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Hosts Kim and Abby Peek share strategies for escaping the suffocating 9 to 5, achieving financial independence, having the freedom to do the things you love, and contribute to the greater good... all by being smart about digital marketing. You'll get a social media tip of the week, learn about social media strategy and content marketing, and be inspired to keep pushing toward your dream life.
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Create Online Business Success! | Visibility, Lead Generation, Content Marketing Strategies, and Entrepreneurial Inspiration

Tracy Beavers | Visibility & List Growth Strategist, Business/Sales Coach, Marketing Strategist Launch Strategist

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Tracy Beavers is the brain behind the "Create Online Business Success" podcast and she’s dedicated to empowering online entrepreneurs to grow and scale their businesses with ease. As an award winning business and sales coach, she is your go-to resource for practical strategies, creative ideas, and sanity saving solutions you can use right now to turn up the dial on your growth! Are you a coach, course creator, or consultant looking to boost your visibility, expand your email list, and increa ...
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Welcome to Content Marketing School: Strategies for Business Growth where the focus is on content creation and marketing, AI content creation, video recording techniques, social media marketing, Live broadcasting, and LinkedIn growth.___________________ This podcast is designed for B2B professionals, consultants, and entrepreneurs asking these questions:_ How can I get can I use AI to create content?_ How do I get more followers on LinkedIn? _ How can I get comfortable recording videos?_ How ...
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Send us a text Whether you like it or not, video isn't going away. Even LinkedIn is all in with their recently added "Video" tab on the mobile app. This is why it's a perfect time for a few tips and techniques for short-form video creation. In this solo episode, I share: 🔹Recording on your smartphone, most of the tools you need are already at your …
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Send Tracy a Text Message! :) I might be ruffling some feathers with this episode. But…..I think it’s time for an honest conversation. Why doesn’t anyone talk about how much it costs to build an online business? Why doesn’t anyone talk about the actual expenses you will have pursuing your dream of being an online entrepreneur? Why does everyone kee…
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Send us a text It was a treat to have my 4X author and author coach, Gillian Whitney join me to share some tips and techniques for first-time and newbie book authors. Topics included: 🔹Getting started by publishing a short "starter" book or two before tackling a larger book project (Hint: it will probably help you get your book to market) 🔹The pros…
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Send Tracy a Text Message! :) I have a special bonus episode….but only until January 29, 2025! Today’s show is the replay of one of my free live Masterclasses called “How to Create an Email List of Your Ideal Clients Without Paid Ads or More Lead Magnets” In this live Masterclass, I teach 4 simple strategies you can use today to get your email list…
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Send us a text In December, everything changed for LinkedIn audio rooms, - gone from hosting on LinkedIn's platform to needing 3rd party platforms – like Restream. In this solo episode, I share: 🔹Pros of the new audio event format (like having recordings) 🔹Scheduling and hosting your Audio events (it's not hard) 🔹How to join from the audience (some…
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Send Tracy a Text Message! :) Have you ever met someone that has SO MUCH determination and grit…..that you just know they will succeed no matter the obstacle? A mountain gets in their way, and they go find some grappling hooks to start finding their way up the steepest side. People like this inspire the heck out of me! Today’s episode is one in our…
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Send Tracy a Text Message! :) Have you wondered what the BIG FREAKING DEAL is with having an email list as a business owner? Why is everyone always saying we need one or our businesses will die on the vine? Take a listen to my “Business Visibility Made Easy” alum Carrie Saunders interview me for her podcast, “E-Commerce Made Easy”. Take a listen an…
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Send us a text The one constant is change when it comes to features on LinkedIn®️. Some are loved by everyone, others not so much. In this episode, I share clips from December's Media Mavens Talk, a monthly audio event I co-host with my friend and colleague Gillian Whitney, Live Stream Strategist / Book Author. ➡️ Our friend Kevin D. Turner, Linked…
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Send Tracy a Text Message! :) Are you ready to get your list growth happening automatically, every day, in the background of your business? Would you LOVE to have people tell you “ Oh my gosh, I see you everywhere now! “....when you are working less but getting more visibility? Take a listen to this interview with my “Business Visibility Made Easy”…
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Send us a text If you've ever been flagged for music copyright infringement, you know that all music rights are not the same. And not all royalty-fee music platforms have the same licensing agreements, either. In this solo episode, I share: 🔹How not to get flagged (platforms are different) 🔹What copyright infringement may mean 🔹Where I get my royal…
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Send Tracy a Text Message! :) Do you love to hear live coaching as much as I do? When a coach and a guest come together to solve a few pressing problems both parties win! The audience gets to hear the expertise of the coach ( me )......and the guest comes away with quick wins to get unstuck and move forward…what could be better than this? In today’…
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Send us a text The one constant is change when it comes to features on LinkedIn®️. Some are loved by everyone, others not so much. In this episode, I share clips from December's Media Mavens Talk, a monthly audio event I co-host with my friend and colleague Gillian Whitney, Live Stream Strategist / Book Author. Our discussion focused on Naughty and…
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Send us a text Struggling to come up with content ideas? I have a simple solution for you. Use plug-and-play content themes. In this solo episode, I share: 🔹Using easily adaptable days-of-the-week themes 🔹Creating specific themes for your business 🔹Developing theme-based series. Hint: My favorite is 12 Days of Content Creation Tips during the Chris…
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Send Tracy a Text Message! :) Have you watched a speaker on stage and thought, “Dannggg…..they are GOOD!” Or…….maybe you’re like me and also think “Dannggg……I would LOVE to do that someday…..and get paid for it!” Today’s episode is going to help you and I understand what we need to focus on in order to be paid to speak on stage. Take a listen to th…
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Send us a text Janice Mandal, Public Relations Strategist, Janice Mandel, joined Annette Richmond, Content Marketing Consultant / Podcaster, Black Dog Marketing Strategies, to talk about how to develop a public relations strategy for you and your business. Topics included: 🔹Strategies to get PR for your business (Hint: It's not what you probably th…
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Send Tracy a Text Message! :) So many parts of being an online entrepreneur can feel like a rollercoaster…..up….down…twist turn….sometimes upside down and sideways at the same time for goodness sakes! Our email list growth can definitely get caught up in this unpredictability. I wish our email lists grew in a straight upward trajectory….but they do…
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Send Tracy a Text Message! :) How do we compete when it feels like we are all fighting for the attention of the same pool of people online? How do we STAND OUT? How do we make sure that we are going to have success in attracting our ideal clients to us over our competition? Today’s episode gives you the answer: playing the RIGHT game with the right…
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Send Tracy a Text Message! :) Having an email list is SO important to the sustainability of our online businesses! It’s really the only thing we OWN when it comes to our relationships and connections with our clients. We don’t own social media platforms and can’t control the algorithm, but we can grow an email list of our ideal clients and stay in …
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It’s the grand finale of our podcasting series, and we’re here to tell you one thing: it’s time to hit record and make your podcast dreams a reality. 🎙️✨ In this episode, we’re giving you the ultimate pep talk to launch your first podcast. You’ve dreamed, you’ve planned, and now it’s time to take action. We’ll walk you through: Choosing the perfect…
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This is the third episode in our four-part series: "Laugh, Share, and Inspire: Podcasting Is Easier Than You Think." In this episode, we’re diving into the juicy stuff: how to make money with your podcast. 🎙️💰 Let’s get real—podcasting isn’t just about sharing your voice; it’s about turning your passions into paychecks. And no, you don’t need a mil…
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Send us a text Hate being on camera? You're not alone. But that doesn't have to prevent you from creating amazing social media videos. In this solo episode, I share: 🔹What "lazy" videos are (And how the can work for you) 🔹Easily recording and using B-roll footage (it's easier than you think) 🔹How to turn your "raw" footage into engaging social medi…
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This is the second episode in our four-part series: "Laugh, Share, and Inspire: Podcasting Is Easier Than You Think." If you’ve ever thought podcasting was too complicated or needed a ton of fancy equipment, think again. In this episode, we’re breaking it down and showing you just how simple (and fun!) it is to get started. 🎙️ ✨ Here’s what we’ll c…
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In this episode, we’re kicking off a four-part series: "Laugh, Share, and Inspire: Podcasting Is Easier Than You Think." If you’ve ever thought, "Could I start a podcast?" the answer is YES—and we’re here to show you why. 🎙️ Podcasting isn’t just about talking into a mic: it's SO MUCH MORE! We're talking sharing your brilliance, connecting with oth…
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Send us a text Sarah Clay, Corporate LinkedIn®️ Trainer, Sarah Clay Social LinkedIn Training, joined me to share strategies to add some style and flair to your content marketing. Topics included: 🔹How to create a memorable brand that is uniquely YOU (Infused with Style and Flair) 🔹Techniques to create images that engage your audience (Hint: you don…
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Send Tracy a Text Message! :) Have you ever wanted to start a podcast? Maybe you are like me and you wondered if all of the time, effort, tech, and learning would be worth it? My guest today is none other than my friend Alex Sanfilippo. Alex is the founder of PodMatch which is the best software tools l have found for finding amazing guest podcast o…
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Do you remember the joy of creating mix tapes—sitting by the radio with your finger hovering over the record button, ready to capture your favorite songs? Mix tapes weren’t just music; they were time capsules of emotions, moments, and memories. In this episode, we’re diving into why podcasting is the modern mix tape. It’s a way to capture your fami…
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Send us a text Whether or not to use scripts is hotly debated. While some say using scripts makes you sound stilted and unnatural, others, like me, use them to stay on track and save time. In this solo episode, I share how to: 🔹Write scripts that don't make you sound like a robot 🔹Use scripts to batch video content (and save time) 🔹Grab viewers' at…
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Send Tracy a Text Message! :) Thought leadership…….do you know what this means? I have to admit…I really didn’t. People in the online space toss this word around a lot and honestly, it seems like a really general term to me… Couple “thought leadership” with another general term like “branding” and things can get a bit cloudy. Today’s episode is goi…
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Send us a text Brenda Cadman, Canva Verified Expert / Digital Organization Specialist, Brenda Cadman, Canva Verified Expert, joined me to share some tips on organizing your Canva account. Not long ago, I took Clean Up My Canva with Brenda, and I was delighted she agreed to be a guest on my show. My "hot mess" of an account isn't perfect, but it's b…
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Send Tracy a Text Message! :) Ohhhh….the life of being an entrepreneur. It’s a flipping rollercoaster……..right? Were you like me and thought that building an online business would be relatively inexpensive? Now compared to a traditional brick-and-mortar business with overheads like inventory, equipment, employees, and rent….yeah…the online space ca…
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Send Tracy a Text Message! :) Does it seem like there is a live bootcamp…workshop…or challenge on every corner of the internet these days? A lot of online entrepreneurs use these as their launch mechanism to then pitch their programs so it’s a great strategy and can be really fun! These events can help us dive deep into a topic and we can learn a l…
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Send Tracy a Text Message! :) Do you have days when this entrepreneurial rollercoaster makes you feel green around the gills…..like you might toss your cookies? Yeah….me too my friend! That’s why is SO important for us to have daily…and I mean daily doses of inspiration like listening to a podcast like mine (thank you by the way)...... Or reading a…
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Send us a text My friend Ryan Anderson, Content Strategies and Visual Storyteller, Banish Boring, joined me again to talk about amping up your content with ChatGPT and more. Topics included: 🔹How to get better results using prompts with ChatGPT (And other prompt-based AI platforms) 🔹ChatGPT as a virtual assistant to generate content ideas, summariz…
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Send Tracy a Text Message! :) When I say AI…….does your brain start to hum like mine? You know……like the sound of Charlie Brown’s teacher? “Wahh….wahh…. wahhhhhh wah……..” There is SO MUCH information out there for AI and SO MANY tools. As entrepreneurs, there is so much to learn already, and now we have to figure out how to add AI into our business…
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Send us a text My friend, Gillian Whitney, LinkedIn Live Stream Strategist and Coach, Video Easy Peasy, joined me to discuss how to be a sought-after LinkedIn Live guest. Topics included: 🔹How being a guest on LinkedIn Live shows can help you enhance your brand and build authority. 🔹Why it's essential to prep for your guest spot. (Hint: you need to…
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Send Tracy a Text Message! :) Is there a finish line in this online space? You know……like in those marathon races you see on TV……where there’s this really awesome fancy pants finish line with an announcer…….and a photographer…. ……someone to put a warm blanket around your shoulders, hand you a banana…….and a blingy bling medal around your neck? I re…
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Send Tracy a Text Message! :) “I’m invisible.” “My inbox is empty.” “It’s crickets on my social media……” Have you said anything like that lately? When I was just starting out in my online business….I said these things A LOT….like a lot a lot…. ….it was super frustrating trying to find the key to break through the crowded online space to get anyone …
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Send Tracy a Text Message! :) We are in the “trust circle” here….….be honest with me…..when you meet someone and they ask you “What do you do?”..... What happens next? Does your brain shut off….and you get completely tongue-tied…. ….OR does your mouth runneth over ad nauseam for 5 minutes and you can slowly see their eyes glazing over in confusion?…
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Send Tracy a Text Message! :) There are SO MANY things we need to focus on in order for our online businesses to grow….have you ever muttered the words….. “Good golly…someone just make me a freaking checklist!” Well….I got you…… Today’s episode is Part Two of a two part series all about the 7 P’s of Marketing….also known as “the marketing mix”...it…
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Send us a text Rayna Rokicki, Podcast Coach and Producer, Ladies First Digital Media Company, joined me to share some strategies to grow your business by launching a podcast. Topics included: 🔹Things to consider before starting a podcast (Hint: Podcasting is not for everyone) 🔹Some of the biggest mistakes podcasters make when they launch their podc…
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Send us a text Isabella Bedoya, Chief Visionary Officer and Cofounder, Infinite Artificial Intelligence, LLC, joined Annette Richmond, Content Marketing Consultant / Podcaster, Black Dog Marketing Strategies, to talk about how to effectively use AI in your content creation and marketing. Topics included: 🔹The best way to get started working with AI…
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Send Tracy a Text Message! :) As online entrepreneurs we face the same fears and struggles….from wondering how to find our audience to wondering if anyone is going to buy our stuff…… …….and then the BIG fear….when is our income going to stop being all rollercoastery?? Today’s episode is Part One of a two part series all about the 7 P’s of Marketing…
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Send Tracy a Text Message! :) Are you feeling invisible in the online space? You know…….feeling like you are screaming into the void…..talking to yourself………. Like you’re in an overcrowded bar where the music is SO DANG LOUD….you can’t even hear the person next to you…let alone get the bartender’s attention to order a cocktail….? I feel this way to…
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Send Tracy a Text Message! :) One of my FAVORITE things to do each month is interview one of my Facebook group members….and today’s interview was outstanding! Behnaz Vala is my guest….getting to know her as a student in my “Business Visibility Made Easy” program and then having her join my alumni membership so we could continue the growth of her bu…
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Send Tracy a Text Message! :) Do you love to hear live coaching as much as I do? When a coach and a guest come together to solve a few pressing problems both parties win! The audience gets to hear the expertise of the coach ( me )......and the guest comes away with quick wins to get unstuck and move forward…what could be better than this? In today’…
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Send Tracy a Text Message! :) Have you ever said the words “I need to finish the courses I have before buying more!”....? I know you have because I hear it from my clients and students all the time. In today’s episode, I am going to help you get the MOST from every course you purchase…..by challenging and reframing your thinking… Mentioned in this …
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Send us a text My long-time friend, Hannah Morgan, Job Search Strategist, Career Sherpa, joined me to discuss how thought leadership can elevate your content marketing efforts. Hannah has been sharing content on LinkedIn and publishing a highly-regarded newsletter for 15+ years, it was a treat to have her join me. Topics included: 🔹What is thought …
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Send Tracy a Text Message! :) We all want to make more sales in our businesses so that we can help more people achieve their goals. The key to my success in sales has always been to make connections and build relationships first….because the sale always takes care of itself. So how do we find other people in this online space to connect with, and b…
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Send Tracy a Text Message! :) How are you feeling about the visibility of your business online? How are you feeling about your email list growth? When you create awesome offers….you want to have an audience….an email list to sell them to… That’s why Your visibility and the growth of your email list are critical to your success as an entrepreneur….t…
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Send Tracy a Text Message! :) Do you have days where you think “Where did the time go?” Or….like me….you get to Friday and you’re thinking….what happened to the week….or the month? I don’t know who turned up the time dial in my world….but it feels like time moves WAY faster now…..maybe it’s my age…… So how do we harness our time? How do we, as CEOs…
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