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المحتوى المقدم من Jessie Ott. يتم تحميل جميع محتويات البودكاست بما في ذلك الحلقات والرسومات وأوصاف البودكاست وتقديمها مباشرة بواسطة Jessie Ott أو شريك منصة البودكاست الخاص بهم. إذا كنت تعتقد أن شخصًا ما يستخدم عملك المحمي بحقوق الطبع والنشر دون إذنك، فيمكنك اتباع العملية الموضحة هنا https://ar.player.fm/legal.
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From Anthropology to Drinks: Erica Duecy's Story

1:28:14
 
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Manage episode 462812329 series 3438245
المحتوى المقدم من Jessie Ott. يتم تحميل جميع محتويات البودكاست بما في ذلك الحلقات والرسومات وأوصاف البودكاست وتقديمها مباشرة بواسطة Jessie Ott أو شريك منصة البودكاست الخاص بهم. إذا كنت تعتقد أن شخصًا ما يستخدم عملك المحمي بحقوق الطبع والنشر دون إذنك، فيمكنك اتباع العملية الموضحة هنا https://ar.player.fm/legal.

Send us a text

📢I talk🎙️with Erica Duecy about her foray into the beverage industry from a wonderful career at Conde Naste Publications. She now has The Business of Drinks Consulting and Podcast. 👏🍷 🎇 🎉 ✨ 👏 🥂 😁
Sound Bites
"It's not just an email list anymore."
"We need to help raise up women leaders."
"Customization is a growing trend."
📽️ Watch on YouTube! 🎞️ https://youtu.be/lB65un5P0Sg
Highlights include:
🍷 Authentic storytelling and branding.
📊 Data-driven marketing strategies for drinks professionals.
🌟 How wine brands can engage millennials and Gen Z consumers.
🥤 Exploring functional beverages, RTDs, and non-alcoholic trends.
Summary
🍷✨ Let’s dive into the ever-changing world of drinks, where journalism, data, and consumer trends collide! 🎙️ Erica takes us on her journey from studying anthropology to shaping stories as a journalist. She spills the tea (or wine!) on her publishing adventures and how she created SevenFifty Daily, the go-to trade publication for the drinks biz. 📰🍾

Erica and Jessie dig into all the juicy details: why authentic storytelling matters, how the wine industry is tackling big challenges, and why brands must keep up with the tastes of younger generations. 🥂🍇

They also chat about the coolest trends shaking up the industry—like innovative packaging, beverages tailored to you, and the rise of premium non-alcoholic options. 🥤✨ Plus, they highlight the power of mentorship for women in wine 🍷💪 and peek into the crystal ball for 2025, sharing how brands can stay ahead by planning smart and staying adaptable. 💡🌟

This convo is a must-listen for anyone thirsty for insight into the future of wine and beverages! 🥳📈

Batonnage Forum Advising Young Women Leaders of Tomorrow!
https://www.batonnageforum.com/
NOW ON YOUTUBE!!! Thank you for Listening! Join us on Facebook, Instagram or Twitter!
Host Jessie Ott's Profile on LinkedIn

  continue reading

فصول

1. From Anthropology to Drinks: Erica Duecy's Story (00:00:00)

2. Introduction and Background (00:00:28)

3. Exploring the Drinks Industry (00:06:35)

4. Founding SevenFifty Daily and Data Insights (00:12:29)

5. Leveraging Data for Marketing Strategies (00:18:24)

6. Authenticity in Storytelling and Data (00:28:21)

7. Innovative Marketing Strategies for Wine Brands (00:34:17)

8. The Shift in Wine Consumption and Packaging Formats (00:40:32)

9. The Future of Alcohol Consumption and Customization Trends (00:50:22)

10. Marketing by Vibe and Flavor (00:55:39)

11. Mentors (00:57:14)

12. Resources (00:57:14)

13. Understanding Consumer Behavior (01:01:27)

14. Innovations in the Beverage Industry (01:06:18)

15. Outlook for 2025 and Industry Challenges (01:12:20)

16. Personal Interests and Travel Experiences (01:19:22)

105 حلقات

Artwork
iconمشاركة
 
Manage episode 462812329 series 3438245
المحتوى المقدم من Jessie Ott. يتم تحميل جميع محتويات البودكاست بما في ذلك الحلقات والرسومات وأوصاف البودكاست وتقديمها مباشرة بواسطة Jessie Ott أو شريك منصة البودكاست الخاص بهم. إذا كنت تعتقد أن شخصًا ما يستخدم عملك المحمي بحقوق الطبع والنشر دون إذنك، فيمكنك اتباع العملية الموضحة هنا https://ar.player.fm/legal.

Send us a text

📢I talk🎙️with Erica Duecy about her foray into the beverage industry from a wonderful career at Conde Naste Publications. She now has The Business of Drinks Consulting and Podcast. 👏🍷 🎇 🎉 ✨ 👏 🥂 😁
Sound Bites
"It's not just an email list anymore."
"We need to help raise up women leaders."
"Customization is a growing trend."
📽️ Watch on YouTube! 🎞️ https://youtu.be/lB65un5P0Sg
Highlights include:
🍷 Authentic storytelling and branding.
📊 Data-driven marketing strategies for drinks professionals.
🌟 How wine brands can engage millennials and Gen Z consumers.
🥤 Exploring functional beverages, RTDs, and non-alcoholic trends.
Summary
🍷✨ Let’s dive into the ever-changing world of drinks, where journalism, data, and consumer trends collide! 🎙️ Erica takes us on her journey from studying anthropology to shaping stories as a journalist. She spills the tea (or wine!) on her publishing adventures and how she created SevenFifty Daily, the go-to trade publication for the drinks biz. 📰🍾

Erica and Jessie dig into all the juicy details: why authentic storytelling matters, how the wine industry is tackling big challenges, and why brands must keep up with the tastes of younger generations. 🥂🍇

They also chat about the coolest trends shaking up the industry—like innovative packaging, beverages tailored to you, and the rise of premium non-alcoholic options. 🥤✨ Plus, they highlight the power of mentorship for women in wine 🍷💪 and peek into the crystal ball for 2025, sharing how brands can stay ahead by planning smart and staying adaptable. 💡🌟

This convo is a must-listen for anyone thirsty for insight into the future of wine and beverages! 🥳📈

Batonnage Forum Advising Young Women Leaders of Tomorrow!
https://www.batonnageforum.com/
NOW ON YOUTUBE!!! Thank you for Listening! Join us on Facebook, Instagram or Twitter!
Host Jessie Ott's Profile on LinkedIn

  continue reading

فصول

1. From Anthropology to Drinks: Erica Duecy's Story (00:00:00)

2. Introduction and Background (00:00:28)

3. Exploring the Drinks Industry (00:06:35)

4. Founding SevenFifty Daily and Data Insights (00:12:29)

5. Leveraging Data for Marketing Strategies (00:18:24)

6. Authenticity in Storytelling and Data (00:28:21)

7. Innovative Marketing Strategies for Wine Brands (00:34:17)

8. The Shift in Wine Consumption and Packaging Formats (00:40:32)

9. The Future of Alcohol Consumption and Customization Trends (00:50:22)

10. Marketing by Vibe and Flavor (00:55:39)

11. Mentors (00:57:14)

12. Resources (00:57:14)

13. Understanding Consumer Behavior (01:01:27)

14. Innovations in the Beverage Industry (01:06:18)

15. Outlook for 2025 and Industry Challenges (01:12:20)

16. Personal Interests and Travel Experiences (01:19:22)

105 حلقات

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