How To Sell To Anyone, with Sam McKenna. Virtually Anything Goes Podcast #salestips #samsales #smykm

Virtually Anything Goes - a WebinarExperts Podcast

Multi-Award Winning Sales Consultant Sam McKenna (Founder and CEO of Sam Sales Consulting) joins host Lev Cribb on the Virtually Anything Goes Podcast Expert Series to share her insights and experience of what makes successful Salespeople and Sales Teams.
What if the secret to sales success lies in genuine human connections rather than aggressive tactics? Join us for an engaging conversation with Sam McKenna, CEO and founder of Sam Sales Consulting, as she reveals how she transformed skepticism into a thriving career by focusing on the human element in sales. From breaking records at On24 and LinkedIn to leading an all-women team, Sam's journey is a testament to the power of empathy and authenticity in business.
Discover how the COVID-19 pandemic reshaped sales strategies, pushing the industry towards digital and remote selling. Sam shares invaluable insights on leveraging social media and maintaining sales cycles virtually. Learn about the pitfalls of quantity-over-quality approaches and the controversial practice of double cold calling. Our discussion highlights the importance of personalized outreach and building genuine connections, offering practical advice on modern sales strategies and etiquette.
As we wrap up, prepare to laugh out loud with our light-hearted segment filled with professional and personal embarrassments that everyone can relate to. From mistaken declarations of love to awkward salon mishaps, these stories remind us that even experts have their cringe-worthy moments. Tune in for an episode that blends valuable sales wisdom with a dose of humor, making it a must-listen for anyone in the sales profession.
This episode is part of our Expert Series, where we speak to experts from a variety of different backgrounds, including Sleep & Insomnia, Addiction, Mentoring, Eye Surgery, Sales, and even Magic! So be sure to subscribe and check out our other episodes.

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1. Intro (00:00:00)

2. Success in Sales and Remote Work (00:04:07)

3. Approaching Sales With a Human Element (00:08:27)

4. Sales Techniques and Cold Calling Discussion (00:13:27)

5. Effective Sales Strategies in Practice (00:18:06)

6. Modern Sales Strategies and Etiquette (00:26:01)

7. Sales Principles in Personal Life (00:29:52)

8. Maximizing Tech Stack Value Through Sales (00:40:09)

9. Embarrassing Stories and Awkward Moments (00:50:05)