031 - Master The Art Of Storytelling: How To Use The And, But, Therefore Technique

Content Marketing School: business, content marketing, AI content creation, and LinkedIn tips for coaches, consultants, and entrepreneurs

Storytelling is one of the cornerstones of content marketing, which is why I was excited to have Danielle Hennis, presentation coach, join me to share the and, but, therefore, storytelling framework.
Topics included:
🔹What the And, But, Therefore storytelling technique is, and how to use it.
🔹Our brain's rational and instinctual sides and why tapping into both is essential
🔹Why creating a story arc is important. (Imagine a movie with no drama)
🔹How to keep your audience engaged, virtually or in person.

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🔷 Thank you for listening. I hope you found this episode insightful, educational, and inspiring. If you did, don't forget to hit that Follow to keep learning and growing with us.
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