Unconventional approaches to innovation, consumer insights and trends - Interview w/Erin Mays and Kalyn Rozanski - Ep. 001

Unorthodox: The New Road to Success

Erin Mays and Kalyn Rozanski talk about how they started their company that is inspiring and energizing innovation teams, marketers, and leaders of big brands (e.g. P&G, Starbucks, Bertolli, Ragu, GSK, Tupperware and many more) across the globe. Learn how two people from very different educational backgrounds, one from UCLA and the other from FIDM, created a company (EBCO) that is helping companies think differently. EBCO is a consumer and trend research consultancy. They use evidence based, culturally observed innovation process to leverage trends that lead to breakthrough insights and inspiration. Please take a moment and learn more about Erin and Kalyn by visiting their website http://theebco.com or emailing them at [e-mail] Visit sellandsucceed.com for complete show notes of every Podcast episode. --- Support this podcast: https://podcasters.spotify.com/pod/show/sellandsucceed/support