Key Strategies for Building a Thriving Real Estate Brand

PM Collective - The ART of property management

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This conversation is a Q & A with the lovely Skye Taylor who has just resigned from her stable full time job to jump in to her property management business full time. She has had the safety net of her current job but had a list of questions to ask me so she can make sure she stays on the right track and gets the support she needs. If you are wondering how to build a powerful personal brand on platforms like LinkedIn, Instagram, and YouTube.... we discuss how these will set your real estate agency on a path to success. I share the key to staying ahead by embracing new technologies and trends, and why hiring a Virtual Assistant (VA) for consistent social media engagement is a game-changer.
Curious about how to avoid burnout while scaling your business? This episode is packed with wisdom on the importance of enjoying your entrepreneurial journey and the benefits of hiring help early on. Learn how even a modest investment in a VA can offload mundane tasks and keep your energy focused on what you love. Ash offers personal anecdotes and practical advice on aligning your strengths with your team members to ensure a sustainable and enjoyable business journey.
Ready to streamline your operations and boost productivity? Dive into essential business growth strategies, from financial management to selecting the right CRM system for lead generation. Ash discusses the pitfalls of trying to save money by doing everything yourself and the value of hiring experts early. Whether it's managing property keys efficiently or maintaining a positive mindset, this episode covers it all.
And to hold Skye accountable to double her business in 3 months, we have a Part 2 coming up!

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1. Key Strategies for Building a Thriving Real Estate Brand (00:00:00)

2. Starting a Real Estate Agency Successfully (00:00:28)

3. Entrepreneurship Journey and Growth Potential (00:09:22)

4. Business Growth Strategies, Financial Management (00:20:26)

5. Mindset and Time Management Strategies (00:35:23)

6. Business Preparation and Systems Review (00:46:22)

7. Streamlining Real Estate Agency Technology (00:55:25)

8. Improving Key Management and Accountability (01:05:48)

9. Scheduling Future Progress Meeting (01:13:19)