🚀 Google Ads Showdown: Performance Max vs. Search Campaigns - Which Drives More Business? 📈

Toby Danylchuk | 39 Celsius Web Marketing Consulting

Are you navigating the complex terrain of Google Ads and pondering whether to go for a Performance Max campaign or stick with the traditional Search campaign? https://www.39celsius.com/performance-max-vs-search-campaign-which-one-is-better/
Perhaps, considering running both? 🤔💡

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Dive into our comprehensive guide tailored for business owners and managers like you, with minimal experience in Google Ads, but eager to propel your business to new heights.

Want us to professionally set up your Google Ads, learn more here: https://www.39celsius.com/get-started-google-ads-campaign/

In this video, I will walk you through a detailed comparison of Performance Max versus Search Campaigns. Discover each campaign's strengths, learn how they can complement each other, and make an informed decision that aligns perfectly with your business objectives. 🎯📊
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What's in this video:
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0:00 Introduction
1:30 What is Performance Max
2:09 Search Campaigns
2:28 Performance Differences
03:20 Differences between the two
3:48 Which Should You Use
4:18 Run Both Together
5:12 Is Cannibalization an Issue
===========

🔍 What You'll Learn:

-The innovative approach of Performance Max and its automated reach across multiple Google channels.
-The precision and control offered by Search Ad Campaigns, targeting users with high intent.
-Performance insights: understanding cost per conversion and conversion rates for both campaigns.
-Strategies for combining Performance Max and Search campaigns for a full-funnel marketing approach.
-Tips on avoiding cannibalization and optimizing your Google Ads strategy for both new and returning customers.

👍 If you find this video insightful, please hit the "like" button, subscribe for more digital marketing strategies and tips, and don't hesitate to reach out for personalized assistance with your digital marketing needs at [email protected].

🔗 Useful Links:

Full Post Here: https://www.39celsius.com/performance-max-vs-search-campaign-which-one-is-better/
More helpful posts about Google Ads: https://www.39celsius.com/category/search-engine-marketing/ppc/

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💬 Have questions about Google Ads, SEO, or Facebook Ads? Leave a comment below or contact Toby directly. Looking to boost your company’s digital marketing results? Let’s discuss your project!

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Temecula, CA 92592
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