his personal encounters with celebrities, his thoughts on the balance between emotional and data-driven marketing, and how behavioural science can be used ethically in today’s marketing landscape.
If you’ve ever wondered how storytelling can be a superpower in marketing, or how to adapt the hero’s journey to the customer journey, this episode will leave you with actionable takeaways. Adrian’s reflections on life, purpose, and finding happiness beyond the spotlight will also inspire anyone going through a career shift.
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