#22 The 'Best' Marketing Strategy with John Logar

Turning Pro Academy Podcast

How you can have "the best marketing strategy" to have clients by the boatload coming to you... Having had the pleasure of knowing John and meeting him earlier this year, I am bringing this wizard of marketing and business on so we can show you the steps of whats involved in a successful and what to avoid for a failed marketing campaign. If you're wanting to attract new clients, build your business and not stress over money or finances then you need to listen to this and take action! The 'Best' Marketing Strategy For Personal Trainers Show Notes: 0:35 Episode intro 4:37 Who is John Logar 7:25 How to have clarity in building your business 10:07 Why you should always be marketing 12:40 Go directly to the market 14:30 The best marketing strategy 15:38 Why you should piggyback on other people's marketing 17:41 How to use remarketing and Facebook retargetting 19:08 Get four marketing channels 20:41 The importance of monitoring your marketing 21:02 Why you should be constantly increasing your pricepoints 23:34 How to price your product to get 100% margin 27:52 The concept of preeminence 30:13 Why John doesn't do proposals 32:55 Summary of John's pitching process 34:00 Who are the most valuable people in your database 38:10 When the prospect says no 40:58 When to do your follow up 43:26 Happiness according to John 45:01 Closing words Learn More About John Logar Visit John Logar website by CLICKING HERE Love Turning Pro Academy Podcast? Of course you did… Why not shout out about it on iTunes? Click HERE to leave a review on iTunes and make my heart smile by helping it reach and help more people.