Karen Aucoin: From Ballet Dancer to Business Builder Through Strategic Pivots

Unscripted Small Business

Summary

In this episode of Unscripted Small Business, host Zaneta Chuniq Inpower interviews Karen Aucoin, owner of JoBelle and Studio 131. Karen shares her entrepreneurial journey, discussing the challenges and pivots she faced while growing her business. She emphasizes the importance of collaboration, networking, and organizational strategies in scaling a creative business. Karen also highlights the significance of empowering women in business and the future trends in the creative economy, encouraging listeners to pursue their passions fearlessly.

Takeaways

• Studio 131 began as a dance instruction space and evolved into a successful event venue.
• Entrepreneurship requires the ability to pivot and adapt to unexpected challenges.
• Collaboration with other businesses can lead to greater success and innovation.
• Delegation is crucial for growth, especially for women entrepreneurs.
• Using tools like Google Docs and CRMs can help maintain organization and efficiency.
• Creating packages that include multiple services can enhance client experience and profitability.
• Networking with competitors can foster collaboration rather than competition.
• Having a clear vision and planning ahead is essential for business success.
• Empowering women in business can lead to generational wealth and inspire future generations.
• The future of creative entrepreneurship lies in adaptability and embracing change.