Marketing Attribution - The Holy Grail of Marketing
Manage episode 312617275 series 3239358
What is marketing attribution and how can we get closer to a true model? What are Unified Marketing Measurement, Marketing Mix Modeling and Multi Touch Attribution? Join me for a discussion on a topic that has kept many a marketer up at night!
Episode links:
- USF Digital Marketing Certificate
- USF Digital Marketing Certificate Discount Code: SG30
Connect with Vera:
- Email me at hello@verashafiq.com
- Visit my website at VeraShafiq.com
- Connect with me on LinkedIn
- Follow me on Instagram
- Connect with me on Clubhouse
23 حلقات